Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme Team
Using Technology to Reduce Costs The practical ways in which technology can reduce costs in your business Presented by: Jon Egley – eBusiness Programme.
Dec 19, 2015
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Transcript
Using Technology to Reduce Costs
The practical ways in which technology can reduce costs in
your business
Presented by: Jon Egley – eBusiness Programme Team
Agenda
Online Marketing
• Websites
• Online Directories
• Local Search
• Web 2.0
Content
Importance of Content
Local Search
Importance of Directories
Directories
Web 2.0
• “User-Generated Content Sites”
• MySpace, YouTube, facebook• Yahoo Answers, • Forums• Linkedin• Delicious• Blogger, Wordpress
Blogging
• How can a blog help my
business?
• Establish yourself as an expert
• Well written articles can help towards PR for your company or organisation
• Helps towards search engine optimisation to drive traffic to your website
Free eBusiness Programme – workshops
• Planning a successful Web Site
• Successful Search Engine Optimisation (SEO)
• Developing a pay per click campaign
• Converting website visitors into customers
• Lets start blogging
• Selling Online
• Working from home or a serviced office
• Working whilst on the move
Remote Working
Voice over IP (VOIP)
Video Conferencing
Benefits
Reduced costs
FlexibleWorking
Increased Productivity
Free eBusiness Programme – workshops
• Using Technology on the Move
• Empowering the remote worker
• Procuring IT
Information Sharing
Collaboration – Document Management
Open Office
• Word Processor
• Spreadsheet
• Database
• Presentation
Consider using Free / Opensource Software
Photo editing - The Gimp
Opensource – Software Applications
Printing
• Set printer to draft mode.
• Set your printer to duplex (2-sided) printing.
• Print 2 pages per sheet
• Reuse old/printed pages.
• Cheaper paper for less important documents.
• Preview before print.
• Preview before print from Web.
Web Site Printing
Web Site Printing
http://delicious.com/ebusinessclub
Free eBusiness Programme – April to May 09
• Planning a Successful Website Workshop
• Planning an Email Marketing Campaign
• Making Use of Internet Communication Technologies - Breakfast Briefing
• Developing an Online Marketing Campaign
• May, Breakfast Briefing - How can Social Media help my Business?
Further support:
eBusiness Programme:
www.ebusinessclub.biz
Skype: ebizclub
Twitter: ebizclub
Workshop programme advice: Joanne Mobbs:
0845 603 8370
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