Using Social Media to Spread Your Message

USING SOCIAL MEDIA TO SPREAD YOUR MESSAGE

Michael Cannon

SOCIAL MEDIA SITES43 Things Cucumbertown Faceparty Goodreads

Academia.edu Cyworld Faces.com GoodwizzAbout.me DailyBooth Fetlife Google+Advogato DailyStrength FilmAffi nity GovLoop

aNobii delicious Filmow Grono.netAsianAvenue DeviantArt FledgeWing HabboaSmallWorld Diaspora* Flixster hi5

Athlinks Disaboom Flickr Hospitality ClubAudimated.com Dol2day Focus.com Hotlist

Bebo DontStayIn Fotki HR.comBiip.no Draugiem.lv Fotolog Hub Culture

BlackPlanet douban Foursquare HyvesBolt.com Doximity Friendica Ibibo

Busuu Dreamwidth Friends Reunited Identi.caBuzznet DXY.cn Friendster Indaba Music

CafeMom Elftown Fuelmyblog InfluensterCare2 Ello FullCircle Instagram

CaringBridge Elixio Gaia Online IRC-GalleriaClassmates.com English, baby! GamerDNA italki.com

Cloob Epernicus Gapyear.com ItsmyClusterFlunk Eons.com Gather.com iWiWCouchSurfing eToro Gays.com Jaiku

CozyCot Experience Project Geni.com JiepangCross.tv Exploroo GetGlue Kaixin001

SOURCE (WIKIPEDIA)

Lafango Netlog ScienceStage TravBuddy.com XINGLaiBhaari Nexopia Sgrouples Travellerspoint Xt3Last.fm NGO Post ShareTheMusic tribe.net Yammer

LibraryThing Ning Shelfari Trombi.com Yelp, Inc.Lifeknot Odnoklassniki Sina Weibo Tuenti YookosLinkedIn Open Diary Skoob Tumblr Zoo.gr

LinkExpats Orkut Skyrock Twitter ZooppaListography OUTeverywhere SocialVibe TyltedLiveJournal PatientsLikeMe Sonico.com VKLivemocha Partyflock SoundCloud Vampirefreaks.com

Makeoutclub Pingsta Spaces ViadeoMEETin Pinterest Spot.IM Virb

Meetup (website) Plaxo Spring.me VoxMeettheboss Playfire Stage 32 Wattpad

MillatFacebook Playlist.com Stickam WAYNmixi Plurk StudiVZ WeeWorld

MocoSpace Poolwo Students Circle Network We Heart ItMOG Qapacity StumbleUpon Wellwer

MouthShut.com Quechup Tagged Wepolls.comMubi Qzone Talkbiznow Wer-kennt-wen

MyHeritage Raptr Taltopia weReadMyLife Ravelry Taringa! Wiser.org

My Opera Renren TeachStreet WooxieMyspace ReverbNation.com TermWiki WriteAPrisoner.com

Nasza-klasa.pl Ryze The Sphere Xanga

SOCIAL MEDIA SITES

SOURCE (WIKIPEDIA)

• Pick your platform

PRINCIPLES

• 58% of online adults use Facebook• 23% use LinkedIn• 22% use Pinterest• 21% use Instagram• 19% use Twitter• Google+ - Who Cares?

DEMOGRAPHICS(SEPT 2014)

• 65 and older (56%) - Facebook• 31% of all seniors

DEMOGRAPHICS(SEPT 2014)

• Facebook most addicting • 23% of users check their account five or more times EVERY DAY

SURVEY SAYS!

• Pick your platform• Get good at it

PRINCIPLES

• Pick your platform• Get good at it• Automate with tools

PRINCIPLES

• Content–Swayy–Google Alerts

• Memes/Graphics–Pablo by Buffer

• Scheduling–Bufferapp

TOOLS

SW

AY

Y

GoogleAlerts

MEMES

Buffer App

• Pick your platform• Get good at it• Automate with tools• ENGAGE!

PRINCIPLES