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USING SOCIAL MEDIA FOR PROFESSIONAL DEVELOPMENT Presenter: Diana Silveira
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Using Social Media for Professional Development

Dec 14, 2014

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Social Media

Diana Silveira

There are many social media sites out there that we can use such as Facebook, Twitter, LinkedIn and Pinterest to connect us with friends and co-workers. But how do we know if we're getting the most out of these services? During this workshop, we will discuss taking these social media sites to the next level.

Explore how to use social media for professional development including:
- How to use social media for new ideas and professional learning
- Finding networks of individuals with similar work passions and issues
- How to use them for promoting your library and ideas
- Using social media for product recommendations and troubleshooting
- Finding influencers to follow on these sites
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Page 1: Using Social Media for Professional Development

USING SOCIAL MEDIA FOR PROFESSIONAL DEVELOPMENTPresenter: Diana Silveira

Page 2: Using Social Media for Professional Development

AGENDA

Use social media for new ideas and professional learning

Use them for promoting your library and ideas

Use social media for product recommendations and troubleshooting

Find influencers & networks to follow on these sites

Page 3: Using Social Media for Professional Development

TWITTER

Page 4: Using Social Media for Professional Development

TWITTER 101

• Tour of Twitter

• Handles

• Using Hashtags

• Live Event Tweeting

Page 5: Using Social Media for Professional Development

NETWORK @ CONFERENCES WITH LIVE TWEETING

• Tweet Quotes, Pictures

• Use Conference Hashtags and Speaker Handles

• Have fun

• Retweet and Favorite others

• Keep the Conversation Going

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LINKEDIN

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Follow Industry News

More tips: - http://goo.gl/ffPP1C

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People to Follow:David EdelmanRichard BransonPete Cashmore

ChannelsProfessional Women

PublishersTEDMashableTime

Note: These are listed in your profile

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GROUPS

What groups are you in?

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SETTINGS TO CONSIDER: PRIVACY

• Activity Broadcasts

• Twitter Settings

• Your Connections

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SETTINGS TO CONSIDER:COMMUNICATIONS

• Frequency of Emails

• Notifications

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DON’T LET IT BECOME TOO MUCH

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VIEW & EDIT PUBLIC PROFILE

Under “Account”

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PINTEREST

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CREATING BOARDS

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PINTEREST

More Pinning ideas? http://goo.gl/vBuqsK

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FINDING INSPIRATION & LIKE MINDED LIBRARIANSBook Displays, Program Ideas, Digital collections, Book Clubs, Summer Reading, Creating Network of Librarians

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WHO TO FOLLOW

Who do you follow?

Los Angeles Library

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FACEBOOK

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JOIN GROUPS

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WHAT GROUPS DO YOU BELONG TO?

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PROMOTING YOUR LIBRARY ON FACEBOOK

Content Curation (20/80 Rule), Library Events, PICTURES, VIDEO, book reviews, book news, community news, historic photos, trivia, contests, staff picks, pet pics, sneak peaks, insider facts

“…encourages libraries to think visually, and mix in a little fun stuff with the real content. “The silly stuff gets people interested.”

- Ben Bizzle, Director of Technology for Crowley Ridge Regional Library

http://goo.gl/eVnxC

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Tip: Use HootSuite to manage multiple social mediaUse IFTTT to create auto postsInfographic: Hubspot

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http://goo.gl/QPJdkm

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http://goo.gl/QPJdkm

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WHAT ARE YOU SOCIAL MEDIA TIPS?

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CONTACT

Diana SilveiraNovare Library Services

[email protected]://novarelibrary.com/

844-244-0701