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User Modeling CIS 376 Bruce R. Maxim UM-Dearborn
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User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

Dec 14, 2015

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Page 1: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

User Modeling

CIS 376

Bruce R. Maxim

UM-Dearborn

Page 2: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

What is HCI?

• Answer: human computer interaction

• Not just human factors

• No strong agreement

• Main emphasis of HCI is user interface design

Page 3: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

User interface involves

• Hardware

• Behavior of software

• Supporting documentation

Page 4: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

Typical Human Factors Measures

• Time to learn

• Speed of performance

• User error rates

• Retention over time

• Subjective satisfaction

Page 5: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

Where do user interfaces come from?

• Designed by programmers

• Functionality dominates software design and marketing

• Designer intuition is often used rather than user modeling (not good)

Page 6: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

HCI Goals for Designers

• Improve user's quality of life by building quality (not flashy) interactive systems

• Promote attention to user interface issues which should be considered by managers

• Become successful designers of systems that go beyond intuitive concepts like "user friendliness" and focus on supporting the user's real task goals

Page 7: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

Motivation for Including Human Factors in User Interface Design

• Life critical systems

• Industrial and commercial uses

• Personal applications

• Exploratory, creative, and cooperative systems

Page 8: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

Accommodating Human Diversity in Design

• Physical workspaces

• Cognitive and perceptual ability differences

• Personality differences

• Cultural and international diversity

• User disabilities

• Elderly users

Page 9: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

US Military Standards for Human Engineering and Design

• Achieve required performance

• Minimize personnel training requirements

• Achieve required reliability

• Foster design standardization

Page 10: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

How is this done?

• Ensure functionality by basing design on user task analysis

• System reliability requires designer attention to details like privacy, security, and data integrity

• Standardization requires attention to issues like system integration, consistency, and portability

• Schedule and budget must allow for human factors work like user analysis and testing

Page 11: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

Approaches to User Interface Design

• Human Factors: prototype and test

• Cognitive theory: production system

• Engineering models:– KLM (keystroke level model)– GOMS Models (goals, operators, methods,

selection rules)

Page 12: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

Keystroke Level Model (KLM)

• Choose representative user task scenarios

• Specify design to point that keystrokes defining actions can be listed

• List keystrokes (operators) required to perform task

• Insert mental operators at points user needs to stop and think

• Look up standard execution time for each operator

• Add up the execution times for the operators

• Total is estimated time to complete task

Page 13: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

Standard Execution Times

• K - key press (0.2 sec = 55 wpm)• P - point with mouse (1.1 sec)• B - mouse button press (0.1 sec)• BB - press and release button (0.2 sec)• H - home hands to keyboard or mouse (0.4 sec)• M - mental act of thinking (1.2 sec)

Page 14: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

Current Design: Delete a file by dragging it to the trash icon

1. Point to file icon (P)

2. Press & hold mouse button (B)

3. Drag file to trash icon (P)

4. Release mouse button (B)

5. Point to original window (P)

3P + 2B = 3.5 sec.

Page 15: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

New Design: Adding a command to menu

1. Point to file icon (P)

2. Click button (BB)

3. Point to file menu (P)

4. Press and hold button (B)

5. Point to delete command (P)

6. Release mouse button (B)

7. Point to original window (P)

4P + 4B = 4.8 sec.

Page 16: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

Assumptions

• These previous scenarios work only work if the user is currently able to view all the needed windows and icons.

• If the trash icon for example is buried under other windows the first procedure is slowed down quite a bit.

Page 17: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

Inserting Mental Operators: Where does the user stop and think?

1. Initiating a process.

2. Making strategic decisions.

3. Retrieving a chunk from user’s short term memory

4. Finding something on the screen.

5. Verifying intended action is complete.

Page 18: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

Mental Operators New vs Experienced Users

• New users stop and check feedback after every step

• New users have small chunks

• Experienced users have elaborate chunks

• Experienced users may overlap mental operators with physical operators

Page 19: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

Delete a file by dragging icon to trash

1. Initiate delete. (M)

2. Find file icon. (M)

3. Point to file icon. (P)

4. Press & hold button. (B)

5. Verify icon reverse video. (M)

6. Find trash icon. (M)

7. Drag file to trash icon. (P)

8. Verify trash reverse video. (M)

9. Release button. (B)

10. Verify bulging trash icon. (M)

11. Find original window. (M)

12. Point to window. (P)

3P + 2B + 7M = 12.6 sec.

Page 20: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

Placement of Mental Operators

• Hard to do - requires good intuition from designer

• Consistency in the number of Mental's assigned is more important than exact positioning

Page 21: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

GOMS ModelGoals Operators Methods Selection Rules

Advantages• GOMS models are executable• GOMS models allow simulated execution of user task• Provide a rigorous description of what user must learn• Provide estimate of size or complexity of interface

(number of distinct methods and their length)• Can estimate both learning time (about 30 sec per step and

execution time (total of KLM operators)• Allow designer to evaluate the effect of reusing or sharing

methods among several tasks

Page 22: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

This example is extracted from:

David Kieras, A Guide to GOMS Task Analysis,

University of Michigan Technical Report,

Spring, 1994.

Page 23: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

User Goals

• Delete a file.

• Move a file.

• Delete a directory.

• Move a directory.

Page 24: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

To accomplish goal of deleting a file:

1. Accomplish goal of dragging file to trash.

2. Return with goal completed.

To accomplish goal of moving a file:

1. Accomplish goal of dragging file to destination.

2. Return with goal completed.

Page 25: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

To accomplish goal of deleting a directory:

1. Accomplish goal of dragging directory to trash.

2. Return with goal completed.

To accomplish goal of moving a directory:

1. Accomplish goal of dragging directory to destination.

2. Return with goal completed.

Page 26: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

Generalized Methods

Method for accomplishing goal of deleting an object:

1. Accomplish goal of dragging object to trash.

2. Return with goal completed.

Method for accomplishing goal of moving an object:

1. Accomplish goal of dragging object to destination.

2. Return with goal completed.

Page 27: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

Sub MethodAccomplish goal of dragging item to destination:

1. Locate icon on screen.

2. Move cursor to item icon location.

3. Hold mouse button.

4. Locate destination icon.

5. Move cursor to destination icon.

6. Verify destination icon reverse video.

7. Release mouse button.

8. Return with goal accomplished.

Page 28: User Modeling CIS 376 Bruce R. Maxim UM-Dearborn.

Method for GOMS Model Construction

• Make a list of top-level user goals

• Write a step-by-step method for accomplishing each goal on list

• Continue refining each step that is not a keystroke level operator by defining it as a subgoal and add it to the list of user goals

• Continue processing user goals until list is empty (meaning that all user goals are defined in terms of keystrokes)

• If there are multiple methods to accomplish a goal supply decision rules to choose which method to invoke