I’m Julie Jancen. I’m the Design & Development Team Leader at PBS and User Experience Designer. You can find me at @onetwin It’s a pleasure to be here with you today. Hello!
I’m Julie Jancen.I’m the Design & Development Team Leader at PBS and User Experience Designer.
You can find me at @onetwin
It’s a pleasure to be here with you today.
Hello!
the process of deliberately enticing a person to engage in some sort of behavior, frequently sensual in nature.”
“
Touchpoints:
How to design for the multi sensory mind
How to simplify the customer
journey
How to keep the Customer
1st
How to design for the multi-sensory mind
Language
Wayfinding
Vision / Attention
Decision Making
Emotion
Memory
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How do we do it?. How do we design intentionally for positive
experiences?
How to keep the customer 1st
Place your screenshot herePlace your screenshot here
Before After
How to simplify the customer journey
Place your screenshot here
Memory
Language
Decision Making
Wayfinding
Vision
Emotion
How to simplify the customer journey
Summary
How to design for the multi- sensory mind
How to simplify the customer
journey
How to keep the Customer
1st
References
Emergent UX presentation: Slideshare
More About Job Stories
◉ Replacing the User Story with the Job Story◉ Alan Klement◉ Job Stories
More About Empathy Maps
◉ Adapting Empathy Maps for UX design
Tools:
◉ Visual Website Optimizer◉ HotJar and Optimizely
More About Heat Maps
◉ Conversion XL