Top Banner
Vineel Reddy User Engagement Intern Summer 2010 Friday, August 27, 2010
12
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: User engagement intern  summer 2010

Vineel ReddyUser Engagement Intern

Summer 2010

Friday, August 27, 2010

Page 2: User engagement intern  summer 2010

Projects:- Student Reps- Firefox Cup- Community video

Friday, August 27, 2010

Page 3: User engagement intern  summer 2010

Revamping Student Reps Program:- Some research- Interns Boot-camp - On-boarding process- Orientation week

Friday, August 27, 2010

Page 4: User engagement intern  summer 2010

Some research:- Participation channels- Tracking and measurement- Engagement through Facebook- Other Ambassador programs

Friday, August 27, 2010

Page 5: User engagement intern  summer 2010

Key findings from other Ambassador programs:- Commitment & Goals- Mandatory things- Guidelines- http://bit.ly/cTvvNN

Friday, August 27, 2010

Page 6: User engagement intern  summer 2010

Interns Boot-camp:- Ways to get in touch with Mozilla- Getting involved- Spreading the Mozilla word

http://www.slideshare.net/vineelreddy/interns-bootcamp-2010

Friday, August 27, 2010

Page 7: User engagement intern  summer 2010

On-boarding process:- Orientation week- Welcome email- Guidelines- Official letter- Starter Kit- Student reps network Moderators

http://studentreps.mozilla.org

https://wiki.mozilla.org/StudentReps/Orientation_week

Friday, August 27, 2010

Page 8: User engagement intern  summer 2010

Orientation week:- October 4-8th- Live & interactive tutorials with Mozillians- Regional Meetups- Plan- Teaser video

http://studentreps.mozilla.org

https://wiki.mozilla.org/StudentReps/Orientation_week

Friday, August 27, 2010

Page 9: User engagement intern  summer 2010

Community Social Media List:- Widening & lowering the barrier to participation - Owners / moderators for websites, social media groups- Allows for better outreach- http://bit.ly/9HHZjuT

Friday, August 27, 2010

Page 10: User engagement intern  summer 2010

Firefox Cup!- A friendly, global competition- World Cup team personas- Footiefox Add-on- Increase Personas / Add-ons usage

Involved with:- Managed online promotions, including Social Media- Helped manage design process- Aided PR efforts + worked with community volunteers

http://blog.mozilla.com/blog/2010/07/15/thanks-for-an-exciting-firefox-cup/

Friday, August 27, 2010

Page 11: User engagement intern  summer 2010

Community Video:-http://etherpad.mozilla.com:9000/cRrngBuoTA

Friday, August 27, 2010

Page 12: User engagement intern  summer 2010

Thank you! Mary Colvig, Engagement team, Interns

&Mozilla

Friday, August 27, 2010