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Brad Saunders, USB Promoter Group Chairman Jeff Ravencraft, USB-IF President & COO Rahman Ismail, USB-IF CTO USB Technology Update
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USB Technology Update€¦ · Brad Saunders, USB Promoter Group Chairman Jeff Ravencraft, USB-IF President & COO Rahman Ismail, USB-IF CTO ... Apple, Google, LaCie, Nokia ...

Apr 12, 2018

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Page 1: USB Technology Update€¦ · Brad Saunders, USB Promoter Group Chairman Jeff Ravencraft, USB-IF President & COO Rahman Ismail, USB-IF CTO ... Apple, Google, LaCie, Nokia ...

Brad Saunders, USB Promoter Group Chairman

Jeff Ravencraft, USB-IF President & COO

Rahman Ismail, USB-IF CTO

USB Technology Update

Page 2: USB Technology Update€¦ · Brad Saunders, USB Promoter Group Chairman Jeff Ravencraft, USB-IF President & COO Rahman Ismail, USB-IF CTO ... Apple, Google, LaCie, Nokia ...

2

The New USB Technologies

• New USB technologies provide a single source for delivering audio/video, data and power simultaneously for every conceivable platform and device

• Key advantages for consumers:

• Performance (speed for all data transfer needs)

• Power (more power for faster charging)

• Convenience (reversible plug orientation and cable direction)

CONFIDENTIAL | USB Implementers Forum ©2015

Page 3: USB Technology Update€¦ · Brad Saunders, USB Promoter Group Chairman Jeff Ravencraft, USB-IF President & COO Rahman Ismail, USB-IF CTO ... Apple, Google, LaCie, Nokia ...

Performance — USB 3.1

• USB 3.1 specification (announced July 2013) absorbed USB 3.0 and added performance boosts to meet requirements for USB storage, display and docking applications

• USB 3.1 Gen 1 (synonymous with USB 3.0)

• Product signals at 5 Gbps

• Market name/certified brand: SuperSpeed USB

• USB 3.1 Gen 2

• Products signal at 10 Gbps

• Market name/certified brand: SuperSpeed USB 10 Gbps

• Possible connectors:

• USB Type-C™ plug and receptacle

• USB 3.0 Standard-A/USB 3.0 Standard-B plug and receptacle

• USB 3.0 Micro-B plug and receptacle

• USB 3.0 Micro-A plug

• USB 3.0 Micro-AB receptacleCONFIDENTIAL | USB Implementers Forum ©2015

3

Page 4: USB Technology Update€¦ · Brad Saunders, USB Promoter Group Chairman Jeff Ravencraft, USB-IF President & COO Rahman Ismail, USB-IF CTO ... Apple, Google, LaCie, Nokia ...

Power — USB Power Delivery 2.0

• USB has evolved from a data interface to a primary provider of power

• USB Power Delivery specification (and subsequent v2.0 update announced August 2014) provides more flexible power delivery along with data over a single cable

• Voltage, current and direction can be negotiated without changing cable direction

• Higher voltage and current can deliver power up to 100W

• Upper limit bound by international safety requirements

• Manufacturers can implement USB PD on hosts, hubs, cables and devices

• In order to experience the full user benefits of USB PD, the host, device and cable must support USB PD

CONFIDENTIAL | USB Implementers Forum ©20154

Page 5: USB Technology Update€¦ · Brad Saunders, USB Promoter Group Chairman Jeff Ravencraft, USB-IF President & COO Rahman Ismail, USB-IF CTO ... Apple, Google, LaCie, Nokia ...

Convenience — USB Type-C™

Cable & Connector

• There was an industry need for a new connector to meet the demands of emerging computing platforms

• USB Standard-A was too tall and too wide

• USB Micro-B was designed specifically for mobile phones, not robust enough for larger platforms

• Solution: USB Type-C™

• Redesigned the form factor and used the opportunity to overhaul all aspects of USB and future-proof the technology

• Slim and sleek design enables ultra-thin form factors

• Reversible plug orientation and cable direction solves user confusion

• Scalable power and performance capabilities future-proof the technology

• Alternate Modes enable a truly single-cable solution

CONFIDENTIAL | USB Implementers Forum ©20155

Page 6: USB Technology Update€¦ · Brad Saunders, USB Promoter Group Chairman Jeff Ravencraft, USB-IF President & COO Rahman Ismail, USB-IF CTO ... Apple, Google, LaCie, Nokia ...

USB Type-C™ Alternate Modes

• Permits a vendor or standards organization to utilize USB Type-C™ cable and connector and provide additional features

• Requirements for a standardized Alt Mode:

• Execute liaison agreement with USB 3.0 Promoter Group and USB-IF

• Obtain standard or vendor ID (SVID) from USB-IF

• Standardized Alt Modes available today:

• DisplayPort™ Alternate Mode (Developed by VESA, announced Sept. 2014)

• MHL Alternate Mode (Developed by MHL, LLC, announced Nov. 2014)

• USB-IF has defined joint port identification guidelines to ensure consumers can easily recognize what capabilities a USB Type-C™ host or device supports

CONFIDENTIAL | USB Implementers Forum ©20156

Page 7: USB Technology Update€¦ · Brad Saunders, USB Promoter Group Chairman Jeff Ravencraft, USB-IF President & COO Rahman Ismail, USB-IF CTO ... Apple, Google, LaCie, Nokia ...

USB Type-C™ Market Adoption

and Potential for Market Confusion

• Many cable options will enter the market supporting different performance and power protocols

• USB Type-C (USB 2.0 only performance) cables and connectors

• USB Type-C (USB 3.1 performance) cables/connectors

• USB Type-C Adapters

• USB Type-C to USB Std-A

• USB Type-C to USB Std-B

• USB Type-C to Micro-A, -B, -AB

• USB Type-C to HDMI

• USB Type-C to Displayport, MiniDP

• USB Type-C to MHL

• How will consumers know what a cable can do?

CONFIDENTIAL | USB Implementers Forum ©20157

Page 8: USB Technology Update€¦ · Brad Saunders, USB Promoter Group Chairman Jeff Ravencraft, USB-IF President & COO Rahman Ismail, USB-IF CTO ... Apple, Google, LaCie, Nokia ...

USB-IF Certified Logos

• Products that successfully complete USB-IF certification and sign a logo license agreement can use the certified USB marks to identify the performance and power protocols supported

• Marks on the cable/connector overmold

• Marks on the USB port

• Logos on the product packaging

CONFIDENTIAL | USB Implementers Forum ©20158

Page 9: USB Technology Update€¦ · Brad Saunders, USB Promoter Group Chairman Jeff Ravencraft, USB-IF President & COO Rahman Ismail, USB-IF CTO ... Apple, Google, LaCie, Nokia ...

USB-IF Certified Logos, cont.

• Existing USB logos will be applied to certified products based on the USB protocols supported

• USB logos on the horizon

• Certified USB Power Delivery

• USB PD Only Device (no data)

• Example: USB PD charger. This type of certified device will be identified by the USB PD original trident icon to indicate USB PD/charging capability

• Original USB + USB PD

• SuperSpeed USB + USB PD

• SuperSpeed USB 10Gbps + USB PD

• Joint Port Identification for Alternate Modes

CONFIDENTIAL | USB Implementers Forum ©20159

Page 10: USB Technology Update€¦ · Brad Saunders, USB Promoter Group Chairman Jeff Ravencraft, USB-IF President & COO Rahman Ismail, USB-IF CTO ... Apple, Google, LaCie, Nokia ...

USB Joint Port Identification Examples

• SS USB 10Gbps/PD + DisplayPort

CONFIDENTIAL | USB Implementers Forum ©201510

Page 11: USB Technology Update€¦ · Brad Saunders, USB Promoter Group Chairman Jeff Ravencraft, USB-IF President & COO Rahman Ismail, USB-IF CTO ... Apple, Google, LaCie, Nokia ...

USB Joint Port Identification Examples

• SS USB 10Gbps + DisplayPort

CONFIDENTIAL | USB Implementers Forum ©201511

Page 12: USB Technology Update€¦ · Brad Saunders, USB Promoter Group Chairman Jeff Ravencraft, USB-IF President & COO Rahman Ismail, USB-IF CTO ... Apple, Google, LaCie, Nokia ...

USB Type-C™ – Good Industry Pick-up

Apple, Google, LaCie, Nokia …others coming up…

USB Implementers Forum ©201512

Page 13: USB Technology Update€¦ · Brad Saunders, USB Promoter Group Chairman Jeff Ravencraft, USB-IF President & COO Rahman Ismail, USB-IF CTO ... Apple, Google, LaCie, Nokia ...

USB Type-C™ Market Snapshot

• Nokia N1 Tablet was first product on the market

• Single USB Type-C™ delivers USB 2.0 data, power and video

• Apple MacBook

• Single USB Type-C™ port (only port) delivers data, power and video

• Google Chromebook Pixel

• Two USB Type-C™ ports deliver data, power and video

• New version of Android (Android M) will support USB Type-C™

• HP Envy & Pavilion laptops, 8-inch Windows 10 tablet

• OnePlus 2 mobile phone

• ASUS and MSI Motherboards

• LaCie HDD and SanDisk Dual USB Type-C™ flash drive

• Cable and connector OEM’s in production

CONFIDENTIAL | USB Implementers Forum ©201513

Page 14: USB Technology Update€¦ · Brad Saunders, USB Promoter Group Chairman Jeff Ravencraft, USB-IF President & COO Rahman Ismail, USB-IF CTO ... Apple, Google, LaCie, Nokia ...

Summary

• The next generation of USB is the ideal single-cable solution for all platforms and devices

• Performance: SuperSpeed USB 10Gbps

• Power: USB Power Delivery for faster charging

• Convenience: USB Type-C™ cable & connector

• Look for the logos

• These specifications and more available at: http://www.usb.org/developers/docs/

• Questions?

CONFIDENTIAL | USB Implementers Forum ©201514

Infinite Possibilities