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. scenes of Writing understanding t a dvantage in Alaska . Despite th d to grea . e f b een use been miserly when 1t comes to ge 1 eld 's _, gy has try has . nerat · rechnUJo 1 kan indus h have done the1 r utmost to rni n., . 1ng the A as . ns T ey . llilze th vast drilling 0perat 10 · e cannY use of honzontal drilling and e tooiPnnts t:ell pads through th Offset number 0 t visible source of nervous anxiety. Th f II the mos e aq . we s. 'boU are among. I raze unconcernedly around the drillin . IS The can . t an1ma s 9 . 9 ngs m agniflcen ws munching pasture around a rig in li . that these ·tt nt than co . . exa is little d1 ere. 1 triking. In Alaska, the bu1ld1ngs stand 7 f s. The scene articular Y s · t oft Xp erience wasP . the permafrost. At one sJte, a mother ca 'b one e .d damagmg . . h n au the ground to avol. hade of such a building. So muc for our indust , ' th her calf m the s ry s stood WI . 1 threat to the canbous. t Alaskan environmental bugaboo- the Ala k . to the grea . . s an This bnngs The us congress regularly den1es dnlling acces National Wildlife Refuge. e might conclude that allowing drilling on this to ANWR. From disaster on a par with Chernobyl In eanl l 'ld ss is to JnVI ea . . . . w1. erne h tion that ANWR is a pnst1ne Eden of scen1c proportions th1s, one gets t e no . equal to Yellowstone or Yosemite. . "A" to "Y" ANWR couldn't be more drfferent from Yellowstone. There From , .,. . II t . . are no sweeping forests and grand ror 1ng nvers, a eem1ng wrth wildlife unknown in modern society. ANWR is a barren and empty place. It is a land of endless tundra where no vegetation stands taller than 6 in. The principa l wildlife is the migratory Porcupine Caribou Herd. Having observed the aplomb with which caribou react to drilling activities elsewhere on the North Slope, 1 have no doubt that this 150,000-animal herd would be similarly unaffected. Part of the reason is there's plenty of room in ANWR. Out of the refuge's 19 million acres, 17.5 million acres are permanently off limits to exploration . Development would be confined to only a small fraction of ANWR's coastal plain. Estimates are that this field could reach a peak output equal to 10% of current US production. Developing ANWR would create jobs, enhance nat1onal security and lo . . . wer consumer costs, all at an extremely remote environ- mental nsk m a forbidd' see the log· 1 1 . mg area of the US. In a cost-benefit analysis, it's easy to 1ca so utron. Collaborative Activity 1.3 Working with c1 detail assmates, select on f th . ch l .k 1 as You can the rheto . 1 . e 0 e three editorials and describe tn as mu 1 e y p · · flea Situ · the ipant in this situatt' "\ atton to which it is responding. Who are . s. w nat' th onr What rue .. public . 8 e setting in whi h Purposes seem to be driving these pa . And h c the d' . d of tts · ow does th · e Itonal appears including the ate e mteractio b ' poses, n etween the participants, the pur DEFINING SCENE, SITUATION, GENRE 21 and the setting affect how the subject of the editorial is treated and presented? Describe some of the choices that the writer makes regarding kinds of organiza- tion, examples, style, tone, and persona as a result of his or her situation. Then explain how these rhetorical choices were shaped by the situation of writing. Writing Activity 1.5 Keeping in mind their different rhetorical situations, compare how the three edi- torials treat the topic of oil drilling in ANWR. (For example, even though the first two editorials take a similar position on the topic, they differ because of where and when they were published, who wrote them, and who would be reading them. ) How do the shared objectives, beliefs, and values of the differing scenes (the national conservation organization, the academic scene, and the corporate scene) affect the rhetorical choices? Look back over the editorials and compare how the writers present themselves in each, the ways they treat ANWR as a place, and how they describe the oil companies. Once you have described the differences, specu- late on the effects these differences might have on readers of the editorials. As the three editorials exemplify, each time we communicate, we act within a rhetorical situation. When we write, we perform a rhetorical action-an action shaped by the situation we are responding to. As you dis- covered in the previous activities, this action involves all sorts of strategic decisions and choices, choices regarding vocabulary, sentence structure, tone, persona, organization, and supporting evidence. These choices are guided not only by the situation-the participants, subject, setting, and pur- poses-but by the chosen type of writing (in the case above, an editorial). The type of writing chosen guides decisions about such elements as the use of examples, length (fairly brief for an editorial), tone, and persona (the edi- torials chosen as examples are informal). The next section will focus further on this key component of scene, the type of writing or genre. start here ACTING WITH GENRES We know that each of the various situations that make up a scene represents a specific rhetorical interaction taking place within that scene. As partici- pants find themselves in these situations over and over, they develop habits or rituals of interacting within them. In the case of the criminal trial, for example, participants have developed typical rhetorical ways for dealing with such situations as swearing in witnesses, delivering the opening state- ments, or presenting evidence to the jury. In each of these repeated situa- tions, participants draw on a pattern of action that is already in place, widely
3

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Page 1: us fro~ th~ h~tpe,nonenvironmental · 2019-01-12 · scenes of Writing understanding t advantage in Alaska.Despite th d to grea .e f been use been miserly when 1t comes to ge 1eld's

. scenes of Writing understanding

t advantage in Alaska . Despite th d to grea . e f

been use been miserly when 1t comes to ge 1eld 's _, gy has try has . nerat·

rechnUJo 1 kan indus h have done the1 r utmost to rni n ., . 1ng the A as . ns T ey . llilze th

vast a~ea, drilling 0perat10 · e cannY use of honzontal drilling and e tooiPnnts t:ell pads through th Offset number 0 t visible source of nervous anxiety. Th f

II the mos e aq . we s. 'boU are among. I raze unconcernedly around the drillin . IS

The can . t an1ma s 9 . 9 ngs magniflcen ws munching pasture around a rig in li .

that these ·tt nt than co . . exa is little d1 ere.

1 triking. In Alaska, the bu1ld1ngs stand 7 f s.

The scene articular Y s · t oft Xperience wasP . the permafrost. At one sJte, a mother ca 'b

one e .d damagmg . . h n au the ground to avol. hade of such a building. So muc for our indust ,

'th her calf m the s ry s stood WI . 1 threat to the canbous. t Alaskan environmental bugaboo- the Ala k

. to the grea . . s an This bnngs ~e The us congress regularly den1es dnlling acces

National Wildlife Refuge. e might conclude that allowing drilling on this fro~ to ANWR. From th~ h~tpe,nonenvironmental disaster on a par with Chernobyl In eanll

'ld ss is to JnVI e a . . . . w1. erne h tion that ANWR is a pnst1ne Eden of scen1c proportions th1s, one gets t e no . equal to Yellowstone or Yosemite. .

"A" to "Y" ANWR couldn't be more drfferent from Yellowstone. There From , .,. . II t . .

are no sweeping forests and grand ror 1ng nvers, a eem1ng wrth wildlife unknown in modern society. ANWR is a barren and empty place. It is a land of endless tundra where no vegetation stands taller than 6 in. The principal wildlife is the migratory Porcupine Caribou Herd. Having observed the aplomb with which caribou react to drilling activities elsewhere on the North Slope, 1

have no doubt that this 150,000-animal herd would be similarly unaffected. Part of the reason is there's plenty of room in ANWR. Out of the refuge's 19

million acres, 17.5 million acres are permanently off limits to exploration. Development would be confined to only a small fraction of ANWR's coastal plain. Estimates are that this field could reach a peak output equal to 10% of tot~l current US production. Developing ANWR would create jobs, enhance nat1onal security and lo .

. . wer consumer costs, all at an extremely remote environ-mental nsk m a forbidd' see the log· 1 1 . mg area of the US. In a cost-benefit analysis, it's easy to

1ca so utron.

Collaborative Activity 1.3 Working with c1 detail assmates, select on f th . ch l .k 1 as You can the rheto . 1 . e 0 e three editorials and describe tn as mu 1 e y p · · flea Situ · the

ipant ~ !~cJpants in this situatt' "\ atton to which it is responding. Who are . s. w nat' th onr What rue ..

public . 8 e setting in whi h Purposes seem to be driving these pa . anon~ And h c the d' . d of tts · ow does th · e Itonal appears including the ate

e mteractio b ' poses, n etween the participants, the pur

DEFINING SCENE, SITUATION, GENRE 21

and the setting affect how the subject of the editorial is treated and presented? Describe some of the choices that the writer makes regarding kinds of organiza­tion, examples, style, tone, and persona as a result of his or her situation. Then explain how these rhetorical choices were shaped by the situation of writing.

Writing Activity 1.5

Keeping in mind their different rhetorical situations, compare how the three edi­torials treat the topic of oil drilling in ANWR. (For example, even though the first two editorials take a similar position on the topic, they differ because of where and when they were published, who wrote them, and who would be reading them.) How do the shared objectives, beliefs, and values of the differing scenes (the national conservation organization, the academic scene, and the corporate scene) affect the rhetorical choices? Look back over the editorials and compare how the writers present themselves in each, the ways they treat ANWR as a place, and how they describe the oil companies. Once you have described the differences, specu­late on the effects these differences might have on readers of the editorials.

As the three editorials exemplify, each time we communicate, we act within a rhetorical situation. When we write, we perform a rhetorical action-an action shaped by the situation we are responding to. As you dis­covered in the previous activities, this action involves all sorts of strategic decisions and choices, choices regarding vocabulary, sentence structure, tone, persona, organization, and supporting evidence. These choices are guided not only by the situation-the participants, subject, setting, and pur­poses-but by the chosen type of writing (in the case above, an editorial). The type of writing chosen guides decisions about such elements as the use of examples, length (fairly brief for an editorial), tone, and persona (the edi­torials chosen as examples are informal). The next section will focus further on this key component of scene, the type of writing or genre.

start here ACTING WITH GENRES

We know that each of the various situations that make up a scene represents a specific rhetorical interaction taking place within that scene. As partici­pants find themselves in these situations over and over, they develop habits or rituals of interacting within them. In the case of the criminal trial, for example, participants have developed typical rhetorical ways for dealing with such situations as swearing in witnesses, delivering the opening state­ments, or presenting evidence to the jury. In each of these repeated situa­tions, participants draw on a pattern of action that is already in place, widely

Page 2: us fro~ th~ h~tpe,nonenvironmental · 2019-01-12 · scenes of Writing understanding t advantage in Alaska.Despite th d to grea .e f been use been miserly when 1t comes to ge 1eld's

d. Scenes of Writing understan mg

CHAPTER 1 22

. de them as they act in that situ ... . the scene to gut th

ted by participants 10 ything anew. Some of ese patterns accep d · nvent ever . · n·on They do not nee to 1 ntt'ons for the sweartng-tn of wit-a . thers (the conve

are more flexible than ° u· ons for opening statements, for · t than the conven .

nesses are more stric . tions for using language to accom-ll . Ive certain conven . . . .

example), but a mvo . 1 t ·n tasks within the situation. Thts Is · t1 d effecnve Y cer at .

plish efficien Y an . la Genres are the typical rhetorzcal ways of where genre comes.Into? yt.h t re""eatedb, occurs within a scene.

d · ,a to a sztuatton a r 'J • •

respon tno b ~ ili' with the term genre) which literally means You may already e lam ar . . h

. f b ks (mystery science fiction, autobtograp y, text-"type , as In genres o oo ' . ' f ·c (classical country alternative), or genres . of movies book) genres o must ' ' . .

( ti. ' adventures romantic comedies, "slasher" movies, or thrillers). But ac on ' 'th th ·

genres are more than just categorization~. Genres ca~ry WI e~ certatn expectations expectations that a romantic comedy ~ end happily or that an action adventure will incorporate high-tech special effects. Where, you might ask, do these expectations come from?

Your expectations of genre are based on your participation in scenes that repeat themselves and your prior experiences with reading, writing, and using genres. For example, how do you know how to respond to the Writing Activities in this textbook? Much of your knowledge comes from having written such classroom activities before, in other classes with other text­books and teachers. While the details of this particular set of activities and your teacher's use of them probably vary somewhat from your past experi­ence, you know from your past experience what to expect in them and how to respond appropriately, to meet your teacher's expectations.

You ~ig~t be surprised to realize that most of our spoken and written commurucat:Ion operates within generic conventions. Some of our generic responses, our responses to situations that repeat themsel

· Wh . ves, are auto-matte. en the phone nngs, you know without ev . . . answer "Hello" or "S ·th .d , ' en thinking about It, to

mt rest ence or maybe even "B b [ sp.eaking." Any response that varies too much fr o . your name] nught confuse the caller at th th om these typical responses

eo er end Simi! 1 h sonalletter to a friend you k · . ar y, w en you write a per-("D ' now to begin by add .

ear Sue") and greeting h' h ressing the recipient ''H ' . . Im or er (usually 'th "H

ow sIt gotng?" or even "What's u ;>'' WI ow are you?" or how to act within these situations:>~· ). How do we automatically know that have been played out many ti . e know because these are situations communicators within these seen me; and we are familiar with our roles as a phone call o . es. rou are not the fi arisen in r Written a personal letter Th I~st to have answered generic r/esponse to a situation that h~s b ese genenc conventions have

sponses to situations that repeat th een repeated. Without these emselves, we would have the

PUTTING SCENE, SITUATION, AND GENRE BACK TOGETHER 23

' almost impossible task of inventing new ways of communicating each time we confronted a rhetorical situation.

In the n ext two chapters, we will teach you how to analyze genres in greater detail so that you can turn your understanding of genre into your writing in the genre. And then in Parts I I and III of the book, you will have the opportunity to apply your genre knowledge to write more effectively in academic, workplace, and public scenes.

stop here Writing Activity 1.6

To illustrate how genres arise based on rhetorical situations that repeat them­selves, consider the genre of the postcard. (If you've never written or received a postcard, answer the following questions for the genre of the greeting card.) What repeated situation does it arise from? What is its purpose? What are the expecta­tions of the readers of postcards? What relationship with readers is established? What are the particular features or textual regularities that make up the postcard? For the next class meeting, bring in a postcard that you or someone you know has received and compare your findings.

Writing Activity 1. 7

Read back over the editorials presented earlier in this chapter. Despite their differ­ences, what do they share in common that defines them as editorials? What m akes editorials different, say, from a newspaper article, an advertisement, or even an argument paper you would write in your writing course? What do editorials allow their writers to accomplish that these other genres may not?

Putting Scene, Situation, and Genre Back Together

Let us summarize the key terms we have been describing and then return to the scene you are now becoming more familiar with, that of the writin g

course, to show how they work together:

• Scene: a place where communication happens among groups of people with some shared objectives. Think of the scene as the over-

arching site that frames the action.

S · · th rhetorical interaction happening within a scen e 1tuat1on: e · 1 · u· · ants subJ' ects settings, and purposes. Scenes often lllVO Vlng par Cip ' ' . . . . . h 1 · 1 'tuat1·0 n s within them each with 1ts own spec1f1c ave mu t1p e s1

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58 CHAPTER 2

d scenes of Writing Using Genres to Rea

. th two texts? Can you see more ize tn ese f language do you recogn. . bulary? List some examples of

different uses o . 1 or spectahst voca . . . t differences of technlca th differences mtght extst.

than JUS and speculate why ese ... different language use,

d S'tuations through Genres Reading Scenes an 1

fl t Only the scene but also the situa-th Ple use re ects no .

The language at peo p 1 adJ·ust their language to the parncu-. d nre within the scene. eop e . d

non an ~e . . . ticipants, subjects, settings, an pur-lar situation (tnvolvt~g lcertatn pa(rthe typical way of responding to the

) d the parncu ar genre . p.ose~ a~ in which they are participating. For example, scientis~s usually do sttua on . . . matter what situation they are In and what not speak 1n passtve votce no .

th · If they are instructing students how to perform an genre ey are usmg. . . . , , · nt they will more likely use the tmperanve, saying Pour the expenme , . ,

chemical into the beaker," not "The chemical was poured Into the beaker. Passive constructions are prominent instead, as we've seen, in such genres as lab reports and research articles associated with a more reportive com­munication situation within the scientific scene. Similarly, medical students do not use the language Klass describes in all situations, but mainly when they are speaking with other medical personnel. And even Marines may shift from "rack" to "bed" when speaking to their families.

Once you learn to recognize how different situations and genres encour­age different uses of language, you can use your understanding of these dif­ferences to make more effective writing choices within different situations and genres. In the remainder of this chapter, we will show you how to rec­?gnize and interpret features of genres; at the end of this chapter and then m the next one we will show you h t th .

. ' . . ow o turn at social understanding into making your own wntmg choices.

GENRES AS SOCIAL SCRIPTS

As ty~ical rhetorical ways of actin in dif . . . as soclal scripts. For inst h g ferent Situations, genres funcnon 1 ance, w en you attend th fi ege course, say this writin 1 e rrst day of a typical col-aro d th g c ass, the first things

un at e other students ch k you probably do are look out what the teacher is like ~d ec out the layout of the room try to figure scene in 0 d ' so on. In other w d '

. r er to decide how best to . . . or s, you begin to read the canon you will b act Within It B t h the t h . get a out the nature of th' ·. u per aps the best indi-

eac er dtstrib Is scene Is thr h ers typically distri~tes. As You know, the syllabus i oug the syllabus that

Ute on the first day of cl s a genre, one that teach-ass. Beyond c . .

ontatrung impor-

READING SCENES AND S ITUATIONS THROUGH GENRES 59

tant information about the course goals, policies, and expectations, it helps set the scene of ~e course. By reading it carefully, you not only learn what you have to do In or.d~r to succeed in the course, when assignments are due, what the c~urse. policies are, and so on; you also learn something about how to behave In this scene; what kind of role your teacher will play and what kind of role she or he expects you to play; and what values, beliefs, and goals guide this course. The syllabus, in short, gives you early and important access to the "script" of the course. How well you read this script will impact how effectively you will act within the scene of the class and its var­ious situations.

stop here

Writing Activity 2.6

Select a course other than this one for which you have received a syllabus. Before looking back at the syllabus, describe the "personality" of that course-the nature of the course that is conveyed through the class structure, activities, assignments, teacher-student interactions, student-student interactions, etc. Now look at the syllabus for that course: Does the syllabus share any "personality traits" with the course? Could you tell from the syllabus what kind of course it is turning out to be? If so, find some features of the syllabus that reveal that personality. If not, find some features of the syllabus that suggest a different personality.

Collaborative Activity 2.3

In a group of three or four other students, revise the syllabus for this writing course to create a "personality" quite different from the one the actual syllabus describes. Think about how different the role of students might be, what differ­ent kinds of information might be conveyed, how different the persona of the teacher might be. Your new syllabus should not change the requirements of the course, but it should significantly change the nature of its scene. Depending on what your teacher requests, write your new syllabus on an overhead trans­parency or your computer or post it to your class's Web site, and be prepared to explain to your classmates what aspects of the course's scene you changed by

changing the syllabus script.

READING THE PATIENT MEDICAL HISTORY FoRM

For th 1 f how the language of genres reflects their situations, ano er examp e o . . think b th f the doctor's office Most of us can readily p1cture a out e scene o · . . . th. ·th · 0· g area its coffee table piled w1th magazines, Its Is scene, w1 1ts sea n '