Upe( oportunity case)

Costa Rica Tech-Startup

UPE

Online market place to book accommodation

with activities, in houses of rural communities

By Omar Castillo (CEO)

The problemIs dificult to find alternatives to generic hotelsPeople seek for new ways to travel Not a tourist, but a traveler

Everyone in the market offers the same things

“Rural communitie

s have difficulties to create income”

The oportunnit

y“Alternative

travelers want

authentic activities”

The solution

The solution

Para ver esta película, debedisponer de QuickTime™ y de

un descompresor .

How we do thisCertifiying communities:

CleanlinessSecurityQuality

Food safety

Certifiying communities:

Trainning rural leaders &Creating networks

Family margin

80 %

Personal Experiences

Travelers

upe

20 %

upe´s business model

+ transportation+insurance +additional activities

The Market+31 %

+31%Ecological

AdventureScientificVolunteeringRural

Providencia rainforest

Venado Island

MVP: Prototype

Current status

Beta & grow strategy

Scale

Stage 1: Concept validation

Stage 2: MVP

Stage 3:

Stage 4:

Current status Stage 1: Concept validation

Stage 2: MVP

Stage 3: Beta& grow strategy

Stage 4: scale

Beta & grow strategyScale

allys

UPE Video

Para ver esta película, debedisponer de QuickTime™ y de

un descompresor .

www.upeplaces.com

Omar Castillo Vives Ceo UPEplaces