I gave this presentation today at the Twin Cities UnSummit (http://unsummit.org). This year's UnSummit theme was "Hacking The Recession." And my presentation was focused on the changing role of trade associations and communities--how can they evolve to better benefit their communities in tough times, yet remain true to their missions. All of the images and videos are copyright to their respective owners (links embedded). Please respect the Creative Commons license for all assets in this presentation. Thank you.
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Transcript
HACKING THE RECESSIONMarch 7, 2009 | Minneapolis Public Library | 2:00 p.m.
“Alphabet soup: What’s the changing role for trade associations and communities?”Presented by Tim Brunelle
The Twin Cities are well stocked with marketing and communications associations and communities.
HACKING THE RECESSIONMarch 7, 2009 | Minneapolis Public Library | 2:00 p.m.
“The changing role for trade associations and communities” by Tim Brunelle
Minnesota Interactive Marketing AssociationAdvertising Federation of MN (Ad Fed)American Marketing Association | MN ChapterMidwest Direct Marketing AssociationPublic Relations Society of America/MNSocial Media Breakfast MSPLikemindMinnesota Magazine & Publishers AssociationInternational Association of Business CommunicatorsAd2Conversations About The Future Of AdvertisingTweetUpsUnSummit
Between all of these organizations, we have access to 100+ events and thousands of contacts each year.
Minnesota Interactive Marketing AssociationAdvertising Federation of MN (Ad Fed)American Marketing Association | MN ChapterMidwest Direct Marketing AssociationPublic Relations Society of America/MNSocial Media Breakfast MSPLikemindMinnesota Magazine & Publishers AssociationInternational Association of Business CommunicatorsAd2Conversations About The Future Of AdvertisingTweetUpsUnSummit
HACKING THE RECESSIONMarch 7, 2009 | Minneapolis Public Library | 2:00 p.m.
“The changing role for trade associations and communities” by Tim Brunelle
HACKING THE RECESSIONMarch 7, 2009 | Minneapolis Public Library | 2:00 p.m.
“The changing role for trade associations and communities” by Tim Brunelle
Video by Kutiman http://www.youtube.com/watch?v=AzZi-btc8AA
An awesome metaphor for this point, courtesy of YouTube and Kuliman. Associations can bring together all kinds of individual talents to create something powerful and new (that wouldn’t happen otherwise).