www.sti-innsbruck.at © Copyright 2012 STI INNSBRUCK www.sti- innsbruck.at Unister.de Ioan Toma
Unister.de
Feb 25, 2016
Unister.de. Ioan Toma. About Unister. Founded in: 2002 CEO : Thomas Wagner Headquarter : Leipzig, Germany Offices in Berlin, Hamburg, Düsseldorf , Dresden, Jena and Chemnitz. Number of employees : 1670, with more than 450 in IT Domain : e -Business Website : www.unister.de. - PowerPoint PPT Presentation
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
www.sti-innsbruck.at © Copyright 2012 STI INNSBRUCK www.sti-innsbruck.at
Unister.de
Ioan Toma
www.sti-innsbruck.at
About Unister
• Founded in: 2002• CEO: Thomas Wagner• Headquarter: Leipzig, Germany
– Offices in Berlin, Hamburg, Düsseldorf, Dresden, Jena and Chemnitz.
• Number of employees: 1670, with more than 450 in IT• Domain: e-Business• Website: www.unister.de
www.sti-innsbruck.at
Unister Group
• Unister Media GmbH – founded in February 2008, specializes in the marketing of online portals.
• Unister Market Research & Analysis – a market research company UMA.
3
www.sti-innsbruck.at
Internet portals
• Operates and markets well-known Internet portals with a predominantly German-speaking
4
www.sti-innsbruck.at
Internet portals
5
www.sti-innsbruck.at
Internet portals
6
www.sti-innsbruck.at
Unister - statistics
7
www.sti-innsbruck.at
Unister - eTourism
• In the Tourism domain Unister operates the following portal:– Ab-in-den-urlaub.de– Travel24.com– Fluege.de– Reisen.de– Urlaubtours.de
8
www.sti-innsbruck.at
Ab-in-den-urlaub.de
• One of the market leaders among German online travel agencies.
• Over two million visitors each month• Over 100 million current offers of 75 tour
operators• Users can assemble their trips
themselves. • Flights, hotels, holiday homes,
apartments, rental cars available individually or as a combined package
• Official hotel information, hotel reviews and tips
9
www.sti-innsbruck.at
Travel24.com
• Cooperation with travel24.com AG• Focus on holiday deals• One can book holidays packages but
also individual flights and hotels
10
www.sti-innsbruck.at
Fluege.de
• Booking platform for flights and charters• Compares more than 750 airlines
offering flights• Additionally the user can also book hotel
rooms and rent cars together with the flight.
11
www.sti-innsbruck.at
Hotelreservierung.de
• Specializes in the provision of hotel rooms and residences.
• More than 220,000 hotels• Big hotel chains: Ibis, HolidayInn,
Mercure, Radisson, Ramada
12
www.sti-innsbruck.at
Reisen.de
• Travel portal offering a range of holiday packages and last-minute trips, cruises, flights, car hire.
• Community members can write travel stories and reviews, upload travel pictures and create photo albums, etc.
13
www.sti-innsbruck.at
Urlaubtours.de
• German tour operator • Offers organized package tours, last
minute travel, special holiday or flights and car hire
• Portfolio currently includes more than 100 destinations around the world
14
www.sti-innsbruck.at
Controversial business model
• Controversy related to the fluege.de portalAccording to:
– Vorsicht bei der Online-Buchung: Verbraucherzentrale warnt vor Reiseportal fluege.de. Artikel bei focus.de, abgerufen am 9. Juni 2012.
– Verbraucherschützer warnen vor Abzocke - Versteckte Gebühren beim Reiseportal „fluege.de“. Artikel bei bild.de, abgerufen am 12. Juni 2012.
there is– Not a transparent way of showing flight prices on fluege.de– Additional services are included in the selected package
See more at: http://de.wikipedia.org/wiki/Unister
15