UNISG Building Sustainable Strategies

The Highly Efficient Executive Education Course on Strategic Management

BUILDING SUSTAINABLE STRATEGIES

SHORT PROGRAM

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WELCOME TO THE UNIVERSITY OF ST.GALLEN (HSG)

For decades, the work of the Institute of Management at the University of St.Gallen has been characterized by excellent research and a high level of practical relevance in strategic management. This is evidenced by regular international top rankings of our lecturers as well as by the recognition given to our Master of Arts in Strategy and International Management, which according to the renowned rankings of the Financial Times is the best of its kind worldwide.

More than 50 researchers continually gain new in - sights into key content- and process-relevant strategy issues. Within the Strategic Management Society, the institute is directly involved in top-class research activities around the world.

The Building Sustainable Strategies seminar of the University of St.Gallen allows you to benefit from expertise in the area of strategic management that is globally acknowledged.

Professor Tomi LaamanenLecturer for the Building Sustainable Strategies seminar of the University of St.Gallen

With 41 institutes, research units, and centers, the HSG boasts the largest faculty for Business Ad- ministration in central Europe.

The HSG is ranked fourth among Europe’s top business schools by the Financial Times.

In rankings released by the Handelsblatt, a German business newspaper, the HSG occupies the top position in German- speaking Europe in the area of business research.

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IS THIS EXECUTIVE EDUCATION COURSE SUITABLE FOR YOU?

DO THESE QUESTIONS CORRESPOND TO YOUR PROFESSIONAL AMBI- TIONS AND OBJECTIVES?

IF SO, THE BUILDING SUSTAINABLE STRATEGIES COMPACT SEMINAR IS THE EXECUTIVE EDUCATION COURSE FOR YOU.

YOUR BENEF ITS The combination of web-based learning technology, personal tutoring, and traditional in-class training allows you to take advan- tage of the benefits of blended learning, a highly efficient means of teaching. You will gain a comprehensive, integrated insight into the individual fields of strategy and change management using the tried-and-tested St.Gallen General Management Navigator®. Thanks to practical and effective instruments, you will be able to master complex strategic challenges from a more solid base. You will broaden your horizons using challen-ging case studies. Thanks to the wide range of participants, you will get to know the strategic challenges of numerous interesting companies.

You will become more proficient in partic- ipating in and representing your interests in strategic decision-making processes. The lively interaction between the speakers and the other course participants will see you become part of a network, which will prove to be beneficial beyond the program.

Are you responsible for the long-term successful positioning of products or business units with regard to customers, competitors, and other stakeholders, or are you involved in the corresponding decision- making processes? Do you require a solid overview of the most important strategy tools and their application? Would you like to gain a first-hand insight into a tried-and-tested strategic framework that will provide you with assistance and support in all phases of strategic work?

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YOU ARE IN GOOD COMPANY HERE

CONTINENTAL

Director of Quality and Processes

DAIMLER

Senior Manager

FEDERAL DEPARTMENT

OF DEFENCE, CIVIL

PROTECTION AND SPORT

Head of Holdings Management

FERRERO GERMANY

Key Account Manager

HERMES-OTTO

INTERNATIONAL

Senior Manager

KUONI TRAVEL

Vice President

MAGNA POWERTRAIN

INTERNATIONAL

Director Global Strategic Initiatives & Planning

POSTFINANCE

Head of Strategic Manage - ment and Organizational Development

PRICEWATERHOUSE-

COOPERS

Head of Consulting

ROCHE DIAGNOSTICS

Head of ICT

SAP Director of Business Development

SBB CARGO

Head of Offer Planning

SCHINDLER

Area Service Head

SWISSCARD AECS

Program Head

SWISSCOM IT SERVICES

ENTERPRISE SOLUTIONS

Chief Business Development Manager

THE CONCERN BAMBI JSC

Marketing Manager

TRUMPF REAL ESTATE

Head of Central Facilities and Buildings

The Building Sustainable Strategies seminar does not only provide you with specialist knowledge. It also allows you to establish valuable contacts with numerous successful managers from a wide range of sectors and institutions. A selection of the participants who have already completed the course can be found below:

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HIGHLIGHTS OF THE SEMINAR

BLENDED LEARNINGINDIV IDUAL PREPAR ATION WITH E- LE ARNING AND E-TUTORING

In six highly interactive and visually stunning web-based training courses (WBTs) you will have the opportunity to extend your knowledge as regards the management of strategy pro- cesses, strategic analysis, positioning, innovative business models, value creation, and change management. A tutor will provide you with in- dividual support as you progress in your learning. He or she will structure your learning process and answer any questions you may have. You can learn more about this top didactic product, which enjoys international recognition, at www.building-sustainable-strategies.ch.

YOUR GUIDE TO THE TOPICA GRE AT FR AME OF REFERENCE ON STR ATEGIC MANAGEMENT

The General Management Navigator® developed by Günter Müller-Stewens and Christoph Lechner, who also authored the content of the e-learning course, has proven to be a highly useful frame of reference for the work of the strategists. It has been lauded as a compre- hensive meta tool by numerous multi-business firms.

INSPIR ATIONAL INTER ACTIONVALUABLE E XCHANGE BET WEEN SPE AKERS AND PARTIC IPANTS

The in-class sessions provide sufficient scope for extensive exchanges with the speakers and other participants. The framework program also facilitates networking and has a positive impact on learning outcomes.

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SEMINAR OVERVIEW

Closing date for registration One month before the start of the module

Start of e-learning and e-tutoring The strategy module is preceded by a four-week e-learning phase including individual e-tutoring

In-class module Details can be found at www.building-sustainable-strategies.ch

Duration Three days of in-class sessions plus around 36 hours of e-learning and e-tutoring to ensure you are optimally prepared

Seminar location St.Gallen

Price CHF 6300Including lunch and break refreshmentsExcluding travel, accommodation, and other subsistence costs

ECTS credits 3

Accreditation Compatible with the Business and Corporate Development Strategies Certificate (CAS), the Management Certificate (CAS), and the Diploma in General Management (DAS) of the University of St.Gallen

FACTS AND FIGURES

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“The seminar provides a deep insight into how to present complex issues in an understandable man-ner using a model with a common theme. The logical structure makes it possible to apply the acquired knowledge in practice, whether at a strategic level or as a guideline for projects.”

Peter Gosteli, Head of Center Management, Genossenschaft Migros Aare

“Excellent structure ranging from strategy development to strat- egy implementation!”Michael Spindler, Director of Business Development, SAP

“The content of the seminar was systemati-cally structured and was taught in an exci-ting and practical manner with expert guidance.”Marcel Stoffel, Managing Director, stoffelzurich

“A holistic short pro-gram, providing deep academic knowledge combined with real-life techniques to create and implement both excellent and sustain-able strategies.”Maja Simic, Marketing Manager, The concern BAMBI JSC

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Distinguished experts in the area of strategic management guide you through this extremely stimulating executive education course, for which we consistently receive outstanding feedback from the participants. Become a bit more acquainted with these two professors, who represent the entire seminar faculty.

1 TOMI L A AMANENHaving occupied various academic and managerial positions at Aalto University in Finland, Professor Tomi Laamanen, who has doctorates in the fields of finance and strat- egy, was appointed Professor for Strategic Management at the University of St.Gallen in 2011. His research focuses on the factors involved in the success of acquisition programs, strategy processes, the handling of strategic issues and sequences, management cognition, and strategy implementation. The findings from these research projects have been pub- lished in leading international journals, for which he also serves as a reviewer and editor. In addition, he is a member of the Board of Directors at a number of companies and also works as a strategy consultant.

2 CHRISTOPH LECHNERChristoph Lechner is Executive Director of the Institute of Management and Professor of Strategic Management at the University of St.Gallen. As a member of the Board of Directors at both Helvetia and Hügli, he plays an im- portant role in shaping the activities of these listed companies. His research projects with renowned firms are also of significant practical relevance. Christoph Lechner heads the HSG profile area ”Responsible Corporate Competiti-veness.” In addition to numerous articles in international journals, he has also authored many of the web-based training courses that are used in this seminar.

BY THE BEST, FOR THE BEST

ADVICE AND REGISTRATION

University of St.GallenInstitute of ManagementDufourstrasse 40a CH-9000 St.Gallen

VICTORIA KEELPROGRAM MANAGER

+41 71 224 76 15 [email protected]