Types of Advertising - Home - Ofcom...Types of Advertising Author Ruby Created Date 10/20/2014 10:53:37 AM ...

Page 1 <img data-url='document/types-of-advertising-home-ofcom-types-of-advertising-author-ruby-created.html?page=1' data-page='1' class='cut-thumb lazyload' alt='Page 1: Types of Advertising - Home - Ofcom...Types of Advertising Author Ruby Created Date 10/20/2014 10:53:37 AM ...' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader035.cupdf.com/reader035/viewer/2022062921/5f03232d7e708231d407b922/html5/thumbnails/1.jpg' width='140' height='200' /> KEY QUESTIONS

Which of the following have you seen before?

Where do you see it?

What is the purpose of advertising of this nature?

How do you think these adverts get to these places?

Which adverts do you trust the most / least? (ranking exercise)

What questions do you have about these different adverts?

Page 2 <img data-url='document/types-of-advertising-home-ofcom-types-of-advertising-author-ruby-created.html?page=2' data-page='2' class='cut-thumb lazyload' alt='Page 2: Types of Advertising - Home - Ofcom...Types of Advertising Author Ruby Created Date 10/20/2014 10:53:37 AM ...' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader035.cupdf.com/reader035/viewer/2022062921/5f03232d7e708231d407b922/html5/thumbnails/2.jpg' width='140' height='200' /> Page 3 <img data-url='document/types-of-advertising-home-ofcom-types-of-advertising-author-ruby-created.html?page=3' data-page='3' class='cut-thumb lazyload' alt='Page 3: Types of Advertising - Home - Ofcom...Types of Advertising Author Ruby Created Date 10/20/2014 10:53:37 AM ...' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader035.cupdf.com/reader035/viewer/2022062921/5f03232d7e708231d407b922/html5/thumbnails/3.jpg' width='140' height='200' /> Page 4 <img data-url='document/types-of-advertising-home-ofcom-types-of-advertising-author-ruby-created.html?page=4' data-page='4' class='cut-thumb lazyload' alt='Page 4: Types of Advertising - Home - Ofcom...Types of Advertising Author Ruby Created Date 10/20/2014 10:53:37 AM ...' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader035.cupdf.com/reader035/viewer/2022062921/5f03232d7e708231d407b922/html5/thumbnails/4.jpg' width='140' height='200' /> Page 5 <img data-url='document/types-of-advertising-home-ofcom-types-of-advertising-author-ruby-created.html?page=5' data-page='5' class='cut-thumb lazyload' alt='Page 5: Types of Advertising - Home - Ofcom...Types of Advertising Author Ruby Created Date 10/20/2014 10:53:37 AM ...' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader035.cupdf.com/reader035/viewer/2022062921/5f03232d7e708231d407b922/html5/thumbnails/5.jpg' width='140' height='200' /> Page 6 <img data-url='document/types-of-advertising-home-ofcom-types-of-advertising-author-ruby-created.html?page=6' data-page='6' class='cut-thumb lazyload' alt='Page 6: Types of Advertising - Home - Ofcom...Types of Advertising Author Ruby Created Date 10/20/2014 10:53:37 AM ...' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader035.cupdf.com/reader035/viewer/2022062921/5f03232d7e708231d407b922/html5/thumbnails/6.jpg' width='140' height='200' /> Page 7 <img data-url='document/types-of-advertising-home-ofcom-types-of-advertising-author-ruby-created.html?page=7' data-page='7' class='cut-thumb lazyload' alt='Page 7: Types of Advertising - Home - Ofcom...Types of Advertising Author Ruby Created Date 10/20/2014 10:53:37 AM ...' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader035.cupdf.com/reader035/viewer/2022062921/5f03232d7e708231d407b922/html5/thumbnails/7.jpg' width='140' height='200' /> Page 8 <img data-url='document/types-of-advertising-home-ofcom-types-of-advertising-author-ruby-created.html?page=8' data-page='8' class='cut-thumb lazyload' alt='Page 8: Types of Advertising - Home - Ofcom...Types of Advertising Author Ruby Created Date 10/20/2014 10:53:37 AM ...' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader035.cupdf.com/reader035/viewer/2022062921/5f03232d7e708231d407b922/html5/thumbnails/8.jpg' width='140' height='200' /> Page 9 <img data-url='document/types-of-advertising-home-ofcom-types-of-advertising-author-ruby-created.html?page=9' data-page='9' class='cut-thumb lazyload' alt='Page 9: Types of Advertising - Home - Ofcom...Types of Advertising Author Ruby Created Date 10/20/2014 10:53:37 AM ...' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader035.cupdf.com/reader035/viewer/2022062921/5f03232d7e708231d407b922/html5/thumbnails/9.jpg' width='140' height='200' /> Page 10 <img data-url='document/types-of-advertising-home-ofcom-types-of-advertising-author-ruby-created.html?page=10' data-page='10' class='cut-thumb lazyload' alt='Page 10: Types of Advertising - Home - Ofcom...Types of Advertising Author Ruby Created Date 10/20/2014 10:53:37 AM ...' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader035.cupdf.com/reader035/viewer/2022062921/5f03232d7e708231d407b922/html5/thumbnails/10.jpg' width='140' height='200' /> Page 11 <img data-url='document/types-of-advertising-home-ofcom-types-of-advertising-author-ruby-created.html?page=11' data-page='11' class='cut-thumb lazyload' alt='Page 11: Types of Advertising - Home - Ofcom...Types of Advertising Author Ruby Created Date 10/20/2014 10:53:37 AM ...' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader035.cupdf.com/reader035/viewer/2022062921/5f03232d7e708231d407b922/html5/thumbnails/11.jpg' width='140' height='200' /> Page 12 <img data-url='document/types-of-advertising-home-ofcom-types-of-advertising-author-ruby-created.html?page=12' data-page='12' class='cut-thumb lazyload' alt='Page 12: Types of Advertising - Home - Ofcom...Types of Advertising Author Ruby Created Date 10/20/2014 10:53:37 AM ...' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader035.cupdf.com/reader035/viewer/2022062921/5f03232d7e708231d407b922/html5/thumbnails/12.jpg' width='140' height='200' />

Types of Advertising - Home - Ofcom...Types of Advertising Author Ruby Created Date 10/20/2014 10:53:37 AM ...

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