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Page 1: Type(ography)

typo(graphy)

Page 2: Type(ography)

ty

po (graphy)part 1

Famou

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ty

po (graphy)

Ty�og�aphy in OurEver�day Enviroment

part 2

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If we are lucky we may get a chance to make them unique or custom.

Doyald, who is a lover of �ne detail,admits that he fusses over every pixelin his designs and typefaces. He stressesthat no one letter should stand out and goes to great lengths in creating his typefaces; however, it is this attention to detail that creates good type. But if legibility is the most important,then where does experimentation and discovery stand?

Yes, stability and legibility is indeed important, but I feel concentrating onlyon that limits typography to a mere practical arts and function. �ere may be rules to creating type, but in the endit is being created by an artist.

Artists are aesthetes by nature anddesigners are problem solvers by practice.

I believe a true typographer is both. Typography is more than just practical, typography is art.

Accordingto Doyald Young, typeface should be legible.

�is may mean that typographers and designers will be limited most of the time to conventional typefaces.

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Whether you believe Helvetic is the cause of all creative destruction or you believe it’s the pinnacle of typeface success, Helvetic is everywhere and we can’t stop that. Embrace it or stay far from it, you just can’t run away it.

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Just because something is legible doesn't mean it communicates and, more importantly, doesn't mean it communicates the right thing.

Don't confuse legibility with communication.

’ ’

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James Victore is a designer who is not afraid to use graphic design to its full power.His work is not like anything you wouldusually see, it’s brash, bold, and most of the time controversial. In the Artist Series with Hillman Curtis, he says that graphic designat is best is not for selling socks, or any other kind of merchandise marketing.At its best it is for getting an important message across.

a clubGraphic Design is

Use it to its fullest.

This bold truth is incredibly important becauseas designers we forget that we are wieldingwhat can either be a weapon or a tool.A sword or a spoon. We can embrace the power and social responsibility that comes with taking full advantage of graphicdesign, or we can be satisfied with designingsock ads. Both are needed, though some a little more than the other.

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Marian Bantjes’s work inspires a sense of wonder and curiosity. Viewers are forced to pay attention and her work invites them to work at it and understand it. She has a personal approach to her work, it borders on obsessive but gives a feel of deep visual understanding. She channels her voice and has a complex way of inviting you into it.

Marian Bantjes reached a turning point in her life in terms of the way she worked and the way she saw the world when shewas forty years old. �is is an important for all artists to note–it’s never too late to grow, learn and re�ne the ways you work.

No artist should be afraid of doing something di�erent. After years of working in the same industry it’s easy to become jadedand not think innovatively anymore. But that is a shame. Greatartists and designers like Marian Bantjes are inspiring becauselike her, they never stop wondering about the world. If you startto think you know everything, you limit yourself entirely. �e truth to growing is wanting to learn and being able to changethe way you see your world, over and over again.

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Margo Chases’s drive comes from her goal of reaching perfection within her work. Although she likes designing pretty things she believes decoration and beautiful objects should have a purpose and should be used for problem solving and communication in design.

Her personal way of design is well encapsulated through the analogy she gives that graphic designers are like alchemists who make gold from packaging. According to the myth of the alchemist, they use light to create gold; but for graphic designers they use raw materials to create precious things.

This statement strongly illustrates how graphic design is neither decoration nor just beautiful things, but holds a strong power. Graphic design when wielded correctly is more than a powerful weapon and it’s better than magic.

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Kit Hinrichs is a 68 year old self-proclaimed “young man inside”. Kit Hinrichs is 68 years old and also a self-proclaimed “young man inside”. He started up his design business called Studio Hinrichs late in his career. For most people the design industry is for young people, yet Kit has shown the world that you don’t need to be young on the outside to be part of the designbusiness. According to him the business of design is a continuous intellectual challenge that doesn’t ever stop, has no limit, and forever continues to engage with the designer.

Artists and designers are usually young people. �is common misunderstanding is what leads many people confused about what the proper age should be for an artist. �ere are so many older designers and artists that have a wealth of knowledge when it comes to their work and that is because of their unending curiosity of the world; anyone who has such a vision and determination to understand is a true artist. Whether you are 18 years old or 68 years old, once you are creating art there really is no di�erence.

once you create art there is no di�erence. No matter how old you are

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It’s not always while working or in school where artists �nd their inner voice. The ironic thing is that the art we create should be from our heart, and it should be something we are passionate about; however, in school sometimes we �nd ourselves making art for our peers and professors and in work we are making art for the company or client.

So now we are faced to ask the big question: who exactly are we trying to please? Our teachers, peers, boss or maybe our ego? But real art is personal to everyone, formed from their inner voice and true to the heart.

Stefan Bucher found satisfaction in his art by creatinga personal project: The Daily Monster. The idea came to him from sudden inspiration and he since then he’s been drawing his characters nearly every day and putting them online, thus creating a huge supporting online audience.

In relation to Stefan’s work –who does he seem to please? I think the satisfaction he gets from creating his monster series is that he is not doing is for any other person, and he probably didn’t start doing it because he thought it would make him famous. Rather he created the monsters out of his pure passion and will to do so. There was no one else he was trying to please, and in turn it was one of his most satisfying projects he had ever done.

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cartoon shows

colorful text

&creative

typography

A cut off head on every dvd box

week 1

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cartoon shows

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Colorful typography, bubbly text and lots of serifs

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even more cut off headsmanga titles

week 2

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Typography for every gameBoard Games

week 3

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Board game typography comes in all varieties,whether fat, thin, fancy or simple