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TWITTER Social media websites are not online catalogues and cannot be measured as such.
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TWITTER

Feb 11, 2016

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TWITTER. Social media websites are not online catalogues and cannot be measured as such. Twitter as Third World Order: Linkosophy. Twitter. Heuristics Report Card. Why and What. Findable : C + Learnable: A Valuable: B. This doesn’t tell us about the user relationship!. - PowerPoint PPT Presentation
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Page 1: TWITTER

TWITTERSocial media websites

are not online catalogues and cannot be measured as such.

Page 2: TWITTER
Page 3: TWITTER

TWITTER AS THIRD WORLD ORDER: LINKOSOPHY

Twitter

Page 4: TWITTER

HEURISTICS REPORT CARD

Findable: C+Learnable: AValuable: B

WHY AND WHAT

This doesn’t tell us about the user relationship!

Page 5: TWITTER

WHY AND WHATBusiness Model:• Business = Makin' Money• Twitter isn't a pay service, so...• Who are Twitter's customers?• What value propositions/resources/activities

does Twitter provide?

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Revenue Customers

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ContentCustomers

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“Conversation is King, content is just something to talk about.”

CoryDoctorow

Quote taken from LinkosophyPicture from Wikipedia

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WHO

Page 10: TWITTER

WHO I love

Tweeting with you!

People only love me for what I can do for them!

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USER TEST We learned how user friendly Twitter’s features are, but we did not learn about the overall Twitter user-to-user experience

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HOW: WIREFRAMES AND BLUEPRINTS

• Architecture defines the experience

• Design refines and tailors the experience

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CONCLUSION

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