Tutorial on Internal Communications Basic

Tutorial on Internal Communications Basics

Lavanya Nulu April 20, 2015

Hi Viewers, Before you view this tutorial, I would like to introduce myself and give a brief introduction to this PPT. This is Lavanya Nulu. I’m a Marketing & Communications Professional with around 7 years of experience working in Marketing Function of IT Services Firms with major operations in USA, Asia & Africa. This tutorial has been prepared from my real-time working experience in the area of Internal Communications. This tutorial is to give you a quick reference and to get an idea about the basics of Internal Communications, its Objective, Audience, Content, Source and the Outcome. I have tried to show the concept through graphical representation instead of text. Hope this representation will help you in clear understanding. I hope this tutorial will help you to now initiate and strategize the Internal Communications activity at your organization. You can add more points to this and use it accordingly as per your need. You can also suggest me if I have missed out any major or minor topic in this Tutorial.

Thank You Lavanya Nulu

For more details, write to: [email protected]

Index

• Presenter Introduction

• Internal Communications (IC) Process Cycle

• Objective

• Audience

• Channel

• Type & Content

• Result

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Internal Communications

IC

Objective

Audience

Channel

Type & Content

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IC

Effective Communication

Engaged Employees

Successful

Business

Objective

Click here to go the Internal Communications Process Cycle Slide For more details, write to: [email protected]

IC

Audience

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Online

IC

Channel

Offline

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• Management

• Marketing

• Organizational

Type & Content

IC

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Executive Announcements

Hierarchy / Structural Changes

Role Changes (Top Executives)

Appreciation (Performance & Target)

Quotes (Motivational/Message Oriented) Contd.

T&C

Management

Click here to go the Main Type & Content Slide For more details, write to: [email protected]

Branding & Awareness (Company / Offering)

Promotion (Services / Offerings)

Employee Engagement

Celebrations (Festival / Special Days / Events)

Industry Achievements

Internal Updates (Department / Business Unit)

Training Calendars (Learning & Development)

Employee Recognitions (Internal Awards)

Industry News (Competitors / Partners / Trends) Contd.

Marketing

T&C Click here to go the Main Type & Content Slide For more details, write to: [email protected]

Mergers & Acquisitions

Partnerships

Investor Relations

Awards & Recognitions

Social Responsibility

Organizational

T&C For more details, write to: [email protected]

Right Information – Right Audience – Right Time

Road to Success

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Hope this PPT has helped you to get an understanding about Internal Communications

If you need more details, please do write to me at [email protected]

Thank You

Lavanya Nulu