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utorial for leadership teams of ITU-T study groups, TSAG, tariff groups and focus groups ITU-T promotion Paolo Rosa Head, Workshops and Promotion Division ITU Geneva, 15-16 December 2008
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Tutorial for leadership teams of ITU-T study groups, TSAG, tariff groups and focus groups ITU-T promotion Paolo Rosa Head, Workshops and Promotion Division.

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Page 1: Tutorial for leadership teams of ITU-T study groups, TSAG, tariff groups and focus groups ITU-T promotion Paolo Rosa Head, Workshops and Promotion Division.

Tutorial for leadership teams of ITU-T study groups, TSAG, tariff groups and focus groups

ITU-T promotion

Paolo RosaHead, Workshops and Promotion Division

ITU

Geneva, 15-16 December 2008

Page 2: Tutorial for leadership teams of ITU-T study groups, TSAG, tariff groups and focus groups ITU-T promotion Paolo Rosa Head, Workshops and Promotion Division.

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Tutorial for SG & TSAG leadership teamsGeneva, 15-16 December 2008

PROMOTION(Res. 71 Strategic Plan 2008-2011

Goals 3, 6 & ITU-T Objectives 2, 4, 5, 7)

Increase visibilityIncrease awarenessIncrease membershipIncrease cooperation with SDOs, Universities, R&DCorrect ITU-T misperceptionIncrease worldwide relevanceMaintain leadershipSupport and assistance to membership to bridge digital divide and provide capacity building opportunities

Promotion: set of tools, resources and actions put in place to reaffirm the ITU-T leadership in the ICT standardization global arena.

Page 3: Tutorial for leadership teams of ITU-T study groups, TSAG, tariff groups and focus groups ITU-T promotion Paolo Rosa Head, Workshops and Promotion Division.

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Tutorial for SG & TSAG leadership teamsGeneva, 15-16 December 2008

SWOT Analysis & ITU Positioning

CONVERSION

M A T C H I N G

OPPORTUNITIES

STRENGTHS WEAKNESSES

THREATSCONVERSION

Page 4: Tutorial for leadership teams of ITU-T study groups, TSAG, tariff groups and focus groups ITU-T promotion Paolo Rosa Head, Workshops and Promotion Division.

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Tutorial for SG & TSAG leadership teamsGeneva, 15-16 December 2008

PRODUCTS

Technical FlyersBrochures CD-ROMGuidesPostersBanners Giveaways Workshops and SeminarsSymposiaTutorialsTechnical ReportsTechnical assistanceUniversities – KaleidoscopeITU-MarkWeb sitePromotional videos

Page 5: Tutorial for leadership teams of ITU-T study groups, TSAG, tariff groups and focus groups ITU-T promotion Paolo Rosa Head, Workshops and Promotion Division.

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Tutorial for SG & TSAG leadership teamsGeneva, 15-16 December 2008

Workshops & SeminarsBoth a promotion and a working tool

Logistic support of TSB, technical support from the SG

Two formats:– Workshops – demonstrations, technical issue resolution, and for

the creation of specific deliverables – Seminars – sharing ITU-T vision and technical knowledge– Various designations: workshops, seminars, tutorials, symposia,

forums, etc

Various focus:– Sector and Study groups strategies, hot topics, future work– Dissemination of information– Tutorials– Promotion

Audio and written archives: promotion and education tools

Updated list (and link to past ones):

http://itu.int/ITU-T/worksem

Page 6: Tutorial for leadership teams of ITU-T study groups, TSAG, tariff groups and focus groups ITU-T promotion Paolo Rosa Head, Workshops and Promotion Division.

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Tutorial for SG & TSAG leadership teamsGeneva, 15-16 December 2008

Workshops trend%

DaysoutN. Of Days

in in

out

70

90

80

20

60

50

40

30

10

40

10

30

20

50 100

2002 2003 2004 2005 2006 2007 2008

Gva

Gva

Page 7: Tutorial for leadership teams of ITU-T study groups, TSAG, tariff groups and focus groups ITU-T promotion Paolo Rosa Head, Workshops and Promotion Division.

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Tutorial for SG & TSAG leadership teamsGeneva, 15-16 December 2008

Cooperation between ITU-T and Universities

Given the knowledge that many new technologies find life in the minds of the academic and research communities, ITU is increasingly looking to attract more involvement from the world’s universities and other academic institutions.

Following the Consultation meeting held in January 2007 an informal discussion group has been formed to discuss ways to increase this cooperation with participation of ITU-T and academia, which is open to all interested parties. To participate in the discussion please join the mailing list by sending a request to [email protected]

(see http://itu.int/ITU-T/uni)

Page 8: Tutorial for leadership teams of ITU-T study groups, TSAG, tariff groups and focus groups ITU-T promotion Paolo Rosa Head, Workshops and Promotion Division.

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Tutorial for SG & TSAG leadership teamsGeneva, 15-16 December 2008

Innovations in NGN – Future Network and ServicesAn ITU-T Kaleidoscope Event Technically

co-sponsored by IEEE Communications Society

Geneva 12-13 May 2008Track 1: NGN architecture evolutionTrack 2: Application and services over the NGNTrack 3: Social, economic and policy issues in the

ubiquitous societies

http://itu.int/ITU-T/uni/kaleidoscope. [email protected].

AwardsAwards will be granted to selected best papers, as judged by the organizing and programme committee. Details will be announced later.More

than 220 particip

ants, fro

m

48 countri

es

Page 9: Tutorial for leadership teams of ITU-T study groups, TSAG, tariff groups and focus groups ITU-T promotion Paolo Rosa Head, Workshops and Promotion Division.

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Tutorial for SG & TSAG leadership teamsGeneva, 15-16 December 2008

Kaleidoscope-0931/8 – 1/9 / 2009

Mar del PlataArgentina

Page 10: Tutorial for leadership teams of ITU-T study groups, TSAG, tariff groups and focus groups ITU-T promotion Paolo Rosa Head, Workshops and Promotion Division.

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Tutorial for SG & TSAG leadership teamsGeneva, 15-16 December 2008

Standardization Gap Digital divide &

Participation Relationship

Increase Participation & Capacity Building

Standardization Gap & Poor Access to Technologies

Digital Divide ≈ -----------------------------------

Page 11: Tutorial for leadership teams of ITU-T study groups, TSAG, tariff groups and focus groups ITU-T promotion Paolo Rosa Head, Workshops and Promotion Division.

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Tutorial for SG & TSAG leadership teamsGeneva, 15-16 December 2008

Going to Study Groups and related

meetings

Entering proposals at WTSAon future study questions

and work programmes

Nominating representativesas study group chairs, vice-chairs. rapporteurs, focus

group chairs etc

Giving contributions at Study Groups andrelated meetings

Attracting ITU meetingsand/or regional groups

(Res 54)

Growing usage of ITU Recommendations

ITU Sector or Associate Membership

National training and capacity-building in use of

ITU Recommendations

Growing Usage

National Training

ITU Membership

Going to meetings

Attracting meetings

Giving inputs

Nominating reps

Entering proposals

G

N

I

A

G

N

E

G

It’s all about climbing the

Standardization Development

Ladder

It’s all about ENGAGING

with ITU and its

membership, by getting

more involved

Bridging Standardization Gap

Page 12: Tutorial for leadership teams of ITU-T study groups, TSAG, tariff groups and focus groups ITU-T promotion Paolo Rosa Head, Workshops and Promotion Division.

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Tutorial for SG & TSAG leadership teamsGeneva, 15-16 December 2008

Res.76 Report to the Council 2009

• Feasibility, economical and regulatory issues• ITU-T Recommendations• Training and testing laboratories• Impact on the market• Study Groups support

InteroperabilityConformance

ITUConformity

ITUInteroperability

ITU Mark: products and services

Page 13: Tutorial for leadership teams of ITU-T study groups, TSAG, tariff groups and focus groups ITU-T promotion Paolo Rosa Head, Workshops and Promotion Division.

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Tutorial for SG & TSAG leadership teamsGeneva, 15-16 December 2008

BE,3

Questions

1

2

3

4

5

6

7

n

n+1

The Block Meetings in the regionsThe BK,J matrix concept

Study Groups

Page 14: Tutorial for leadership teams of ITU-T study groups, TSAG, tariff groups and focus groups ITU-T promotion Paolo Rosa Head, Workshops and Promotion Division.

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Tutorial for SG & TSAG leadership teamsGeneva, 15-16 December 2008

The Flagship Groups

PP-06 Res. 123 Measures to reduce the Standardization GapWTSA-08 Res. 44 Bridging the StandardizationWTSA-08 Res. 54 Supports the creation of regional groups

Americas Flagship Group based in Mexico

PromotionCapacity buildingHandbooks, manuals, translationsSMEs involvementRemote and block meetings in the regionTesting and calibration infrastructureUniversitiesRegional cooperationRegulatory issues

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Tutorial for SG & TSAG leadership teamsGeneva, 15-16 December 2008

ITU MissionCommitted to Connecting the

World

Paolo ROSA Head, Workshop and Promotion Division ITU - Telecommunication Standardization [email protected]

ITUing…

WE DO !

conc lus i ons

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Tutorial for SG & TSAG leadership teamsGeneva, 15-16 December 2008

Workshops evolution

Year N. events

Total days

AvergeDays/ev

Geneva (Days)

%(Days)

OutsideGeneva(Days)

%(Days)

2002 12 24 2.00 11 46 13 54

2003 14 36 2.57 24 67 12 33

2004 15 31 2.07 8 26 23 74

2005 18 47 2.61 16 34 31 66

2006 18 41 2.28 19 46 22 54

2007 15 33 2.20 13 30 20 70

2008 22 52 2.36 17 33 35 67