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CONSULT YOUR IMAGINATION. ILLUMINATE THE POSSIBILITIES.
11

Trinitas Public Relations

Mar 06, 2016

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kim eagle

Communications is the “soul” of an organisation. Just as no person can survive without a form of communication, an organisation needs to communicate with its target market in order to grow and prosper.
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Page 1: Trinitas Public Relations

CONSULT YOUR IMAGINATION.ILLUMINATE THE POSSIBILITIES.

Page 2: Trinitas Public Relations

!"##$%&'(&)*$&+,--Marketing Organisation of the year

"#&)*$&./)$0'%1&2$3"42&$#)$%5%"6$6&/)&)*$

SME Premier Marketing Awards

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

&$0766$#72'8,($-"67#+"'$#":&21-$+')2,&-,1$*2"0+#&/+6+#(;$&)8'":6,15,1$#.+-$(,&2$/($/,+'5$&:&21,1$#.,$FG&28,#+'5$H25&'+-&#+"'$"0$#.,$I,&2J;$+'$#.,$%,1+7%$-+K,1$)&#,5"2($&#$#.,$L2,%+,2$BGM$&:&21-$.,61$/($B,2<+),-$BM493

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

7"%6)&84##$%&95&'(&)*$&+,--Services Sector Award

"#&)*$&:(%"./&;%'<)*&=#6)")4)$>6

Africa SMME Awards

Page 3: Trinitas Public Relations

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

CLIENT: CONCERN WORLDWIDE

Innovations for Maternal Newbornand Child Healthcare (iMNCH)

Country: Malawi

!"#$%&'()&'$$*#'"+W$L7/6+)$X,6&#+"'-$&'1$G&28,#+'5

,'-.%&)%-/0%*%)W$?&%*&+5'$:,/-+#,;$&2#:"28$&'1$LX$*6&'$0766($+%*6,%,'#,1W$YDDD$<+&/6,$,'#2+,-$:,2,$2,),+<,1W$B+5'+0+)&'#$&%"7'#$"0$)"<,2&5,$+'$/2"&1)&-#$&'1$*2+'#$%,1+&$+'$G&6&:+

Page 4: Trinitas Public Relations

M'&/6+-$+-$&$?&'&1+&'P/&-,1$'"#P0"2P*2"0+#$"25&'+-&#+"'$#.&#$-7**"2#-$,'#2,*2,',72-$+'$#.,$1,<,6"*+'5$:"261$#.2"75.$+#-$%,%/,2P12+<,'$',#:"283$$4.,$M'&/6+-$>7-+',--$Z&7').*&1$+-$&$'&#+"'&6$)"%*,#+#+"'$#"$52":$,'#2,*2,',72-$:+#.$,[+-#+'5$/7-+',--,-$"2$&--+-#$:"761P/,$,'#2,*2,',72-$:+#.$#.,+2$/7-+',--$*6&'$&'1$*+#).+'5$+'$"21,2$#"$5&+'$07'1+'534.,$)&%*&+5'$+-$&$)"%*,#+#+"'$&'1$:,$.&<,$/,,'$2,-*"'-+/6,$0"2$#.,$CDDV$&'1$CD\D$LX$2"66P"7#3

CLIENT: ENABLIS

Enablis Business Launchpad competition 2009/2010

Country: SOUTH AFRICA!"#$%&'()&'$$*#'"+L7/6+)$X,6&#+"'-$&'1$G&28,#+'5

,'-.%&)%-/0%*%)&EDDD$ ,'#2&'#-$ :,2,$ A715,1;$ "0$ :.+).$ \DDD$ :,'#$ #.2"75.$ #"$ #.,$ 0+2-#$&1A71+)&#+"'$7'#+6$\]$:+'',2-$+'$#.,+2$2,-*,)#+<,$)&#,5"2+,-$:,2,$)."-,'3$4.,$ 2,#72'$ "'$ +'<,-#%,'#$ #.2"75.$ #.,$ <&2+"7-$ LX$ &'1$ %&28,#+'5$&)#+<+#+,-$0"2$-*"'-"2-$:&-$X^$^CD$]_D3]C

Page 5: Trinitas Public Relations

B&**+$:&-$0"2%,1$+'$B"7#.$902+)&$+'$\V]E$#"$-,2<,$B"7#.$902+)&'$)"'-7%,2-$:+#.$6")&66($*2"17),1$*&*,2-3$B&**+$L&*,2$&'1$L&*,2$L&)8&5+'5$)"'#+'7,-$#.+-$#2&1+#+"'$/($+''"<&#+'5$&'1$1,<,6"*+'5$',:$*2"17)#-$#"$%,,#$6")&6$1,%&'1$0"2`!,:-*2+'#a$$)"&#,1$&'1$7')"&#,1$0+',$*&*,2-a$"00+),$&'1$/7-+',--$*&*,2-$T-#&#+"',2(;$*2+'#+'5$&'1$*."#")"*(+'5Ua$$-,)72+#($&'1$-*,)+&6+#($*&*,2-$T*&--*"2#-$&'1$,6,)#+"'$/&66"#$*&*,2-U$a$)"'#&+',2/"&21$T,5$)&21/"&21$/"[,-$7-,1$0"2$,[*"2#+'5$027+#U$&'1$*&)8&5+'5$*&*,2$T,5$/&5-$0"2$),%,'#;$1"5$0""1;$*"#&#",-$&'1$-."**+'5$/&5-U$a$>6,&).,1$*&*,2P*76*$+-$-"61$"'$#.,$B"7#.$902+)&'$&'1$56"/&6$*&*,2$%&28,#-

CLIENT: SAPPI

Sappi Paper and Paper Packaging

Country: SOUTH AFRICA!"#$%&'()&'$$*#'"+9)#+<+#+,-$ +'$ #.,$ )"%%7'+)&#+"'-$ %,#."1"6"5($ :,2,$ 1,-+5',1$ #"$-#+%76&#,$ &'1$ &)#+<&#,$ +'#,2'&6$ &'1$ ,[#,2'&6$ -#&8,."61,2-3$ L7/6+)$X,6&#+"'-;$%&28,#+'5$&'1$1,-+5'$:,2,$#.,$#""6-$7-,13$

,'-.%&)%-/0%*%)LX$*6&'$0766($+%*6,%,'#,14"#&6$XH@$&'1$LX$b&67,$2,),+<,1$X$\$EVc$V_c3V]

Page 6: Trinitas Public Relations

4.,$&+%$"0$ #.,$ )&%*&+5'$:&-$ #"$ 2&+-,$&:&2,',--$&/"7#$ #.,$ 6&7').$"0$ #.,$ +'&7572&6$B"7#.$902+)&'$!&#+"'&6$>""8$N,,83$42+'+#&-$',,1,1$ #"$,')"72&5,$*&2#+)+*&#+"'$02"%$%,1+&;$-).""6-;$).72).,-$&'1$#.,$)"2*"2&#,$:"261$+'$!&#+"'&6$>""8$N,,8CLIENT: SABDC

South African Book Development Council Inaugural National Book Week launch

Country: SOUTH AFRICA

,'-.%&)%-/0%*%)92#:"28$ &'1$ LX$ *6&'$ 0766($ +%*6,%,'#,1$ 4"#&6$ XH@$ &'1$ LX$ <&67,$2,),+<,1$X_cc;__c3EE$

Page 7: Trinitas Public Relations

123&?+#($"0$?&*,$4":'$:&-$#.,$."-#$0"2$#.,$MH$d'+<,2-+#($&'1$&$0766$)"%%7'+)&#+"'-$2"66P"7#$:&-$+%*6,%,'#,1$+'$"21,2$#"$-.":)&-,$#.,$?+#($"0$?&*,$4":'3$H#.,2$-*"'-"2-$+')671,1$>2&'1."7-,;$G4!;$B9$4"72+-%$&'1$XG>$G,2).&'#$>&'8$&'1$2,#72'$"'$+'<,-#%,'#$:&-$)&6)76&#,1$#.2"75.$,[*"-72,;$/2&'1+'5$&'1$*7/6+)$2,6&#+"'-34/5"+&'()&4#-/6+3&9$*7/6+)$2,6&#+"'-$&'1$-")+&6$12+<,$#"$5,#$,'#2&'#-$&'1$:"28-."*$&##,'1,,-$0"2$#.,$)"%*,#+#+"'$:&-$)"'),+<,1$"0$&'1$+%*6,%,'#,13

CLIENT: EO Universityand Brandhouse

EO University and Pitch and Polish competition

Country: SOUTH AFRICA

!"#$%&'()&'$$*#'"+=766$L7/6+)$X,6&#+"'-$0"2$#.,$M'#2,*2,',72R-$H25&'+-&#+"'$&''7&6$ 56"/&6$ )"'0,2,'),3$ 4.,$ M'#2,*2,',72-R$H25&'+K&#+"'$TMHU$P$+-$&$1('&%+);$56"/&6$',#:"28$"0$%"2,$#.&'$ _;YDD$ /7-+',--$ ":',2-$ +'$ ]c$ )"7'#2+,-3$ ="7'1,1$+'$ \Vc_$ /($ &$ 52"7*$ "0$ ("7'5$ ,'#2,*2,',72-;$ MH$ +-$ #.,$)&#&6(-#$:.+).$,'&/6,-$,'#2,*2,',72-$ #"$ 6,&2'$&'1$52":$02"%$,&).$"#.,2;$6,&1+'5$#"$52,&#,2$/7-+',--$-7)),--$&'1$&'$,'2+).,1$*,2-"'&6$6+0,3$G,%/,2-.+*$+'$"',$"0$MHR-$\\c$).&*#,2-$+-$/($+'<+#&#+"'$"'6(a$#.,$&<,2&5,$%,%/,2$+-$^D$(,&2-$"61$:+#.$&''7&6$2,<,'7,-$"0$dBe\c3^$%+66+"'3

L+#).$ &'1$ L"6+-.$ )"%*,#+#+"'$ &$ ',:$ 6&#,2&6P#.+'8+'5$)"%*,#+#+"'$ #.&#$ :+66$ ,[*"-,$ :"761P/,$ ,'#2,*2,',72-$#"$ ,'#,2*2+-,$ 1,<,6"*%,'#$ #2&+'+'5$ &'1$ #.+'8+'5$ &-$ :,66$&-$ *2"<+1+'5$ /,',0+#-$ 0"2$ &66$ *&2#+)+*&'#-3$ 4.,$ L+#).$ f$L"6+-.$)"%*,#+#+"'$:&-$1,<,6"*,1$/($X&+K)"2*$TL#(U$Z#1;$&$ 6,&1+'5$ *2+<&#,$ -,)#"2$ *6&(,2$ +'$ #.,$ 0+,61$ "0$ ,'#,2*2+-,$1,<,6"*%,'#$ +'$B"7#.$902+)&$&'1$ +-$ #"$/,$."-#,1$/($ #.,$M'#2,*2,',72-R$ H25&'+K&#+"'$ d'+<,2-+#($ "0$ ?&*,$ 4":'$Td?4U;$&$).&*#,2$"0$ #.,$ +'067,'#+&6$56"/&6$M'#2,*2,',72-R$H25&'+K&#+"'3

,'-.%&)%-/0%*%)LX$*6&'$0766($+%*6,%,'#,1$4"#&6$XH@$/&-,1$"'$/2&'1+'5$,[*"-72,$&'1$LX$:&-$X$^;C^E;]\_3\]

Page 8: Trinitas Public Relations

4.,$9/7-,$+-$9/7-,$L2"A,)#$:&-$)"'),*#7&6+-,1$&'1$+%*6,%,'#,1$/($42+'+#&-$?"'-76#+'534.,$*2"A,)#$"/A,)#+<,$+-$#"$2&+-,$-")+&6$)"'-)+"7-',--$"0$#.,$6+'8$/,#:,,'$1+00,2,'#$0"2%-$"0$&/7-,B&**+;$?.+616+',$&'1$#.,$!BL?9$T!&#+"'&6$?"7')+6$"0$BL?9-U$.&<,$7'+#,1$#.,+2$-#&'),$&5&+'-#$&/7-,$/($,%/&28+'5$"'$&$1+-#+')#+<,$)&%*&+5'$#.&#$.+5.6+5.#-$#.,$0&)#$#.&#$&/7-,$+-$&/7-,$Q$'"$%&##,2$:.&#$-.&*,$"2$0"2%$+#$#&8,-34.,$)&%*&+5'$:&-$+'+#+&#,1$+'$CD\D$&'1$+-$"'5"+'53

CLIENT: Sappi Corporate - Abuse is Abuse

Abuse is abuse: Corporate Initiative

Country: SOUTH AFRICA

!"#$%&'()&'$$*#'"+4.,$+'+#+&#+<,$-)"*,$.&-$0")7-,1$"'$&$*7/6+)$)"%%7'+)&#+"'-$)&%*&+5'$)"%*6,%,'#,1$/($1,-+5'$,6,%,'#-$:.,2,$&**6+)&/6,3

,'-.%&)%-/0%*%)LX$*6&'$0766($+%*6,%,'#,1$4"#&6$XH@$&'1$LX$<&67,$2,),+<,1$X$\$CYY$C\Y3V]$

Page 9: Trinitas Public Relations

=7A+#-7$B,2<+),-$+-$"',$"0$#.,$6,&1+'5$@4$-,2<+),-$)"%*&'+,-$+'$M72"*,;$G+116,$M&-#$&'1$902+)&3$@#$.&-$&'$&''7&6$#72'"<,2$"0$gC3CV$/+66+"'$Th]3]]$/+66+"'Ua$,%*6"(-$&6%"-#$CC;DDD$*,"*6,$&'1$"*,2&#,-$+'$"<,2$CD$)"7'#2+,-3$@#$1,-+5'-;$/7+61-$&'1$"*,2&#,-$@4$-(-#,%-$&'1$-,2<+),-$0"2$)7-#"%,2-$+'$#.,$0+'&')+&6$-,2<+),-;$#,6,)"%;$2,#&+6;$7#+6+#+,-$&'1$5"<,2'%,'#$%&28,#-3$@#-$)"2,$-#2,'5#.$+-$#.,$1,6+<,2($"0$@4$+'02&-#27)#72,$%&'&5,%,'#$&'1$"7#-"72)+'5$&)2"--$1,-8#"*;$',#:"28+'5$&'1$1&#&$),'#2,$,'<+2"'%,'#-;$#"5,#.,2$:+#.$&$0766$2&'5,$"0$2,6&#,1$-,2<+),-;$02"%$+'02&-#27)#72,$)"'-76#+'5$#.2"75.$+'#,52&#+"'$&'1$1,*6"(%,'#3$S,&1i7&2#,2,1$+'$Z"'1"';$=7A+#-7$B,2<+),-$+-$#.,$M72"*,&'P),'#2,1$@4$-,2<+),-$&2%$"0$#.,$=7A+#-7$j2"7*3$4.,$=7A+#-7$j2"7*$+-$&$dBe^D3E$/+66+"'$Th]]3^$/+66+"'U$6,&1,2$+'$#.,$*2"<+-+"'$"0$@4$-(-#,%-$&'1$-,2<+),-$0"2$#.,$56"/&6$%&28,#*6&),3

CLIENT: Fujitsu

PR for Fujitsu Services

Country: SOUTH AFRICA!"#$%&'()&'$$*#'"+9)#+<+#+,-$+'$#.,$)"%%7'+)&#+"'-$%,#."1"6"5($:,2,$1,-+5',1$#"$-#+%76&#,$&'1$&)#+<&#,$+'#,2'&6$&'1$,[#,2'&6$-#&8,."61,2-3$L7/6+)$X,6&#+"'-$:&-$#.,$#""6-$7-,134.,$-)"*,$"0$:"28$&6-"$+')671,1$&'$+'#,2'&6$)"%%7'+)&#+"'-$)&%*&+5'$&+%,1$&#$ /7+61+'5$ ,%*6"(,,$ 6"(&6#($ &'1$ -#2,'5#.,'+'5$ #.,$ 2,6&#+"'-.+*$ :+#.$ #.,$,%*6"(,,-3

,'-.%&)%-/0%*%)LX$&'1$@'#,2'&6$?"%%7'+)&#+"'-$*6&'$0766($+%*6,%,'#,1XH@$ 2,),+<,1$ #.2"75.$ /2&'1$ ,[*"-72,$ +'$ @4;$ 5"<,2'%,'#$ &'1$ /7-+',--$*7/6+)&#+"'-

Page 10: Trinitas Public Relations

4.,$?.+616+',$N.+#,$>&66""'$)&%*&+5'$:&-$)"'),*#7&6+-,1$#"$)2,&#,$-")+&6$&:&2,',--$&/"7#$).+61$&/7-,$+'$B"7#.$902+)&34.+-$+-$&'$&''7&6$,<,'#$:.,2,$).+612,'$02"%$&66$"<,2$B"7#.$902+)&$&2,$+'<+#,1$#"$%&8,$#.,+2$<"+),-$.,&21$/($1,6+<,2+'5$#.,+2$%,--&5,-$"'$/&66""'-$#"$#.,$6,&1,2-$"0$5"<,2'%,'#$<+&$&$'7%/,2$"0$).&'',6-$+3,3$=&),/""8;$G[+#;$,P%&+6$,#)34.,$%,--&5,-$&2,$)"%*+6,1$+'#"$#.,$N.+#,$>&66""'$>""8$"0$S"*,$:.+).$+-$.&'1,1$#"$&$2,*2,-,'#&#+<,$"0$5"<,2'%,'#$172+'5$#.,$%&2).$#"$#.,$d'+"'$>7+61+'5-34.,$)&%*&+5'$:&-$+'+#+&#,1$+'$CD\\$&'1$:+66$/,$"'5"+'53

CLIENT: Childline

NGO - White Balloon initiative:social awareness campaign

Country: SOUTH AFRICA

!"#$%&'()&'$$*#'"+4.,$+'+#+&#+<,$-)"*,$.&-$0")7-,1$"'$&$*7/6+)$)"%%7'+)&#+"'-$)&%*&+5'$)"%*6,%,'#,1$/($1,-+5'$,6,%,'#-$:.,2,$&**6+)&/6,3

,'-.%&)%-/0%*%)LX$*6&'$0766($+%*6,%,'#,14"#&6$XH@$&'1$LX$<&67,-$2,),+<,1$X$]VC$Dcc3DD

Page 11: Trinitas Public Relations

!"#$%!&'()*&'%(+,-%'.%$&)&%/&0%*&'1

$ =2&'),-$N2+5.#$ !:&/+-&$GA+8&$ GO$ ?"%%7'+)&#+"'-$G&'&5,2$$ M$k$02&'),-l#2+'+#&-3)"3K&$ M$k$':&/+-&l#2+'+#&-3)"3K&$ 4$k$D\\$CEC$Cc\^$ 4$k$D\\$CEC$Cc\^$ :::3#2+'+#&-3)"3K&$ :::3#2+'+#&-3)"3K&