TRENDS www.usableinterface.com Kyle Soucy, Founding Principal follow me: UsableInterface PhillyCHI June 24, 2009 in Usability Testing >
Trends In Usability Testing
Jan 27, 2015
Presented at the Wharton School of Business in Philadelphia for PhillyCHI on 6/24/09.
About the Presentation
Over the years, there have been some exciting developments in the way usability tests are facilitated. During this session we will take a closer look at the trends in the tools and techniques used in usability testing and discuss the benefits and drawbacks of each.
Some of the topics that will be covered include:
• Current Think Aloud (CTA) vs. Retrospective Think Aloud (RTA) Technique
• Pros and Cons
• How to moderate using RTA
• When to use RTA
• Remote Testing
• Pros and Cons
• Tips for proper facilitation
• Testing paper and low-fidelity prototypes remotely
• Overview of different remote testing tools
• Automated Testing (unmoderated remote testing)
• What you can and can’t learn
• When it should be used
• Overview of different automated testing tools
• Interview-based Tasks vs. Pre-defined Tasks
• Pros and cons
• Tips for proper facilitation
• Observer Debriefing
• Tips for proper facilitation
• Overview of different debriefing techniques
Videos and live demos of these trends will be included, which should make for an entertaining hands-on learning experience!
About the Presentation
Over the years, there have been some exciting developments in the way usability tests are facilitated. During this session we will take a closer look at the trends in the tools and techniques used in usability testing and discuss the benefits and drawbacks of each.
Some of the topics that will be covered include:
• Current Think Aloud (CTA) vs. Retrospective Think Aloud (RTA) Technique
• Pros and Cons
• How to moderate using RTA
• When to use RTA
• Remote Testing
• Pros and Cons
• Tips for proper facilitation
• Testing paper and low-fidelity prototypes remotely
• Overview of different remote testing tools
• Automated Testing (unmoderated remote testing)
• What you can and can’t learn
• When it should be used
• Overview of different automated testing tools
• Interview-based Tasks vs. Pre-defined Tasks
• Pros and cons
• Tips for proper facilitation
• Observer Debriefing
• Tips for proper facilitation
• Overview of different debriefing techniques
Videos and live demos of these trends will be included, which should make for an entertaining hands-on learning experience!
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Transcript
TRENDS
www.usableinterface.com
Kyle Soucy, Founding Principal follow me: UsableInterface
PhillyCHIJune 24, 2009
in
Usability
Testing>
Think Aloud Techniques
Think Aloud Techniques
Concurrent (CTA) Retrospective (RTA)
Vs.
Variation of RTA...
Show the participant their video after they’re done testing.
Usability “Labs”
Image source: facit digital
Source: Kent State University
Vs.
Ideal “Lab-Less” Set Up
Vs.
Remote vs. In-person Testing
Remote Testing Pros & Cons
Participants stay in their native environment.
Accessible to a larger & more diverse pool of participants.
Recruiting is easier. Less no shows & easier last minute replacements.
Opportunity to gather ethnographic data.
Cost & time savings. No travel & lab rental fees.
Easier for observers to “attend” a session.
Risk of compromising data because the participant is using a foreign PC is removed.
Pros:Can’t see the user’s facial expressions.
Can’t see if the user is using peripheral devices.
Dependent on an Internet connection.
Can only recruit participants with a high-speed Internet connection.
Cons:
Remote Testing Paper Prototypes
(Yes, it is possible!)
Remote Testing Tools
• UserVue
• GoToMeeting
• LiveLook
• Adobe Connect
• Silverback
• Many more...
Remote Testing Tips
• Disable IM programs, Outlook meeting reminders, or anything else that may be distracting
• Use a phone recording controller.
• Use as few tools as possible
• Back up, back up, back up!
Automated Testing (Unmoderated Remote Testing)
What You Can Learn
• Analytic data
• Task completion rates
• Number of clicks/clickstream
• Time on task
• Satisfaction ratings
• In-context feedback
When to Conduct Automated Testing?
Best used to compliment your qualitative research.
Not a replacement for moderated testing or research.
Automated Testing Tools
• Keynote WebEffective $$$
• UserZoom $$
• Treejack & Chalkmark $
• Loop11 (private beta)
Pre-defined Tasks vs.
Interview-based Tasks
Improv Testing Process
1. Interview participant about how they use the product.
2. Use the answers given in the interview to create tasks on the fly.
When in doubt just ask, “what was the last thing you did when you used this product? Can you show me?”
Questions?
www.usableinterface.com
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