Never Stand Still Faculty of Engineering Computer Science and Engineering Click to edit Present’s Name Never Stand Still Faculty of Engineering Computer Science and Engineering Trends in Location-based Services Muhammad Aamir Cheema
Feb 25, 2016
Never Stand Still Faculty of Engineering Computer Science and Engineering
Click to edit Present’s Name
Never Stand Still Faculty of Engineering Computer Science and Engineering
Trends in Location-based ServicesMuhammad Aamir Cheema
School of Computer Science and Engineering
OutlineIntroductionPast ResearchNew TrendsConcluding Remarks
School of Computer Science and Engineering
DefinitionServices that integrate a user’s location with other information to provide added value to a user.
School of Computer Science and Engineering
ExamplesNavigation and travelGeo-social networkingGamingRetailAdvertisementand many many more…
School of Computer Science and Engineering
Past research Shortest Path Query Range Query Nearest Neighbors Query Reverse Nearest Neighbors Query Group Nearest Neighbors Queryand other similar queries…
School of Computer Science and Engineering
Past research Shortest Path Query: What is the shortest path from here to airport
School of Computer Science and Engineering
Past research Range Query: Return the coffee shops within 300 meters.
School of Computer Science and Engineering
Past research Nearest Neighbor Query: Return the nearest fuel station.
School of Computer Science and Engineering
Past research Reverse Nearest Neighbor Query: Return the cars for which my
fuel station is the nearest fuel station.
School of Computer Science and Engineering
Past research Group Nearest Neighbor Query: Return the restaurant that is
closest to a group of friends
School of Computer Science and Engineering
Past research Shortest Path Query Range Query Nearest Neighbors Query Reverse Nearest Neighbors Query Group Nearest Neighbors Queryand other similar queries…
Static and continuous queriesEuclidean distance and network distance
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New Trends Personalized and context-aware results The query results should be based on location as well as the user profile (e.g., age, gender, choices etc.) context (e.g., time, weather etc.)
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New Trends Handling Inaccuracy in data
School of Computer Science and Engineering
New Trends Handling Inaccuracy in data
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New Trends Handling Inaccuracy and uncertainty
Inaccuracy of GPS devices User created data Automatically annotated data Entity resolutionetc …
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New Trends Privacy and security
School of Computer Science and Engineering
New Trends Privacy and security
School of Computer Science and Engineering
New Trends Privacy and security
School of Computer Science and Engineering
New Trends Privacy and security
User awareness
pleaserobme.com robmenow.com
School of Computer Science and Engineering
New Trends Privacy and security
User awareness Privacy preserving techniques (e.g., spatial cloaking, k-anonymity)
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Concluding Remarks Location-based services have a bright future
Smart Phones > old fashioned phones
Number of mobiles > World’s population
60% 40%24% use LBS and 94% of these find LBS valuable
LBS are a bonanza for start-ups (est. market $13B in 2014)$21B in 2015
School of Computer Science and Engineering
Concluding Remarks Research
New area, new challenges, new opportunities Business
Growing market Low investment Room for fresh ideas
Moral: LBS is one of the best choices for start-ups. Be innovative & take initiative.
School of Computer Science and Engineering
Thanks