Mar 21, 2016
Introduc)on
Brief: Propose an event with the main focuses being on raising awareness of the charity TRAID and raising £2,000.
Prepara)on )me 5:30pm – 7:15pm Doors open 7:30pm Meet and greet 7:30pm – 8:00pm Pop-‐up shop & altera)ons 7:30pm – 12:00pm Canapé & Free drink served 8:00pm Dance show/ Showcase 8:15pm – 8:30pm TRAID talk 8:30pm Lucy Harvey talk 8:35pm UNE Raffle 9:00pm Funky fresh dance 9:15pm DJ Glamour 9:20pm – 11:45pm Thank you & goodie bags 9:45pm
Event
Target audience -‐ Targets a majority of the student popula<on at NTU in par<cular who have a high number of art and design students who would be interested in the cause. -‐ By doing it in a public place it opens up the event to everyone without limi<ng to only fashion and tex<les students. -‐ Everything considered benefits both the charity and the partners so that awareness of both par<es is increased.
Capacity of p&p? Mostly students due to the nature of the event however in order to open it up to the public of NoHngham we aim to place promo<onal material not only within the university but also in public places such as cafes, NoHngham library, certain pubs
Our aim was to create a unique event that appealed to a lot of people other than those interested in fashion and without limi)ng consumers such as males.
Target Audience
Key Performance Indicators
CHARITY – Money raised from event (£2000) Clothes dona)ons at event
EVENT – Number of guests Money raised through )cket sales Clothes donated from guests and students prior to the event
LONGER TERM – Higher use of TRAID tex)les banks in Nofngham
Other TRAID events in the Nofngham area