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Trademark and Trade Names
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Trademark and Trade Names

Apr 05, 2018

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Trademark and Trade Names

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• Trademark

• Trade name

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• A. Trade name is the full name of your business, such as:

“Syed Bhais (Pvt.) Limited” and it identifies your company or

firm. A trademark, however, is the sign that distinguishes the

product of your company. A company may have various

trademarks. For instance Syed Bhais Private Limited sells itsproducts under the trademark “Syed Bhais” and logo “SB”. 

• ™ (for an unregistered trade mark, that is, a mark used to

promote or brand goods)

• ℠ (for an unregistered service mark, that is, a mark used topromote or brand services)

• ® (for a registered trademark or service mark)

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CLASSIFICATION OF TRADEMARKS IN

THE WORLD AND PAKISTAN 

• Different goods and services have been

classified by the International (Nice)

Classification of Goods and Services into 45

Trademark Classes

• 1 to 34 cover goods, and 35 to 45 services

• This is also known the Geneva classification

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LAW AND LEGISLATION REGULATING

TRADEMARK REGISTRY AND ANCILLARY

MATTERS IN PAKISTAN • Trade Marks Registry (TMR) is premier body of 

Intellectual Property Organization of Pakistan (IPO-Pakistan) working for the registration of trade andservices marks under the Trade Marks Ordinance, 2001

It is a federal government body and its jurisdiction fortrade and services marks lies within the geographicalboundary of Pakistan

• It works as a civil court and its decisions are appealable atthe provincial high courts

The Trade Marks Registry is headed by a Registrar and itsoffice is located in Karachi.

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Functions

• Application Submission

• Examination Sections (Eight) – Owing to a huge number of applications received, this

section is divided into eight sub-sections. Each sub-section

has been allocated specified number of classes of goodsand services for examination 

• Journal Section – The TMR has maintained this section for the publication of 

its monthly magazine, Trade Marks Journal

• Opposition Section – Opposition Section deals with oppositions filed against a

trade mark published in its Journal 

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Functions Cont.

• Registration Section – After the acceptance of mark for registration, this section

informs the applicant/representative to submit a prescribed feeto get the registration certificate

• Post Registration Section – After the registration of a mark, all subsequent changes,

amendments, transactions and related matters are looked afterby the Post Registration Section

• Renewal Section – A registered trade marks is valid for a time period of 10 years.

Afterwards, it need to be renewed for another 10 years

• Record Section – To maintain a thorough inventory and the safe record of files the

trade marks registry has maintained a record section

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Functions Cont.

• Legal Section – This section handles all the Legal matters due in the court

including appeals vis-à-vis the decision of the RegistrarTrade Marks Registry.

Administration/ HR / Accounts Section – The internal matters of the trade marks registry including

human resource management, office infrastructure andoffice accounts are looked after by this section.

• IT Section – Automation, IT support, and maintenance of IT

infrastructure of Trade Marks Registry are taken care of bythis section.

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