Top 5 Mobile Website Fails The 15-Minute Guide to a Better Mobile Web Eric Anderson VP of Marketing White Horse © 2011 White Horse Productions, Inc. 1-877-471-4200
Top 5 Mobile Site Fails Webinar Deck
Nov 19, 2014
Before you green light your mobile site strategy, find out how to overcome the top five pitfalls of mobile site experience design.
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Top 5 Mobile Website FailsThe 15-Minute Guide to a Better Mobile Web
Eric AndersonVP of Marketing
White Horse
© 2011 White Horse Productions, Inc. 1-877-471-4200
#1 Fail: Forgetting that mobile users are mobile.
© 2011 White Horse Productions, Inc. 1-877-471-4200
#1 Fail: Forgetting that mobile users are mobile.
Specific Center Information· Find center contact information· Watch Center Director welcome video· View photos of center· Read teacher bios
KinderCareWeb site
Find a Center· Search for local centers
Download mobile phone application
KinderCare Online Community· Participate in online discussions
Call to schedule a visit
Kari
© 2011 White Horse Productions, Inc. 1-877-471-4200
#2 Fail: Forgetting that humans have thumbs.
© 2011 White Horse Productions, Inc. 1-877-471-4200
#3 Fail: Forms that kill.
© 2011 White Horse Productions, Inc. 1-877-471-4200
#4 Fail: Leaving the brand behind.
© 2011 White Horse Productions, Inc. 1-877-471-4200
#5 Fail: Lipstick on the pig.
© 2011 White Horse Productions, Inc. 1-877-471-4200
UberFail: Assuming no one’s using your mobile site anyway.
Source: Merkle, View from the Digital Inbox 2011
© 2011 White Horse Productions, Inc. 1-877-471-4200
THANK YOU!whitehorse.com/mobilewebsites
Questions?
Eric AndersonVP of Marketing
© 2011 White Horse Productions, Inc. 1-877-471-4200
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