Top 5 CRM Books We read the reviews on Amazon, asked our friends and customers and in the end we found the Top 5 CRM books that are a must read!
Dec 09, 2014
Top 5 CRM BooksWe read the reviews on Amazon, asked our friends and customers
and in the end we found the Top 5 CRM books that are a must read!
CRM at the Speed of LightBy: Paul Greenberg
CRMThe Foundation of Contemporary Marketing Strategy
By: Roger J. Barab and Robert J. Galka
The Definitive Guide to Customer Relationship Management
By: V. Kumar, Richard Hammond, Herb Sorensen & Michael R. Solomon
The CRM Handbook: A Business Guide to CustomerRelationship Management
By: Jill Dyche
CRM FundamentalsBy: Scott Kostojohn, Matthew Johnson, and Brian Paulen
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