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Social Hues
Social Media reviews on Indian Banks
This document is proprietary and confidential. Reproduction prohibited.
Report Overview• Over 25 keywords were tracked for both private
and public sector banks, consumer benefits and concerns
• Time period: June 2010 – June 2011• Results overview
– Discussions are more about banks which offer consumer services and about customer support concerns
– Most positive reviews are for ease of operative account handling and wide network coverage provided by most banks
– Concerns are for non-user friendly interfaces with online banking and confusing terms and conditions of most banks
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Indian Banks Investment Options
Network coverage
Internet banking
Operative account Handling
Mobile banking
Customer service
Business banking
SBI
HDFC Bank
ICICI Bank
Punjab National Bank
Axis Bank
Bank of Baroda
Bank of India
IDBI Bank
Canara Bank
Union Bank of India
Excellent Service Good Service Average Service Poor Service
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Preference of On-The-Go Banking
While SBI and Punjab National Bank have more people using its Internet banking facilities, ICICI and Axis Bank are more popular for their mobile banking services
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Scale 1 - 10 GOOD ServicePOOR Service
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Sentiment for customer support
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Sentiment toneSBI Bank
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Sentiment tone
HDFC Bank
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Sentiment tone
ICICI Bank
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Sentiment tone
Punjab National Bank
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Mentions
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Mentions
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Mentions
This document is proprietary and confidential. Reproduction prohibited.
Mentions
This document is proprietary and confidential. Reproduction prohibited.
Mentions
This document is proprietary and confidential. Reproduction prohibited.
Mentions
This document is proprietary and confidential. Reproduction prohibited.
Mentions
This document is proprietary and confidential. Reproduction prohibited.
Mentions
This document is proprietary and confidential. Reproduction prohibited.
Mentions
This document is proprietary and confidential. Reproduction prohibited.
Mentions
This document is proprietary and confidential. Reproduction prohibited.
Mentions
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