UI/ UX Visual Designer. Self confessed cycling, coffee & cake addict. Experienced UX, UI and Visual designer with supporting development expertise. Marrying together flawless design with responsive, semantic, hand-written code. I specialise in Visual and Interaction design with a deep understanding of how to create excellent User Experiences. tomedwardlane.co.uk UX/UI Designer TOM EDWARD LANE Comics/ Graphic novels Travelling Cycling Cooking INTERESTS Axure/ InVision/ Flinto Abobe Creative Cloud Suite Photoshop Illustrator Adobe XD Sketch SASS HTML & CSS TECH & SOFTWARE User interfaces Prototyping Interaction design Wireframing Brand & Identity Responsive Design Accessibility Branding and Identity SKILLS 2015 - 2016 Senior UI/ UX Designer Three Working across two agile ‘micro-teams’ to deliver exceptional user experience on Three’s website coverage checker and mobile app. Using tools and techniques such as treejack, card sorting, prototyping ensuring a focus was on the users needs always 2014 - 2015 Senior UI/ UX Designer Carphone Warehouse Main projects included the delivery of brand updates to the Carphone Warehouse Mobile website to align and update with the otherwise established brand of the desktop site after seeing a trend in mobile usage. On top of this I was responsible for managing the third-party company responsible for delivering the mobile development 2012 - 2014 Digital Designer & Developer The AA Together with a small agile team we delivered weekly updates to the AA’s website for their members benefits section, aimed at allowing customers to enter competitions and gain discounts by being a member of the AA. Also supported in designing and developing their Travel and Breakdown forms into responsive layouts 2010 - 2012 Digital Designer & Developer B&Q Weekly delivery of B&Q’s homepage updating and liaising with merchandiser and obtaining sign off from stakeholders to make sure the latest promotions were updated. In addition I was tasked with landing page and support article design and creation Jun 2016 - Mar 2017 Lead UI/ UX Designer Bulk Powders Responsible for the redesign of Bulk Powders website using their newly created brand. With focus on researching user behaviour such as devices, peak traffic and page flow to create a truly user-centred design that not only outperformed their competitors through speed but visual delight. Delivering the design as part of an agile team through a four phased approach of analysis, wireframe, design and interaction Mar 2017 - Present Lead UI/ UX Designer British Airways Pinnacle in the adoption of modern technologies such Sketch and prototyping software such as Flinto, I helped establish a new way of working using such methodologies such as Lean UX, Google Design Sprints. During my time at British Airways I helped develop a consistent style guide ready for future iterations alongside homepage redesigns, user research, moderating of Design Sprints etc WORK EXPERIENCE HEY THERE! I'm