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Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

Jan 18, 2016

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Page 1: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.
Page 2: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

Today’s Agenda

10.30 – 11.15Meet team kbb• Sales• Marketing & PR• Operations • Venue

11.15 – 11.30Coffee break

11.30– 12.30Sales training with Simon Naudi

12.30 – 14.00Lunch & Networking

Page 3: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

Who are we?

UBM EMEA is a global events-led marketing and communications services business. UBM provide products and services to a variety of specialist professional & commercial communities. It is through our intimate knowledge of these communities that we can serve our customers most effectively.

UBM - 2nd largest global organiser of events - USA, Asia S. America & Europe.

UBM’s key priorities include Agile Growth (acquisitions), Customer Insight (helping to improve your investment ) and Operational Excellence.

kbb portfolio is part of UBM built environment division based in London.

Other events in our portfolio include Ecobuild, Sleep, Decorex

Page 4: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

kbb London 2017

You heard it here first...

• 7 – 9 March 2017, ExCeL London

• Co-located with Ecobuild, the UK’s leading exhibition for the construction and energy market attracting over 40,000 visitors

• Creates an annual offering for the KBB industry

Page 5: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

Other UBM brands add value

Page 6: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

Market growth factors

Soaring housing market

Upturn in housebuilding

Revival of contract market

Design savvy consumer

Aging population

Page 7: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

Resulting trends

Increased project value

Success & strength for independent retail specialists

Rise of niche markets

Training

Estimated 20% growth of kitchens & bathrooms market by 2018

Page 8: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

What’s new?

We’ve grown... for the first time since 2008!

• kbb Birmingham Arena

• kbbreview Annual Retail & Design Conference

• Innovation Awards

• Installers Area

• Kitchen Designer Foundation Degree Course

Page 9: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

kbb Birmingham 2016

Page 10: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

Why #futurekbb?

Page 11: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

Objective: >15,000 trade professionals

• Email/SMS marketing, digital advertising, paid search campaigns

• Twitter, LinkedIn, Facebook

• Print advertising, Direct Mail, PR

Content Marketing

Digital Marketing

Social Media

Marketing

Offline Activity

Integrated Marketing Strategy

Page 12: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

kbb Birmingham Show App

Your brand at our visitors’ fingertips

• Cutting edge industry leaders

• Exhibitor/Visitor networking

• Promote your brand pre-show

• Generate year round business

• Bespoke branding opportunities

Page 13: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

Tools to help boost ROI

Exhibitor Zone

Marketing Assets

Exhibitor Profile

Partner PortalTechnical Manual

Visit Connect

Page 14: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

N200 Visit Connect

https://www.youtube.com/watch?v=XH8tvYTuETE

Page 15: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

kbb Birmingham Show Guide

Get your brand into the hands of our visitors

• Advertising Opportunities

• Website promotion

• Newsletter sponsorship

Jackie ChristieEventful [email protected]

Page 16: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

PR & Content Support

• Press releases

• Exhibitor promotion

• Media titles

• Contento Interviews, blogs, product featureso Bespoke content e.g. surveys, reports, competitions...

Page 17: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

Helen Ericson – Operations Manager

Debbie Fenner – Senior Operations Executive

E: [email protected]

T: +44 (0) 207 921 8166

Your kbb Operations Team

Page 18: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

*ALL NEW* EXHIBITOR MANUAL Accessed via link https://ordering.ges.com/000015462

Pick your own username and passwordOfficial contractor details and order forms

*NEW for 2016*

•High visibility vests mandatory for build up & breakdown•Safety footwear – no flip flops, pumps, open toed shoes•Badges for contractors

Page 19: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

BUILD UP Tuesday 1st March 0800-1800hrs Space OnlyWednesday 2nd March 0800-1800hrs Space OnlyThursday 3rd March 0800-1800hrs Space OnlyFriday 4th March 0800-1800hrs Space OnlySaturday 5th march 0800-2000hrs Space Only/ Shell Scheme

EXHIBITION OPEN PERIOD Sunday 6th March 10.00 – 17.00Monday 7th March 10.00 – 17.00Tuesday 8th March 10.00 – 17.00Wednesday 9th March 10.00 – 16.00There will be exhibitor access from 0800hrs on each open morning.

BREAKDOWN Wednesday 9th March *1800-2200hrs Space Only/Shell SchemeThursday 10th March 0800 – 18.00 Space OnlyFriday 11th March 0800 – 1400 Space Only*Contractors will be allowed into the hall at 18.00hrs

Exhibition Timetable

Page 20: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.
Page 21: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

Space Only

• Pre marked area on the floor ONLY

• Exhibitors responsibility to design, build and deliver their own stand

• Must comply with all regulations in manual

• Must submit copies of plans with full H&S documentation prior to the deadline to receive approval to build

• Stands will then be audited onsite to check that they have been built according to the plans submitted

Stand Packages

Page 22: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

Thank You!

Any Questions?

Page 23: Today’s Agenda 10.30 – 11.15 Meet team kbb Sales Marketing & PR Operations Venue 11.15 – 11.30 Coffee break 11.30– 12.30 Sales training with Simon Naudi.

www.kbb.co.uk

Have your say: @kbblive

#futurekbb