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China’s Leading STM eBook Provider www China Pub com www . ChinaPub.com Cheng Han (han@chinapub.com) TOC Frankfurt 2010 www.dynomedia-inc.com
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Toc dyno media-frankfurt2010

Jun 14, 2015

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Marketing

Cheng Han

My talk at the "Tools of Change" Digital Publishing conference in Frankfurt Book Fair 2010
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Page 1: Toc dyno media-frankfurt2010

China’s Leading STM eBook Providerwww China Pub comwww.China‐Pub.com

Cheng Han (han@china‐pub.com)

TOC Frankfurt 2010

www.dynomedia-inc.com

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Market OpportunityChina’s eBook Industry in 2009: RMB 75 BillionChina s eBook Industry in 2009: RMB 75 Billion

User Generated

Content

Digital Library e-Book for All

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eBook Value Chain

We focus on• Content: publishers/Content: publishers/ 

authors/freelancers who want to go digital

• Domain expertise: Editorial, design & sales/marketing/ g

• Terminals and channels for end‐user adoption

• Universal DRM protection plays key role for the industry 

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Open, Trust and Innovation

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eBook Retail and PrinteBook Retail and Print-on-Demand

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W h b lliWe have been selling English-original titlesEnglish-original titles for 10 yearsy

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