Tier 1 and Tier 2 role of OD

Role of ODTier 1 and Tier 2

What do you think is the role of OD?

The Role of OD

LC development through Growth/OD

Model

Integrated Education Cycle

including Internal Communication

Expansions (For tier 1 and 2) part

of Model

The Role of OD

LC development through Growth/OD

Model

Integrated Education Cycle

including Internal Communication

Expansions (For tier 1 and 2) part

of Model

LC Development through OD Model

• Creation of Entity OD Model based on Goals, Focus Programme, Number of LCs and Exchange and Exchange Support strategies

• Check goal and focus programme PPT + How to Create an OD Model PPT

• Communication of clear logic of the OD Model to the LCPs and LCs

• Working with MCVP GIP, GCDPs, TM and Marketing to ALIGN strategies across LCs in LC Focus Programmes

• Clear Implementation Plan for growth Model – Having LC Coaches, Evolving the LC Coaching model, clear KPIs for OD and Growth model implementation

An OD Model is the BASIS of CUSTOMIZATION to LCs and Expansions in YOUR ENTITY

It is IMPORTANT to have the OD Model BEFORE you begin to launch strategies to your network

An OD Model is the BASIS of STRATEGY IMPLEMENTATION with LCs and Expansions because it define the focus/Growth LCs across each programme!

Every individual on the MC team needs to be aligned to the entity OD Model

The Role of OD

LC development through Growth/OD

Model

Integrated Education Cycle

including Internal Communication

Expansions (For tier 1 and 2) part

of Model

Integrated education cycle including internal communication

• Create an integrated education cycle for the entity based on the exchange flow/goals across programmes AND target PROFILES

• Model to create complete education cycle is GTCM

Integrated education cycle including internal communication

• Education cycle consists of coaching visits, conferences/conference cycle, virtual education and coaching and Internal Communication

• Ensuring every LC Coach and all Implementation channels have very clear KPIs

• Have clear your internal communication principles, what messages are communicated through which channel

• Internal communications is the role of a VP OD, not a VP IM or VP Marketing!

What exactly does GTCM include?

KPIs for Implementation – clicks, viewers, number of people/LCs implementing

Check progress in results coming from that particular strategy, eg: is oGCDP growth coming from IXP which is (example) a big strategy for your entity?

Goals

With who do you need to implement this strategy?

Connect this directly to your growth/OD Model including LCs and Expansions

Connect this to the profile you want to implement with

Target Audience

What is the timeline of implementation for this strategy aligned to the exchange process and flow?

Connect the channels to the audiences

Connect the channels to each other completely to ensure consistency of messages

Understand what the channel can be used for (which message)

Channels

Create key messages for every audience!

Not every audience needs to get the same message!!

Message

Have an overview of your internal communications by week

Sample of how it works on AI

Every week list your virtual channels and ensure messages are aligned to what the entity needs and there is synergy on the MC team

Standardize timeline for SONA, function/LCP newsletters and

incentive system tracking etc (this is part of internal communications)

The Role of OD

LC development through Growth/OD

Model

Integrated Education Cycle

including Internal Communication

Expansions (For tier 1 and 2) part

of Model

Expansions Create an Expansions development

PlanExpansion

creation/management

TIMELINE

Goals:

• Programme contribution• Define KPIs

Expansions strategy

and coaching model

Structure and Synergy on MC

team and in LCs to manage Expansions

• Expansions management should be embedded into the growth/OD model so that expansions have ONLY ONE Focus programme – it is possible that different expansions have different focus areas – depending on capacity, entity goals and market reality of expansions

• Ensure the number of expansions in the entity are just right to achieve goals of the entity

• In general this is the role of a VP OD but in tier 1 entities you can choose to have an Expansions manager on the MC

• Expansions need a clear coaching model with TM support and focus programme support so ensure there is HR to do this coaching and tracking

• The MCVP of programme which expansions are focusing on needs to work in synergy completely with VP OD and expansions manager (if there is one) to ensure alignment in expansion coaching and education

• Ensure complete customization for expansions at conferences too!

Expansions

Expansions

Refer to PPT “Managing expansions in Tier 1 and

Tier 2 entities”

MoS of OD in your entity

MoS of VP OD – Growth in focus LCs/Growth LCs in LC focus programmes (ALIGNED to OD Model)

Eg: My entity growth model/OD Model has clear growth LCs in iGIP (5 LCs), growth LCs in oGCDP (6 LCs) and growth LCs in oGIP (3 LCs), If an LC is a growth/focus LC in 2 programmes, then MoS will be goal achievement in both programmes.

Goal achievement/In organic growth of these LCs in these growth LCs in the specific programmes is the MoS of the VP OD!

Goal achievement of complete PROGRAMME GOAL is the MoS of the MCVP of each programme in the entity!

MoS of OD in your entity

• KPIs – Growth in LCs through OD Model strategy implementation • KPIs – KPIs defined on the basis of the challenge in each LC

Challenge can be around:

1. Product2. Process3. Talent Capacity4. Supply and Demand

• Goal achievement of growth LCs also depends on the LC Coach and synergy of the LC Coach with the VP OD

Synergy between TM, OD, GIP, GCDP, Marketing

VP OD:

- Defines entity OD Model in synergy (and with inputs) from GIP, GCDP, TM and Marketing

- Defines LC Planning, coaching and tracking framework- Defines (along with the VP TM) the entity education cycle - Defines the LC coaching model and expansion coaching model- Works with MCP and MCVPs of focus programmes on entity

incentives system - Ensures the right NST structure and management in the entity- Ensure intensive LC plan tracking and constant follow up with

LC coaches and expansion coaches

LC development through Growth/OD

Model

Integrated Education Cycle

including Internal Communication

Expansions (For tier 1 and 2) part

of Model

“The VP OD needs to create the framework under which TM, GIP and GCDP, Marketing Operate in terms of strategy implementation and development”

Synergy with functions

VP TM:

- National Talent Planning based on entity OD Model- Supporting LCs with talent planning based on entity OD

Model- Implementation of team minimums - Building capacity in the entity based on entity growth

model- Implementation of education cycle (Operational

training and Leadership development) based on ENTITY OD/GROWTH Model!

- Support to LCs based on programme focus and Tier

VP GIP/GCDP

- Strategies based on OD Model in the programme - LC Education and coaching based on OD Model- Entity partnership creation and delivery along with LCs- National process

evolution/optimization/standardization- Sometimes, MCVPs for programmes can be LC Coaches

too in order to make sure LCs are growing the right programmes in the right way!