TID Watches © 2014
Apr 02, 2016
AboutTID is a Stockholm based watch brand found-ed in 2012 by Ola Eriksson, Petrus Palmér and design studio Form Us With Love’s Jonas Pet-tersson and John Löfgren. TID is the Swedish word for “time” and accordingly TID strives to offer iconic products with genuine value over time. With a limited range of unique pieces, we produce striking products to wear everyday.
Ⅰ. Simplicity & Refinement
Ⅱ. Awareness Of Product Lifespan
Ⅲ. A Limited Range Of Iconic Products
Ⅳ. Collaboration & Cross-Pollination Of Disciplines
TID No.1Designed by Form Us With Love, the No.1 reduces the functions of a watch to the barest of essentials — an easy-to-read dial, adjustable strap, and two choices of color. No.1 is made of stainless steel, milled and then given a black ion coating for durabilty, a finish that gives it just the right amount of matte versus glass on the wrist, while the only noticable branding is punched into the side.
TID No.1 Collection
TID No. 1 WhiteBlack Nato Strap
TID No. 1 WhiteWalnut Nato Strap
TID No. 1 BlackBlack Nato Strap
TID No. 1 BlackWalnut Nato Strap
TID No. 1 WhiteBlack Leather Strap
TID No. 1 WhiteTan Leather Strap
TID No. 1 BlackBlack Leather Strap
TID No. 1 BlackTan Leather Strap
Case diameter: 40 mmCase thickness: 8 mmCase weight: 50 gCase treatment: Ion plated stainless steelMovement: Japanese quartz clockworkAccuracy: +- 20 second / monthWater resistance: 5ATMGlass description: Mineral glassFace colour: White or BlackBasic strap: NATO wristband in woven nylonStrap length: 280 mmStrap width: 22 mm
No.1 White No.1 Black
TID No.1 Watch
Strap length: 40 mmStrap widht: 8 mmBuckles: Ion plated stainless steelLeather:Italian vegetably tanned leatherStrap length: 240 mmStrap width: 215 mm
TID No.1 Leather Wristbands
Wristband BlackWristband Tan Wristband Walnut Buckle details
TID Watches
The TID No.1 collection is designed by Form Us With Love - a Swedish design studio founded 2005, operating from Stockholm. Together the studio has partnered with craftsmen, engineers and material experts to challenge the conventional through design. In 2012, Fast Company named Form Us With Love as one of the world’s ‘50 most influential designers shaping the future’. In 2013 the studio was awarded ‘Design-ers Of The Year’ by ELLE Decoration.
Form Us With Love—The design teambehind the No.1
Product Design Ethos
TID aims to be the faithful everyday pick that goes with any style. It’s the wristwatchequivalent of your Levi’s 501’s, of your Dr. Martens or your Ray-Ban Wayfarers.
Iconic - Visually simple, uncluttered forms. Geometrical shapes. Few colors.Intuitive - Easy to understand, big digits and settings. No tools needed.
Adaptable - Exchangeable parts, clean base with accessories to update style.
TID Watches
TheExploring Time
Concept
TID Watches
On one hand TID sets out to make iconic watches to wear through shifts in times and styles. On the other, TID acts as a canvas for artists, thinkers, writers and visu-alisers to conduct creative research on the subject of time. In that sense, TID is less of a watch brand and more of a time brand. Every year we ask talented creatives to
conduct creative research with one very simple brief; Explore Time.