Three Strategies for Researching and Promoting Social ...

Three Strategies for Researching and Promoting Social EntrepreneurshipPromoting Social Entrepreneurship

Dr. Tim Shiell, Associate Director,Dr. Tim Shiell, Associate Director, Center for Applied Ethics

Dr. Kat Lui, Endowed Chair People , pProcess Culture

Dr. Mark Fenton, Program Director, , g ,Business Administration  University of 

Wisconsin‐Stout

Three Strategies for Researching and l hPromoting Social Entrepreneurship

Shiell: Leveraging an Ethics Center

Lui: Conducting and Applying ResearchLui: Conducting and Applying ResearchFenton: Course Implementation

ll l !Not Mutually Exclusive!

Strategy 1: Leveraging Ethics CenterUW‐Stout 

‐ Curriculum developmentCurriculum development,‐ Professional development, and ‐ Outreach providing (a) all graduates with aproviding  (a) all graduates with a substantive ethics experience and (b) an active schedule of events promoting ethical discussion and 

d t i th i itconduct in the university, community and region. 

Strategy 1: Leveraging Ethics Center l fFaculty Specific

WORK

Tim’s Ethics Matrix

SHOPS CLASS  VISITS COURSE  DEVELOPMENTRules or Principles

Laws, Moral principles, Laws

Institutional rules Code of Conduct, etc

Motive Consequences Act

Gold/Silver Rule or to self Publicity Rule Person to others Grandma Rule to institutions K ’ Th T

FUNDING READING  GROUPS

Kant’s Three Tests to nature 0ther other

Virtues and Vices

Cl i l G k C di l Vi tClassical Greek Cardinal Virtues

Buddhist Eightfold Path) The Seven Christian Virtues

Other

Kat’s journey…Kat s journey…

PWD‐ persons with disabilitiesDrayton – AshokaFGU ‐ Fielding Graduate UniversityHighlander Research & Education Center

Social entrepreneurspare not content just togive a fish, or teachgive a fish, or teachhow to fish. They will not rest until they havenot rest until they have revolutionized the fi hi i d "fishing industry." 

Bill Drayton Founder and CEO of Ashoka

Research LevelResearch Level

E d d Ch i P l P C ltEndowed Chair: People Process CultureFirst Australasian Business Ethics Network C fConference (Auckland University of Technology, December 2011)

‐ Business Ethics: Expectations and DisappointmentsDisappointments

• ‘to support research work on questions that are politically topical, challenging and strongly grounded theoretically’

“Ethics Education, Values in Business, and Polytechnic Universities”

ObjectivesObjectives

T l thi t t d d• To explore ethics content and pedagogy in business schools in polytech settingsT l t th b i thi lit t• To evaluate the business ethics literature for values‐centered leadership and virtue thi f kethics frameworks

• To make recommendations for future b i thi i l b dbusiness ethics curriculum based on values‐centered leadership and virtue thiethics

Values‐Centered Leadershipp

• Soul of an organization• Sustained performance & employee 

engagement• Social entrepreneur (B. Drayton)

‐ Change the world!‐ Engineers not poets‐ Attentive listeners

Hi hl li i‐ Highly realistic‐ Ability to move people‐ Give at the highest level

Content (What?)( )

• Hartigan & Elkington – “The Power of Unreasonable People”‐ Lessons for tomorrow’s leaders• Focus on scalable, entrepreneurial solutionsT kl tl i l bl bl• Tackle apparently insoluble problems

• Prepare to fail & learn from it• Experiment with new business models• Close the pay gap• Join forces

Bold Notion

• Common curriculum…

• Social entrepreneurial experience for all business students…

Greed is not theGreed…is not the aim of most 

entrepreneurs!p

S i l E t hiSocial Entrepreneurship• Who are Social EntrepreneursWho are Social Entrepreneurs

– Societal Change Makers– Want to make a difference to improve the lives of others.– Foundations– Innovators working to solve societies problems locally, nationally, or globally.nationally, or globally.

– Philanthropic– Realistic– Combines the characteristics represented by Richard Branson and Mother Teresa. (Schwab Foundation)

– Everyday PeopleEveryday People

Major Supporters of Social Entrepreneurship Education:Major Supporters of Social Entrepreneurship Education:Sources for Entrepreneurship Instructors

• ASHOKAASHOKA

• Schwab Foundation

h• The New Heroes

• Skoll Foundation

• CASE (Duke University)

• Many many moreMany, many more.

Wh t I d i M ClWhat I do in My Class• Sustainable Solar Sanitation System• http://www.youtube.com/watch?v=emZQS‐D58UI&feature=related

• mobiLIFE• http://www.youtube.com/watch?v=GB88q41WJCI&feap y qture=player_embedded

• Portable Shower: Ducha Halo• Portable Shower: Ducha Halo • http://www.youtube.com/watch?v=GLbKddzgqzQ&feature=player_embedded

NCIIA 2011 Open Minds

C t E i i E t hiCapstone Experience in Entrepreneurship

• It is not always about getting rich quick!• 3 Weeks into the course. Business Plan Assigned.• Concept Statements Assigned• Choice: Innovative, Social, Service, Product, Combination.

• Concepts of salary substitute, life style, and innovativeness are introduced.

• Since fall 2010, 1/4 of business plans incorporate i l t hi !social entrepreneurship!

C t E i i E t hiCapstone Experience in Entrepreneurship

• Completed Social Entrepreneurship ProductsCompleted Social Entrepreneurship Products– Energy Savers

Concept Treads– Concept Treads

– Dunn County Family Ice Center

E S it– Eco Suites

– A Brighter Shade of Green

S i l E t hiSocial Entrepreneurship• Please join me during Concurrent Session V onPlease join me during Concurrent Session V on Friday to learn more about Social Entrepreneurship as part of a capstone courseEntrepreneurship as part of a capstone course.

• To get access to recent student projects related to social entrepreneurship please erelated to social entrepreneurship, please e‐mail Mark Fenton ([email protected])

Q i ?• Questions?