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MODERN PRINCIPLES OF ECONOMICS Third Edition Equilibrium: How Supply and Demand Determine Prices Equilibrium: How Supply and Demand Determine Prices Chapter 4
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Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

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Page 1: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

MODERN PRINCIPLES OF ECONOMICSThird Edition

Equilibrium: How Supply and Demand Determine Prices

Equilibrium: How Supply and Demand Determine Prices

Chapter 4

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Outline

� Equilibrium and the Adjustment Process

� A Free Market Maximizes Producer Plus Consumer Surplus (the Gains from Trade)

� Does the Model Work? Evidence from the Laboratory

� Shifting Demand and Supply Curves

2

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Outline

� Terminology: Demand Compared with Quantity Demanded and Supply Compared with Quantity Supplied

� Understanding the Price of Oil

3

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Definition

Equilibrium:

The price at which the quantity

demanded is equal to the quantity

supplied.

4

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5

Equilibrium

equilibrium quantity

equilibrium price

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Equilibrium

� Qs = Qd� Equilibrium occurs at the intersection of the

demand and supply curves.

� Equilibrium price and quantity are the only ones that are stable in a free market.

� At any other point, economic forces push prices and quantities back toward equilibrium.

6

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Tyler Cowen and Alex TabarrokModern Principles: Macroeconomics, Third Edition / Modern Principles of Economics, Third Edition

Copyright © 2015 by Worth Publishers

Market Equilibrium

� There is ONLY ONE PRICE

where Qs = Qd

• No shortages

• No surpluses

FREE MARKETS

ALWAYS MOVE

TOWARD

EQUILIBRIUM PRICE

Page 8: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Definition

Surplus:

A situation in which quantity supplied is

greater than quantity demanded.

8

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Adjustment Process: Surplus

Price

Quantity(MBD)

Supply

Demand

700

$60

//

9

Equilibrium

Page 10: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Adjustment Process: Surplus

Price

Quantity(MBD)700

$60

$75

500//

900

10

Supply

Demand

Price Above Equilibrium

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Adjustment Process: Surplus

Price

Quantity(MBD)700

$60

$75

500//

900

11

Supply

Demand

QD = 500 QS = 900

SURPLUSQS > QD

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Adjustment Process: Surplus

Price

Quantity(MBD)700

$60

$75

500//

900

12

Supply

Demand

SURPLUSQS > QD

Price is driven down towards equilibrium

Page 13: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Self-Check

When there is a surplus in a competitive market:

a. Price will increase.

b. Price will decrease.

c. Price will remain the same.

13

Answer: b – excess supply will causesuppliers to decrease price.

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Definition

14

Shortage:

A situation in which quantity demanded

is greater than quantity supplied.

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Adjustment Process: Shortage

Price

Quantity(MBD)700

$60

$55

500//

900

15

Supply

Demand

Price Below Equilibrium

Page 16: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Adjustment Process: Shortage

Price

Quantity(MBD)700

$60

$55

500//

900

16

Supply

Demand

QS = 500 QD = 900

SHORTAGEQD > QS

Page 17: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Adjustment Process: Shortage

Price

Quantity(MBD)700

$60

$55

500//

900

17

Supply

Demand

Price is driven up towards equilibrium

SHORTAGEQD > QS

Page 18: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Self-Check

When there is a shortage in a competitive market:

a. Price will increase.

b. Price will decrease.

c. Price will remain the same.

18

Answer: a – excess demand will causeprice to increase.

Page 19: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Equilibrium and Gains From Trade

� A free market maximizes the gains from trade.

1. Available goods are bought by buyers with the highest willingness to pay.

2. Goods are sold by the sellers with the lowest costs.

3. Between buyers and sellers, there are no unexploited gains from trade or any wasteful trades.

� These three conditions imply that the gains from trade are maximized.

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Page 20: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Buyers are willing to pay $90

Unexploited Gains From Trade

Price

Quantity(MBD)

Supply

Demand

70

$70

//

20

Suppose quantity is less than equilibrium

quantity (say 50)

50 90

$50

$90

Sellers are willing to supply for $50

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Buyers are willing to pay $90

Unexploited Gains From Trade

Price

Quantity(MBD)

Supply

Demand

70

$70

//

21

50 90

$50

$90

Sellers are willing to supply for $50

Any trade between $50 and $90 will

make both parties better off

Unexploited gains from trade

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Wasted Resources

Price

Quantity(MBD)

Supply

Demand

70

$70

//

22

Suppose quantity is greater than

equilibrium (say 90)

50 90

$50

$90

Sellers are willing to supply for $90

Buyers are only willing to pay $50

Page 23: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Wasted Resources

Price

Quantity(MBD)

Supply

Demand

70

$70

//

23

50 90

$50

$90

Sellers are willing to supply for $90

Buyers are only willing to pay $50

Sellers will not sell units they are losing

money on

Waste of resources

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Tyler Cowen and Alex TabarrokModern Principles: Macroeconomics, Third Edition / Modern Principles of Economics, Third Edition

Copyright © 2015 by Worth Publishers

Gains from Trade are Maximized at the Equilibrium Price and Quantity

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Equilibrium and Total Surplus

25

Equilibrium in a free market yields two

important results:

Goods must be produced at the lowest

possible cost.

Goods must satisfy the highest valued

demands.

These results indicate that total surplus

(both of the consumer and producer) is

maximized in free markets.

Page 26: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Self-Check

26

If the quantity traded is less than equilibrium quantity:

a. Resources will be wasted.

b. Suppliers will only supply goods at equilibrium price.

c. Some gains from trade will be lost.

Answer: c – some gains from trade will be lost.

Page 27: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Self-Check

27

� Economists often say that prices are a “rationing mechanism.” If the supply of a good falls, how do prices “ration” these now-scarce goods in a competitive market?a) Prices allocate goods to the people with the

highest willingness to pay.

b) Prices allocate goods to the people with the lowest willingness to pay.

c) Prices allocate goods to those with the lowest value of their own time.

d) Prices allocate goods to the people who deserve them the most

Page 28: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Evidence from the Laboratory

� In 1956, Vernon Smith tested the supply and demand model in a lab.

� The model accurately and consistently predicted market behavior.

28

� In 2002, Smith was awarded the Nobel Prize for establishing laboratory experiments as an important tool in economics.

J. SCOTT APPLEWHITE/AP PHOTO

Page 29: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Tyler Cowen and Alex TabarrokModern Principles: Macroeconomics, Third Edition / Modern Principles of Economics, Third Edition

Copyright © 2015 by Worth Publishers

Evidence from the Laboratory

Page 30: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Tyler Cowen and Alex TabarrokModern Principles: Macroeconomics, Third Edition / Modern Principles of Economics, Third Edition

Copyright © 2015 by Worth Publishers

Evidence from the Laboratory

“I am still recovering from the shock of the

experimental results. The outcome was

unbelievably consistent with competitive

price theory. ”

Vernon Smith, winner of 2002 Nobel Prize in Economics, on his

1956 experiments designed to disprove the supply and demand

model.

Page 31: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Shifting Demand and Supply

Quantity

OriginalSupply

Demand

Price

Pa

Qa31

New Supply

Surplus

Supply increases

Creates surplus at original price

Page 32: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Shifting Demand and Supply

Quantity

OriginalSupply

Demand

Price

Pa

Qa32

New Supply

Competition drives price down

Surplus

Pb

Page 33: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Shifting Demand and Supply

Quantity

OriginalSupply

Demand

Price

Pa

Qa33

New Supply

New equilibrium at lower price, higher

quantity

PbLower price increases

quantity demanded

Qb

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Self-Check

34

A decrease in supply will:

a. Increase both price and quantity.

b. Decrease price and increase quantity.

c. Increase price and decrease quantity.

Answer: c – lower supply causes a shortage, increasing price and causing consumers to buy less.

Page 35: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Shifting Demand and Supply

Quantity

Supply

OriginalDemand

Price

Pa

Qa35

Demand increases

Creates shortage at original price

New Demand

Shortage

Page 36: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Shifting Demand and Supply

Quantity

Supply

OriginalDemand

Price

Pa

Qa36

New Demand

Buyers bid prices up

Pb

Page 37: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Shifting Demand and Supply

Quantity

Supply

OriginalDemand

Price

Pa

Qa37

New Demand

Qb

Pb

New equilibrium at higher price and quantity

Higher price increases quantity supplied

Page 38: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Self-Check

38

A decrease in demand will:

a. Decrease both price and quantity.

b. Decrease price and increase quantity.

c. Increase price and decrease quantity.

Answer: a – lower demand causes a surplus, lowering prices and causing suppliers to supply less.

Page 39: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Examples

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Page 40: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Examples

40

#1: New machine is invented that lowers the cost of harvesting oranges.

Page 41: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Examples

41

#2: The FDA announces health benefits to eating oranges.

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Examples

42

#2: The income of consumers falls and some orange growers quit the business

and turn their orange groves into housing developments..

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Demand and Quantity Demanded

� There is a big difference between demand and quantity demanded.

� A change in the quantity demanded is a movement along a fixed demand curve.

� A change in demand is a shift of the entire demand curve (up and to the right).

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Page 44: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Demand and Quantity Demanded

44

Page 45: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Supply and Quantity Supplied

� A change in supply is a shift of the entire supply curve

� A change in quantity supplied is a movement along a fixed supply curve.

45

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Supply and Quantity Supplied

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Page 47: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Understanding the Price of Oil

47The supply and demand model can explain oil prices.

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Market Adjustment

� The cure for high prices is…..high prices

• Consumer buy less (Law of Demand)

• Producers produce more (Law of Supply)

� The cure for low prices is…..low prices

� Etc, etc

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Page 49: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Algebra Problem Example

� A free market can be described by the equations Qd =

180 – 3P and Qs = –50 + 2P. What are the equilibrium

conditions in this market (that is, find equilibrium P and

Q) and what are the maximum gains from trade in this

market?

� Answer: Solve for P via Qd = Qs

� 180 – 3P = -50 + 2P yields P = 46

� Solve for Q using either equation: Q = 180 – 3(46) = 42

� Gains from trade: solve for triangle with Q = 46

� D curve price intercept: 0 = 180 – 3P � P = 60

� S curve price intercept: 0 = -50 + 2P � P = 25

� Area of triangle: ½ * (60 – 25) * 42 = $73549

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Market Adjustment

� What if there were no prices?

� https://www.youtube.com/watch?v=zkPGfTEZ_r4&t=1s

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Takeaway

� We can use supply and demand to answer questions about the world.

� Market competition brings about an equilibrium in which the quantity supplied is equal to the quantity demanded.

� Only one price/quantity combination is a market equilibrium.

� Incentives for both buyers and suppliers enforce the market equilibrium.

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Page 52: Third Edition Equilibrium: How Supply and Demand Determine … · 2018-08-10 · Third Edition Equilibrium: How Supply and Demand Determine Prices Chapter 4. Outline ... Between buyers

Takeaway

� The sum of consumer and producer surplus (the gains from trade) is maximized at the equilibrium price and quantity.

� Factors which shift supply or demand will change the equilibrium price and quantity.

� A change in demand (or supply) shifts the whole curve.

� A change in quantity demanded (or supplied) is a move to a different point on the existing curve.

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