The World is Us/ing Us MEDIATED CULTURE
The World is Us/ing Us MEDIATED CULTURE. What is media? Things that carry communication (mail, telegraph, newspaper, radio, TV, internet, etc.) Principles.
Mar 26, 2015
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The World is Us/ing UsMEDIATED CULTURE
What is “media”? Things that carry communication (mail, telegraph, newspaper,
radio, TV, internet, etc.)Principles of Media
1. Media mediate all human relationships
MEDIA ECOLOGY
What is “media”? Things that carry communication (mail, telegraph, newspaper,
radio, TV, internet, etc.)Principles of Media
1. Media mediate all human relationships 2. All media are biased
MEDIA ECOLOGY
What is “media”? Things that carry communication (mail, telegraph, newspaper,
radio, TV, internet, etc.)Principles of Media
1. Media mediate all human relationships 2. All media are biased 3. A change in media can have a profound effect on society
MEDIA ECOLOGY
Census
Professor Michael Wesch Theory:
Our media is using us to an extent we are unaware of
However, we create all of the media around us
We need to be very aware of this - -> hopefully it will lead to smarter media
How much does this new media shape our lives?
http://www.youtube.com/watch?v=TPAO-lZ4_hU
OUR MEDIA IS US/ING US
Ubiquitous networks
CONTROL…
Ubiquitous computing
CONTROL…
Ubiquitous information
CONTROL…
At unlimited speed
CONTROL…
About everything
CONTROL…
Everywhere
CONTROL…
From anywhere
CONTROL…
On all kinds of devices
CONTROL…
But even in a world of "ubiquitous information", this information is consistently
Controlled
CONTROL…
But even in a world of "ubiquitous information", this information is consistently
ControlledHidden
CONTROL…
But even in a world of "ubiquitous information", this information is consistently
ControlledHiddenManipulated
CONTROL…
What is basic literacy? The ability to read and write? What about use a computer? The
internet? How do we teach children to view media with a critical eye?
This was never a problem before (at least not on this scale)
BASIC LITERACY
First page of results (2003)
The Holocaust
Never Happened
Who controls media? “We're living in a den of thieves
Rummaging for answers in the pagesWe're living in a den of thieves”
- Regina SpektorOpportunities to remix and recreate
our own culture Remixing is ILLEGAL http://www.youtube.com/watch?
v=zdwN6rRU0Xk http://www.ted.com/talks/
larry_lessig_says_the_law_is_strangling_creativity.html
CULTURE WARS
Creative Commons License
Fair Use (4 factors) the purpose and character of your use the nature of the copyrighted work the amount taken the effect of the use upon the potential market
http://www.youtube.com/watch?v=SwDEF-w4rJk http://www.youtube.com/watch?v=1dqTrUpmwPg
NET NEUTRALITY AND FAIR USE
Net Neutrality Who controls the internet? “The foremost free speech issue of our time”
- Senator Al Franken
NET NEUTRALITY AND FAIR USE
Does the “mediated culture” we live in have a positive or negative impact on your personally? Explain (briefly).
NOTECARD
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