THE VALUE OF MARITIME ARCHAEOLOGICAL HERITAGE: AN EXPLORATORY STUDY OF THE CULTURAL CAPITAL OF SHIPWRECKS IN THE GRAVEYARD OF THE ATLANTIC by Calvin H. Mires April 2014 Director of Dissertation: Dr. Nathan Richards Ph.D. Program in Coastal Resources Management Off the coast of North Carolina’s Outer Banks are the remains of ships spanning hundreds of years of history, architecture, technology, industry, and maritime culture. Potentially more than 2,000 ships have been lost in “The Graveyard of the Atlantic” due to a combination of natural and human factors. These shipwrecks are tangible artifacts to the past and constitute important archaeological resources. They also serve as dramatic links to North Carolina’s historic maritime heritage, helping to establish a sense of identity and place within American history. While those who work, live, or visit the Outer Banks and look out on the Graveyard of the Atlantic today have inherited a maritime heritage as rich and as historic as any in the United States, there is uncertainty regarding how they perceive and value the preservation of maritime heritage resources along the Outer Banks, specifically shipwrecks in the Graveyard of the Atlantic. This dissertation is an exploratory study that combines qualitative and quantitative methodologies from the fields of archaeology, economics, and sociology, by engaging different populations in a series of interviews and surveys. These activities are designed to understand and evaluate the public’s current perceptions and attitudes towards maritime archaeological heritage, to estimate its willingness to pay for preservation of shipwrecks in the Graveyard of the
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THE VALUE OF MARITIME ARCHAEOLOGICAL HERITAGE: AN EXPLORATORY STUDY OF THE CULTURAL CAPITAL OF SHIPWRECKS IN THE GRAVEYARD OF THE ATLANTIC
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THE VALUE OF MARITIME ARCHAEOLOGICAL HERITAGE: AN EXPLORATORY STUDY OF THE CULTURAL CAPITAL OF SHIPWRECKS IN THE GRAVEYARD OF THE ATLANTIC Director of Dissertation: Dr. Nathan Richards Ph.D. Program in Coastal Resources Management Off the coast of North Carolina’s Outer Banks are the remains of ships spanning hundreds of years of history, architecture, technology, industry, and maritime culture. Potentially more than 2,000 ships have been lost in “The Graveyard of the Atlantic” due to a combination of natural and human factors. These shipwrecks are tangible artifacts to the past and constitute important archaeological resources. They also serve as dramatic links to North Carolina’s historic maritime heritage, helping to establish a sense of identity and place within American history. While those who work, live, or visit the Outer Banks and look out on the Graveyard of the Atlantic today have inherited a maritime heritage as rich and as historic as any in the United States, there is uncertainty regarding how they perceive and value the preservation of maritime heritage resources along the Outer Banks, specifically shipwrecks in the Graveyard of the Atlantic. This dissertation is an exploratory study that combines qualitative and quantitative methodologies from the fields of archaeology, economics, and sociology, by engaging different populations in a series of interviews and surveys. These activities are designed to understand and evaluate the public’s current perceptions and attitudes towards maritime archaeological heritage, to estimate its willingness to pay for preservation of shipwrecks in the Graveyard of the Atlantic, and to provide baseline data for informing future preservation, public outreach, and education efforts. THE VALUE OF MARITIME ARCHAEOLOGICAL HERITAGE: AN EXPLORATORY STUDY OF THE CULTURAL CAPITAL OF SHIPWRECKS IN THE GRAVEYARD OF THE ATLANTIC Presented To the Faculty of Coastal Resources Management Ph.D. Program East Carolina University Doctor of Philosophy in Coastal Resources Management by THE VALUE OF MARITIME ARCHAEOLOGICAL HERITAGE: AN EXPLORATORY STUDY OF THE CULTURAL CAPITAL OF SHIPWRECKS IN THE GRAVEYARD OF THE ATLANTIC IN COASTAL RESOURCES MANAGEMENT: ______________________________________ ACKNOWLEDGEMENTS This has truly been an interdisciplinary endeavor, and there are many people to whom I owe my gratitude. First, I want to thank my advisor, Dr. Nathan Richards, whose support, guidance, and understanding allowed me to complete this process. I want to thank my committee members, Dr. Derek Alderman; Dr. Craig Landry; Dr. David Mallinson, and Dr. Hans Vogelsong –for being there to offer their expertise, suggestions, and advice when I need it. I want to thank North Carolina Sea Grant College and the Ph.D. Program in Coastal Resources Management for their generous support and funding of this project. I would like to thank my colleagues in the Program in Maritime Studies, Lynn Harris, Jennifer McKinnon, Nathan Richards, Brad Rodgers, Dave Stewart, and Karen Underwood, for their support and encouragement. I want to thank Mandee Lancaster and Justin Raines from ECU’s Center for Survey Research for all their help and efforts in creating and processing the final survey instrument. I also want to thank John McCord and Nancy White at the University of North Carolina Coastal Studies Institute, for their help and assistance. I want to thank former and current students of the Program in Maritime Studies who volunteered their time to help me: Jennifer Jones and Stephen Sanchagrin for their help with GIS; John Bright for his thoughtful suggestions and input: Jeremy Borelli, Ryan Bradley, Kara and Mike Fox, Chelsea Freeland, Sara Kerfoot, Allison Miller, Alyssa Reisner, Will Sassorossi, Laurel Seaborn, Sonia Valencia, Jeneva and Kent Wright, and Caitlin Zant for spending a long Saturday stuffing thousands of envelopes. I want to thank my parents, Robert and Mary Lou Mires, whose support and encouragement has always allowed me to pursue my goals. Finally, I want to thank my wife, Carolyn, and my daughter, Sarah Baker Mires, who have been beyond patient, understanding, encouraging and supportive during this journey. Thank you. TABLE OF CONTENTS Chapter Summaries………………………………………………………………….. 9 Introduction………………………………………………..………………………… 13 Heritage……………………….……….…………………..………………………… 13 Public Outreach as Heritage Construction in Archaeology.………………………… 35 Conclusion…………………………….…………….……..………………………… 40 Introduction………………………………………………………………………….. 42 Non-market Values and Cultural Economics………………………………………... 57 Theoretical Framework of Cultural Capital…………………………………………. 62 Stated Preference Techniques and Discrete Choice Modeling……………………... 64 Economics and Policy……………………………………………………………….. 70 CHAPTER 4: BACKGROUND TO THE GRAVEYARD OF THE ATLANTIC…………. 73 Introduction………………………………………………………………………….. 73 Archaeology in the Graveyard of the Atlantic………………………………………. 93 Maritime Cultural Heritage along the Graveyard of the Atlantic…………………… 102 Conclusion…………………………………………………………………………… 111 Phase 2: Interviews with Residents of the Outer Banks…………………….. 120 Phase 3: Review of Recreational Diving and Fishing Industry Comments…. 123 Qualitative Analysis of Phases 1, 2, and 3…………………………………... 123 Stage II: Survey Design……………………………………………………………… 124 Cover Page…………………………………………………………………... 127 Section 2: NC Maritime History and Heritage; and Section 3: Shipwrecks in the Graveyard of the Atlantic……………….......... 127 Section 4: Graveyard of the Atlantic Maritime Park (Choice Experiment)… 129 Section 5: Preservation and Management…………………………………… 142 Section 6: Demographics; Comments; and Back Page……………………… 143 Stage III: Implementation……………………………………………………………. 143 Stage IV: Analysis…………………………………………………………………… 147 Conclusion…………………………………………………………………………… 150 Introduction………………………………………………………………………….. 152 Summary of Results…………………………………………………………………. 155 CHAPTER 7: RESULTS AND ANALYSIS OF FINAL SURVEY INSTRUMENT……... 183 Introduction………………………………………………………………………….. 183 Section 1: Response Rates, Demographics, and Travel and Recreational Behavior... 183 Response Rates………………………………………………………………. 184 Discussion…………………………………………………………………… 193 Section 2: Awareness, Perceptions, and Interests towards Maritime Heritage and Education…………………………………………………………………………….. 197 and Shipwrecks……………………………………………………………… Discussion…………………………………………………………………… 210 Oversight…………………………………………………………………………….. 213 Discussion…………………………………………………………………… 230 Conclusion…………………………………………………………………………… 232 Policy and Decision Making………………………………………………………… 236 Theoretical Framework of Cultural Capital…………………………………………. 239 Future Research and Recommendations…………………………………………….. 241 Conclusion…………………………………………………………………………… 242 APPENDIX A: East Carolina University Institutional Review Board Forms……………… 279 APPENDIX B: Permission Forms…………………………………………………………... 281 APPENDIX C: Expert Panel Survey………………………………………………………... 290 APPENDIX D: Guiding Question for Resident Interviews………………………………… 293 APPENDIX E: Discussion of Questions and Rationale for Final Survey Instrument………. 294 APPENDIX F: Final Survey Instrument as Processed and Coded through TeleForm……... 316 LIST OF TABLES TABLE 4.1: North Carolina’s Capes and Associated Cape Shoals…………………………. 77 TABLE 5.1: Methodological Steps in a Choice Experiment Design and Implementation….. 116 TABLE 5.2: List of Questions and Their Purpose for Expert Panel Survey………………... 119 TABLE 5.3: Survey sections and questions…………………………………………………. 125 TABLE 5.4: Attribute and Attribute Levels…………………………………………………. 137 TABLE 5.5: Survey versions and coding procedures……………………………………….. 144 TABLE 6.1: Examples of Definitions of Maritime Heritage and the Role of Shipwrecks in Maritime Heritage…………………………………………………………………………… 156 TABLE 6.2: Expert panel’s Perceived Benefits of Preserving Maritime Heritage…………. 157 TABLE 6.3: Sample Quotes Regarding Public Outreach and Education…………………… 159 TABLE 6.4: Top 5 Threats by Respondent………………………………………………….. 159 TABLE 6.5: Sample Quotes from Expert panel Regarding In-Situ Preservation…………… 160 TABLE 6.6: Sample Quotes from Interviewed Residents about Maritime Heritage………... 161 TABLE 6.7: Selected Quotes Expressing Thoughts towards Preservation, Management, and Outside Involvement……………………………………………………………………. 166 TABLE 6.8: Selected Comments from Members at Public Hearings on Loss of Identity through Preservation of Maritime Heritage…………………………………………………. 170 TABLE 6.9: Selected Comments about Themes of Jobs, Access and Distrust….…………. 171 TABLE 6.10: Selected Comments about Budgetary Costs of Preservation……………..….. 172 TABLE 7.1: Comparison of Response Rates of Groups A and B…………………………... 184 TABLE 7.2: Comparison of Response Rates by Mode……………………………………... 184 TABLE 7.3: Demographic Information…………………………………………………….. 185 TABLE 7.4: Visitation Behavior……………………………………………………………. 187 TABLE 7.5: Beaches Visited Within Past Three Years……………………………………... 187 TABLE 7.6: Frequency of Beaches Named and Most Visited Beaches Named……………. 188 TABLE 7.7: Motivations for Visiting NC Beaches…………………………………………. 189 TABLE 7.8: Frequency of Activities at the Beach………………………………………….. 190 TABLE 7.9: Boat Owners and Scuba Divers………………………………………………... 191 TABLE 7.10: Scuba Diving in NC (Divers) and Interest in Scuba Diving (Non- divers)……............................................................................................................................... 192 TABLE 7.11: Motivations for Scuba Diving on a Shipwreck………………………………. 192 TABLE 7.12: Comparison of Selected Demographics……………………………………… 194 TABLE 7.13: Perceptions of Maritime Heritage on the Outer Banks………………………. 198 TABLE 7.14: Awareness of the Graveyard of the Atlantic………………………………… 200 TABLE 7. 15: Perceptions and Associations about the Graveyard of the Atlantic…………. 200 TABLE 7.16: Questions Regarding Background Knowledge of Shipwrecks………………. 202 TABLE 7.17: Frequency of Named Shipwrecks and Examples…………………………….. 203 TABLE 7.18: Contributions of Shipwrecks to Society……………………………………… 204 TABLE 7.19: Perceived Associations with Shipwrecks…………………………………….. 205 TABLE 7.20: Respondents’ Interest in Different Historical Periods………………………... 207 TABLE 7.21: Respondents’ Interests in Types of Shipwrecks……………………………… 207 TABLE 7.22: Respondents’ Interests to Learning about Aspects of the Shipwreck……….. 209 TABLE 7.23: Respondents’ Interests in Different Public Outreach Options……………….. 210 TABLE 7.24: Respondents’ Attitudes towards Shipwrecks and Marine Wildlife and Fishing……………………………………………………………………………………….. 214 TABLE 7.25: Respondents’ Perceptions of the Phrase “Preserve a Shipwreck”…………… 216 TABLE 7.26: Respondents’ Perceptions towards Threats to Shipwrecks’ Preservation……. 217 TABLE 7.27: Criteria of Significance………………………………………………………. 218 TABLE 7.28: Prohibiting Scuba Divers on Shipwrecks…………………………………….. 219 TABLE 7.29: Conditions Necessary to Prohibit Scuba Divers on Shipwrecks……………... 219 TABLE 7.30: Respondents’ Trust of Oversight by Agency………………………………… 220 TABLE 7.31: Conditional (fixed-effects) logistic regression……………………………….. 227 TABLE 7.32: Marginal Willingness to Pay (MWTP)………………………………………. 228 TABLE 7.33: Marginal Effects (MFX)……………………………………………………… 229 TABLE 7.34: Total Willingness to Pay (TWTP) for Preferred Bundle…………………….. 230 TABLE 8.1: Lower Bound Estimates for MWTP of Specific Attributes Aggregated over Households with 5-percent Annuity…………………………………………………………. 239 TABLE 8.2: The Theory of Cultural Capital’s Recommended Modes of Measurement…… 241 TABLE E.1: List of questions in Section 1 of survey……………………………………….. 294 TABLE E.2: Questions #3 and #4…………………………………………………………… 296 TABLE E.3: Question #5……………………………………………………………………. 296 TABLE E.4: Question #6……………………………………………………………………. 296 TABLE E.5: Question #8……………………………………………………………………. 296 TABLE E.6: Question #10…………………………………………………………………... 298 TABLE E.7: Question #11…………………………………………………………………... 298 TABLE E.8: List of questions and themes in Section 3 of survey…………………………... 298 TABLE E.9: Question #13…………………………………………………………………... 301 TABLE E.10: Question #18…………………………………………………………………. 303 TABLE E.11: Question #22…………………………………………………………………. 304 TABLE E.12: Question #23…………………………………………………………………. 305 TABLE E.13: Question #24…………………………………………………………………. 305 TABLE E.14: Question #25…………………………………………………………………. 306 TABLE E.15: List of questions and themes in Section 5 of survey…………………………. 311 TABLE E.16: Question #32…………………………………………………………………. 312 TABLE E.17: Question #33…………………………………………………………………. 312 TABLE E.18: Question #36..………………………………………………………………... 313 TABLE E.19: Question #37…………………………………………………………………. 314 TABLE E.20: Question #39…………………………………………………………………. 315 TABLE E.21: Question #40…………………………………………………………………. 315 LIST OF FIGURES FIGURE 1.1. Coastline of North Carolina, also known as the “Graveyard of the Atlantic.................................................................................................................................... 2 FIGURE 2.1. Ships were vectors of cultures and could simultaneously represent all three scales of heritage………………………………………………………………………….. 33 FIGURE 3.1. Consumer surplus is geometrically shown by the shaded area under the demand curve (D) minus area under the price line (P*) representing costs of given commodity……………………………………....………………………………………… 46 FIGURE 3.2. Producer surplus is geometrically shown by the shaded area under the price line (P*) over the marginal cost curve (S)………………………………………………… 47 FIGURE 3.3. Market equilibrium is achieved when consumer and producer surpluses are equal at intersection of P* and Q*………………………………………………………... 47 FIGURE 3.4. Diagram illustrating flow of illicit antiquities…………………………….. 50 FIGURE 3.5. Chart illustrating different types of economic values that comprise Total Economic Value…………………………………………………………………………... 58 FIGURE 4.1: Northern Coastal Zone (yellow area) and Southern Coastal Zone (grey area)…………………………………………………………………………………………. 74 FIGURE 4.2: Sand transport through an inlet, creating flood-tide (FTD) and ebb-tide (ETD)……………………………………………………………………………………….. 76 FIGURE 4.3: The confluence of the Gulf Stream and the Labrador Current near Cape Hatteras, North Carolina…………………………………………………………………… 78 FIGURE 4.4: Panel A shows hurricane tracks between 1850 and 1999 within a 200-mile radius of Cape Lookout, NC (gray circle). The colors for H5 through H1 represent hurricane strength ranging from categories 5 through 1 respectively. Panel B illustrates the frequency of hurricanes between 1850 and 1999 within the same radius………………. 80 FIGURE 4.5: The Corrola Schoolhouse reputedly partially constructed from timber of salvaged shipwrecks………………………………………………………………………. 86 FIGURE 4.6: Shipwreck distribution along the North Carolina’s coasts…………………. 94 FIGURE 4.7: Archaeological reports conducted along the Outer Banks at various locations…………………………………………………………………………………….. 96 FIGURE 4.9: Archaeological site plan of U-85…………………………………………………. 100 FIGURE 4.10: Photomosaic of U-85………………………………………………………………. 101 FIGURE 4.11: Three different types of vernacular craft in North Carolina. A (top left): 19-ton sharpie, Iowa; B (bottom left): a shadboat from 1900; and C (right): a spritsail skiff…………………………………………………………………………………………. 101 FIGURE 4.12: Shipwrecks on the beaches of the Outer Banks…………………………….. 103 FIGURE 4.13: Visitation Levels to Fort Raleigh Historic Site between 1990 and 2011…... 106 FIGURE 4.14: Visitation levels (in millions) to Cape Hatteras National Seashore (CAHA) between 1990 and 2011……………………………………………………………………... 106 FIGURE 4.15: Survey results of tourists “Motivation for Visiting the Outer Banks”……... 107 FIGURE 4.16: Map of shipwrecks in the Graveyard of the Atlantic……………………….. 110 FIGURE 5.1: Sample questions from resident interviews…………………………………. 122 FIGURE 5.2: Flow of survey sections survey from general to specific questions towards the CE……………………………………………………………………………………….. 126 FIGURE 5.3: Information blocks presented in order they appeared in final survey instrument (top to bottom): North Carolina’s Maritime History; North Carolinas Maritime Heritage; The Graveyard of the Atlantic; Shipwrecks; and Educational Programs about Shipwrecks………………………………………………………………………………….. 130 FIGURE 5.4: Description of status quo in final survey instrument………………………… 132 FIGURE 5.5: Attributes and attribute levels as presented on final survey instrument……... 134 FIGURE 5.6: Map of Yellow Preservation Zone…………………………………………... 135 FIGURE 5.7: Map of Orange Preservation Zone…………………………………………... 135 FIGURE 5.8: Example of Dominant Option in a Choice Set……………………………… 140 FIGURE 5.9: Sample of choice sets and choice certainty questions presented to survey participants………………………………………………………………………………….. 141 FIGURE 6.1: Themes identified through analysis of responses and comments from Stage I……………………………………………………………………………………………... 154 FIGURE 7.2: Motivations for Scuba Diving on a Shipwreck……………………………… 193 FIGURE 7.3: Geographical Distribution and Frequency of Responses……………………. 195 FIGURE 7.4: Motivations for Visiting Beach……………………………………………… 196 FIGURE 7.5: Activities at the Beach……………………………………………………….. 196 FIGURE 7.6: Perceptions of Maritime Heritage on the Outer Banks……………………… 199 FIGURE 7.7: Perceptions and Associations about the Graveyard of the Atlantic………….. 200 FIGURE 7.8: Contributions of Shipwrecks to Society……………………………………... 204 FIGURE 7.9: Perceived Associations with Shipwrecks……………………………………. 205 FIGURE 7. 10: Respondents’ Interest in Different Historical Periods……………………... 207 FIGURE 7.11: Respondents’ Interest in Types of Shipwrecks…………………………….. 208 FIGURE 7.12: Respondents’ Interests to Learning about Aspects of the Shipwreck……… 209 FIGURE 7.13: Respondents’ Interests in Different Public Outreach Options…………….. 210 FIGURE 7.14: Respondents’ Perceptions of the Phrase “Preserve a Shipwreck”………….. 216 FIGURE 7.15: Respondents’ Perceptions towards Threats to Shipwrecks’ Preservation….. 217 FIGURE 7.16: Conditions Necessary to Prohibit Scuba Divers on Shipwrecks…………… 219 FIGURE 7.17: Respondents’ Trust of Oversight by Agency………………………………. 221 FIGURE E.1: Information block for North Carolina’s maritime history………………….. 297 FIGURE E.2: Information block for North Carolina’s maritime heritage…………………. 298 FIGURE E.3: Information block for the Graveyard fo the Atlantic………………………... 300 FIGURE E.4: Information block for Shipwrecks…………………………………………... 301 FIGURE E.5: Information block for Educational Programs about Shipwrecks……………. 304 FIGURE E.6: TBNMS’s Options for Sanctuary Expansion………………………………... 307 FIGURE E.7: Map of Red Zone as Presented in Final Survey Instrument………………… 308 FIGURE E.8: Map of Yellow Zone as Presented in Final Survey Instrument…………….. 308 FIGURE E.9: Map of Orange Zone as Presented in Final Survey Instrument…………….. 309 LIST OF ABBREVIATIONS ASA: Abandoned Shipwreck Act CAHA: Cape Hatteras National Seashore CAMA: Coastal Area Management Act CE: Choice Experiment CSI: University of North Carolina’s Coastal Studies Institute CVM: Contingent Valuation Method ETD: Ebb Tide Delta FTD: Flood Tide Delta GIS: Geographical Information Systems ICOMOS: International Council on Monuments and Sites MNMS: Monitor National Marine Sanctuary MWTP: Marginal Willingness to Pay NCZ: Northern Coastal Zone NRHP: National Register of Historic Places NOAA: National Oceanic and Atmospheric Administration SCZ: Southern Coastal Zone UAB: Underwater Archaeology Branch (North Carolina) UCH: Underwater Cultural Heritage UNCLOS III: United Nations Convention on the Law of the Sea UNESCO: United Nations Educational, Scientific and Cultural Organization USCB: United States Census Bureau USCGOB: United States Coast Guard Office of Boating USLSS: United States Life-Saving Service WTP: Willingness to Pay Introduction On the night of 24 November 1877, gale force winds, heavy seas, fog, and human error combined to wreck the steamship, USS Huron – one of the last American naval vessels built solely from iron – off North Carolina’s coast. Although the beach was only 200 yards away from the foundering ship and a lifesaving station was less than two miles away, 98 of the 132 people onboard perished as increasingly poor weather and poor decision making took their tolls. The loss of the ship and life had both immediate and far-reaching impacts on North Carolina’s maritime heritage. In the short term, it helped motivate the federal government to improve an inefficient lifesaving system. In the long term, the shipwreck’s resting site became North Carolina’s first and only “Historic Shipwreck Preserve.” Although tragic the story of USS Huron was not unique, it was simply one of possibly more than 2,000 ships that wrecked along North Carolina’s treacherous coastline – ominously known as the “Graveyard of the Atlantic” (Stick 1952; Lawrence 2003). Stretching over 175 miles from Virginia southwards to Cape Lookout, The Graveyard of the Atlantic is defined by a series of low-lying barrier islands (Figure 1.1). It sits at the confluence of two powerful ocean currents – the warm Gulf Stream from the south, and the cold Labrador Current from the north – and seems designed to cause shipwrecks. First, these currents carry or create powerful storms, unpredictable seas, heavy fogs, lasting winds, and hurricanes when their waters collide. These natural factors shift and shape the islands, constantly transforming inlets and shoals that entrap even the most seaworthy captains and crew. Second, the currents create a super-highway for ships, making the waters off North Carolina one of the 2 Figure 1.1: Coastline of North Carolina, also known as the “Graveyard of the Atlantic” busiest shipping conduits in the world. With such high vessel traffic, human causes have created shipwrecks too. Some of these causes were nefarious – such as naval warfare, piracy, or purposeful wrecking, while others – navigation errors, collisions, or ignorance – were unintentional. Although destruction defined these natural and anthropogenic causes of so many shipwrecks, they were constructive effects that helped shape and define the history and cultural heritage of the Outer Banks (Farb 1985; Duffus 2007; Brooke 2008; Lawrence 2008; Mallinson et al. 2008). Towns and villages were founded from the salvage of shipwrecks’ cargo. Homes were built from the timbers of shipwrecks. Services and industries like lifesaving services, lighthouses, and salvage companies were created. Recreational activities took place on or in shipwrecks. For example, children used the hulks of ships resting on the beaches as personal playgrounds, while adults hosted parties and dances on them. Throughout most of North Carolina’s maritime history, shipwrecks have played an important role in creating an identity for the Outer Banks’s cultural heritage (Stick 1952; Duffus 2007). While many of the possible 2,000 shipwrecks will never be found due to non-cultural and cultural site formation processes that have obscured or destroyed them, those that still exist comprise an impressive range of maritime archaeological resources. They represent more than 500 years of maritime history, architecture, technology, industry, and maritime culture. Some are associated with famous historical events, historical figures, or both. Others provide evidence of the day-to-day activities of North Carolinians through history, allowing researchers to learn about those past cultures and societies traditionally not written in history books or often marginalized in historical records. 4 These shipwrecks are tangible artifacts to the past and constitute important archaeological resources. They also serve as dramatic links to North Carolina’s historic maritime heritage, helping to establish a sense of place in American history both in time and space as well as defining an identity for some. Today, those who work, live, or visit the Outer Banks and look out on the Graveyard of the Atlantic have inherited a maritime heritage as rich and as historic as any in the United States. Problem Statement The problem arises, however, that there is uncertainty about how people today perceive and value their maritime heritage and its preservation. Further uncertainty exists regarding whether the public is aware of this heritage or feels any connection to it. If efforts and policy decisions were made to increase preservation of maritime archaeological resources in the Graveyard of the Atlantic, it is unknown what type of support – either in terms of monetary or good will – such efforts would receive from the public. Understanding these and similar questions is essential for maritime archaeologists and coastal managers concerned with maritime cultural resources to develop successful and intelligent policies that benefit both the resources and the public. While there have been various research projects to document…