The US Fundraising Primer for EU companies - Piotr Wilam

The US Fundraising Primer for EU companies.

@PiotrWilam Innovation Nest

Financial Roadmap

There are three types of startups

Disclaimer: this deck is about B2B startups that start in Europe and go to US.

★ B2B

★ consumer

★ deep technology (both B2B and consumer)

What stage is your company at?

to build a prototype and get positive feedback from customers.

Pre-seed Money

Seed

the first sales ($10-20k MRR)

Seed 2

achieving scalable sales (from $10-20k - $100-150k MRR)

Round A

growth (from $100-150k - $1M MRR)

Rule of thumb size of investments

$25 - 100k

Pre-seed Money

Seed 2

$500k - $3M

Round A

$3M - $8M

Seed

$100 - 500k

What is your market & your motivation?

Your market is in Europe

Do you want to be in US or in Europe?

Your market is in US

Do you want to be in US or in Europe?

The choice is

EUThe choice is obvious

US

The choice is obvious

EU Rather wait or change market or motivation

Tough.

EU

EU

US

US

M O T I V A T I O NC

US

TO

ME

RS

Four cases how to fundraise in the US

Accelerators

others

Estimote

Growbots, Nativetap

Seed 2

$1,6m

from: Alex Rosen, Freestyle Capital, IDG Ventures USA, Gil Penchina, Innovation Nest, Andreessen Horowitz

UXPin

$9,8m

from: Learn Capital, Runa Capital, Point Nine Capital, General Catalyst Partners

Brainly

Round A

Platforms

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Let me summarize

★ Accelerators

★ Seed 2

★ Round A

★ Platforms

What are the four cases of how to fundraise in the US?

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@PiotrWilam

www.innovationnest.co