Top Banner
THE TOP 10 REASONS WHY YOU ARE MISSING OUT ON REVENUE FROM SALES OF TEA & COMPLIMENTARY BEVERAGES FOR COFFEE & TEA COMPANIES:
3

The top 10 reasons tea & coffee companies miss out on revenue from tea sales

Jan 22, 2018

Download

Documents

Nathan Wakeford
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: The top 10 reasons tea & coffee companies miss out on revenue from tea sales

THETOP10REASONSWHYYOUAREMISSINGOUTONREVENUEFROMSALESOFTEA&COMPLIMENTARYBEVERAGES

FORCOFFEE&TEACOMPANIES:

Page 2: The top 10 reasons tea & coffee companies miss out on revenue from tea sales

Whyyouarenotsellingasmuchteaasyoucould....Andmissingoutonthousandsinlostrevenue:

ForTea&CoffeeWholesaleCompanies:1)  SalesObjec-vesarenotset2)  TheLimi-ngBeliefthatteabasedproductsarenotconsideredaprofitable

beveragecategory3)  Repstrytosellteawithouteduca-ngtheconsumeronhowtoincreasetheir

sales.4)  Thereisnotastrongbrand,brandstory,orlinktoprovidence.5)  Consistencyinsupplyorfreshnessisnotmaintained.6)  Thereisnotachampionordriverappointedtobuildteasalesandknowledge

withintheorganisaYon7)  TheteaofferingisnotwellcommunicatednorpromotedthroughmarkeYng

materials.8)  Thebrandstoryispoorlycommunicatedorpoorlyposi-onedforthetarget

market.9)  Priceisvaluedmorethanqualitybecauseteaisnotvaluedandqualitysuffers.10)  Staffarenotproperlyeducated.

Page 3: The top 10 reasons tea & coffee companies miss out on revenue from tea sales

Interestedtoenhanceyourteasales?ContactSomageFineFoods

1300766243www.somage.com.au

[email protected]