“Motivating People - Driving Results“ “Your Leader In Results Based Marketing“ 716-871-1111 www.ThinkTargetGroup.com
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“Motivating People - Driving Results“
“Your Leader In Results Based Marketing“716-871-1111
www.ThinkTargetGroup.com
It’s Not About Us. It’s About You!!
The Target Group Inc. is a Performance Marketing Company. We focus on “Your Results”, rather than just selling products. At the Target Group our greatest ability is to “Motivate People & Drive
Results!”
• Motivating your prospects and clients to positive action.• Increase trade show results.• Improve safety performance in the work place and lower costly insurance claims.• Attract, Convert, and Retain quality clients.
Our Mindset Is “Working Together”
At The Target Group our goal is to ”WORK TOGETHER” with clients on any aspect of their organization that is most important to them!
“WORKING TOGETHER” Like a team of rowers rowing or people tugging rope on the same side rather than opposing one another. T.E.A.M (Together Everyone Achieves More)!
Target Group Solutions There are 5 separate divisions to our corporation. Promotional
Products, Creative Piece Design, Integrated Marketing, Performance & Recognition, and UtiliTarget (Utility Bill Auditing).
This presentation will focus on:
• Promotional Products.• Creative Piece Design.• Integrated Marketing.
As you’re probably well aware, these 5 divisions can be approached
separately, however, we always encourage our clients to take an “integrated approach”. The Target Group is always ready to help you implement an integrated strategy, as part of our service.
How We’re DifferentThe Target Group is different because there is no other company like ours that blends promotional products and creative services. We fill
the gap by developing the creative and “integrated” marketing strategies to get you optimal results.
Some of or highlights include:• Over 20 years in business.
• Selected as the “Promotional Distributor of choice” for the RNC (Republication National Convention) being vetted and beating out all other promotional companies for this honor.
• Provided Promotional Products for George W. Bush and awards for his Inaugural Dinner.
• Recently formed a “Strategic Alliance” with Jim Kelly four time AFC Champion and Hall of Fame Quarterback of the Buffalo Bills, bringing in his company Hall of Fame Promotions into The Target Group.
We say this not to impress you but to impress upon you that there is a difference when you choose a Promotional Advertising Company!
About The Company
Strategic AllianceThe Target Group welcomes Jim Kelly & Hall Of Fame Promotions!
Click on play button to watch video!
Promotional ProductsIf implemented correctly, the use of promotional products can be one of the most effective marketing and advertising tools. They motivate people to act, build goodwill and strengthen you brand. It is the only form of advertising and marketing people appreciate and actually thank you for.
Promotional products were used as far back ad 1789 when President George Washington used commemorative buttons for his inauguration.
Advantages of Promotional Products
• Appreciated by most people.• Long lasting providing many impressions.• Hits a desired location.• Hits a desired target market. • Cost-effective.
Promotional Products
Promotional Products
Useful traditional Promotional Items include things like…Customized Pens, Mugs, Key Rings, and Clothing.
Promotional Products
New cutting edge Promotional Items like Phone Grips, Tego’s (phone wraps), Holographic Items, Color Change, Heat Sensitive, Light Sensitive (glow in the dark inks), 3D-Embroidery, and Digital Premiums like Ring Tones, Downloadable Music, Pizza and DVD Promotions, and Movie Tickets are some of the newer ways to motivate people.
Promotional Products USB Power! Have you ever received a USB Drive with a company logo on it? It’s a very handy
useable item in these days of high speed computing and file transfers. We now offer an entire line of branded USB Drives. Below is a link to our 21 page catalog that is filled with creative and handy USB Drive Promotional Items. Download it and see for yourself.
The Target Group USB Drive Catalog
A “Turnkey” Fundraising machine! The first of it’s kind offering
5 star quality food delivered directly to your door. This is an outstanding way to raise money all year long, continue to grow every year, with little effort on your end. Elite Specialty Meats is also an outstanding well received Executive Gift!!
An impressive way to say Congratulations, I apologize, Happy
Birthday, Happy Holidays, or Thank You to clients, employees, vendors, friends, or family!!
Promotional Products
Custom Apparel
At the Target Group we do it all when it comes to custom branded clothing, uniforms and team gear! Embroidery, screen printing, letters, numbers, and tackle twill. We can custom package each piece, build an on-line store to help you organize sales efforts and do complete fulfillment services on an as needed basis! Your one stop shop for all logoed clothing and merchandise!
Online Catalog
Special Effects Apparel Graphics
Promotional Products
Promotional Products
Award Winning Imprinting & Promotions!
We work with the best – when it comes to creativity, copy writing, headlining, artwork, graphics, printing, embroidery, e-commerce, and fulfillment!! “We Do It All” from A – Z and everything in between!!
SGIA Golden Image Award Impressions Award
The PPAI Award
We have complete fulfillment services to help you distribute your “rewards” to your desired targets at specific times. No more cluttered offices!
Promotional Products
Promotional Products
For those of you who can take advantage of our loyalty program, you will receive 5 points for every $1.00 you spend with our company! Points add up and turn into Great Gifts! So register yourself now by clicking on the link below! Click on the client survey link once you arrive at our website to register.
Target Loyalty Program
Our Offer to You!We are so confident in our custom embroidery, we would like to digitize your logo for you free of charge and place it on a hat or polo shirt whichever you prefer (a $120.00 Value)! When it comes to your logo and branding we don’t play games with stitch count or quality. We use the best machinery with the proper tension all the time! When it comes to your logo it has to be GREAT!
Promotional Products
Promotional Products
Another Offer to Give Us a Try!We will create your own customized online promotional store and host the ecommerce site at no charge!
Creative Piece Design
This is where we really separate ourselves from the competition Turning Promotional Products into measured
results! • Create a positive perception for your organization.• Increase profits and market share.• Get the best (ROO) Return On Objective. • Get the best (ROI) Return On Investment.
We can build a marketing piece that will deliver your message to a desired group with little or no waste! It is a cost-effective way to get measurable results! The following slides will show “our creative side” and how using promotional products can deliver superior results!
Creative Piece Design
RESULTS!This Creative Marketing Piece generated an incredible 25% response rate and 75 new members!
We lowered the cost to acquire a new member from approximately $2,500.00 before our creative piece, And reduced it down to $52.00 per new member!
Creative Piece Design
Creative Piece Design
Pizza Cutter Promotion
Creative Piece Design
Mouse Click Promotion
Creative Piece Design
Swiss Army Knife
Promotion
Creative Piece Design
Skycell Promotion
Creative Piece Design
Mattingly Photography
Promotion
Creative Piece Design
There is an art to making Promotional Products work effectively. The difference is the company. It’s not the paint brush that’s responsible for the Mona Lisa, it’s the artist. It’s not the basketball responsible for Michael Jordan’s success, it’s the athlete. It’s not just the Promotional Product alone that will make the difference! We are the difference! We are The Target Group!
Creative Piece DesignAt The Target Group, we offer corporate identity packages and full service branding solutions.
Use our “Creative Services” to put together a fresh look and move your organization to the next level!! Our corporate identity services include:
• Graphic Design and Art Creation. • Logo / Product Branding and Enhancements. • Business Card Design and Printing Services. • PowerPoint Creation.
Integrated MarketingClick on play button to watch video!
Integrated MarketingA simple explanation of Integrated Marketing is
combining traditional advertising with new online marketing strategies!
TRADITIONAL + ONLINE MARKETING =
COMPOUNDED OPTIMAL RESULTS
$$$
TRADITIONAL• Print Media• Promotional Products• Radio• Television• Billboards
ONLINE• Websites• Search Engine Optimization• Print To Web Campaigns• Data Capture• Social / Video Marketing
Think Integrated Marketing
Integrated Marketing
Companion Booster Website A Companion Booster Website is a one page website that is branded to match your current advertising offer. This site is used to act as a “bridge” leading the visitor from the advertisement to the Companion Site giving them more information and prompting them to Act!UtiliTarget Companion Booster Website
Video e-Newsletter Marketing CampaignsA Video e-Newsletter delivered via email then published on the web as a Companion Booster Website strengthens business relationships! With A Video e-Newsletter Marketing Campaign you can deliver with video: Commercials, Demonstrations, Testimonials, New Product Launches, and Webisodes! Save money without spending a fortune on traditional advertising! Video e-Newsletter Marketing
Integrated Marketing
PURL Print To Web CampaignsA Print to Web Campaign is based on an advertisement whether it is a highly targeted direct mail piece, a billboard, a Promotional Product or an ad placed in a newspaper or magazine that directs and invites the viewer to a uniquely built website.
Holy Angels Spirited Jim Kelly DirectErie County Head Start
Integrated Marketing
Website Design and Organic Search Engine Optimization
It is imperative that businesses have professional looking websites that can be found on major search engines. Getting your website found on search engines should be a key marketing concern with regard to your new business strategy.
First page rankings are possible with “Organic Search Engine Optimization” methods as opposed to “PPC” or Pay Per Click Marketing. Being ranked on the first page of Google is a business necessity!
Think Websites That Work
Organic Search Engine Optimization
The Target Group
We are the missing piece to your puzzle!
Lets Get Started!
Call us at 716-871-1111 or send us an e-mail at [email protected]
“Motivating People - Driving Results“
“Your Leader In Results Based Marketing“716-871-1111
www.ThinkTargetGroup.com
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