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WHY CHOOSE DIGITAL REWARDS? It’s easy! Simple distribution and implementation make these rewards among the most practical and cost- effective incentives available. These relevant and popular rewards — like music, movies, magazines and eBooks — are items people love and regularly use. Customers can choose their exact reward, so everyone gets exactly what they want — and you can reach multiple demographics with the same reward. Since they’re valuable to the consumer, these rewards are very effective at increasing attention, strengthening interest and improving engagement. Fruttare®, a new company that makes delicious frozen fruit and milk bars, needed a way to generate excitement for their new brand launch. Out of the entire frozen snacks selection grocery stores offer, Fruttare was looking for a way to stand out on the shelf. The brand decided to distribute music download cards throughout grocery stores to increase brand awareness during the launch. With these cards, consumers were able to download five free songs of their choice. By allowing consumers to pick their own reward, Fruttare was creating an incentive for shoppers to buy the brand’s new product. Branded reward cards are compact, lightweight, and easy to ship. This campaign was very easy to deliver to mass quantities without logistic intervention and overall, gave Fruttare a more appealing impression. Providing music download cards was the perfect incentive for Fruttare to introduce their new product, and further their brand’s awareness. Product Music Downloads Industry Food & Beverage Use Customer Gifts & Incentives THE SWEETEST WAY TO STAND OUT ON THE SHELF
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THE SWEETEST WAY - MediaTree · 2020. 9. 6. · Fruttare®, a new company that makes delicious frozen fruit and milk bars, needed a way to generate excitement for their new brand

Oct 06, 2020

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Page 1: THE SWEETEST WAY - MediaTree · 2020. 9. 6. · Fruttare®, a new company that makes delicious frozen fruit and milk bars, needed a way to generate excitement for their new brand

WHY CHOOSEDIGITAL REWARDS?

It’s easy! Simple distribution and implementation make these rewards among the most practical and cost-effective incentives available.

These relevant and popular rewards — like music, movies, magazines and eBooks — are items people love and regularly use.

Customers can choose their exact reward, so everyone gets exactly what they want — and you can reach multiple demographics with the same reward.

Since they’re valuable to the consumer, these rewards are very effective at increasing attention, strengthening interest and improving engagement.

Fruttare®, a new company that makes delicious frozen fruit and milk bars, needed a way to generate excitement for their new brand launch. Out of the entire frozen snacks selection grocery stores offer, Fruttare was looking for a way to stand out on the shelf. The brand decided to distribute music download cards throughout grocery stores to increase brand awareness during the launch. With these cards, consumers were able to download five free songs of their choice.

By allowing consumers to pick their own reward, Fruttare was creating an incentive for shoppers to buy the brand’s new product. Branded reward cards are compact, lightweight, and easy to ship. This campaign was very easy to deliver to mass quantities without logistic intervention and overall, gave Fruttare a more appealing impression.

Providing music download cards was the perfect incentive for Fruttare to introduce their new product, and further their brand’s awareness.

ProductMusic Downloads

IndustryFood & Beverage

UseCustomer Gifts & Incentives

THE SWEETEST WAY To STAnd ouT on THE SHElf