You can listen to today’s webinar using your computer’s speakers or you may dial into the teleconference. If you would like to join the teleconference, please dial 1.650.479.3208 and enter access code 928 602 711 # You will be on hold until the seminar begins. #CLOwebinar The Secret to Learning Transfer Success: Introducing Three Practical Strategies That Work
The Secret to Learning Transfer Success: Introducing Three Practical Strategies That Work
Jun 24, 2015
Despite an abundance of attention, the failure of learning transfer continues to afflict the workforce, organizations and their learning leaders. It is an issue that has become increasingly expensive over the years with the rising cost of training along with the financial implications of not applying new knowledge and skills in the workplace. Whether it’s the retail associate who lacks specific product knowledge that results in a lost sale or the manufacturing employee who suffers an injury for not following safety guidelines, the cost adds up to billions of dollars a year. This webinar will uncover key reasons for lack of learning transfer in training along with the implications. It will then introduce three strategies that are not only proven to work, but can be implemented in your environment quickly and cost effectively.
Learning Objectives:
Uncovering the implications of learning transfer failure.
Understanding the root causes of learning transfer failure.
Three strategies to increase learning transfer success that attendees can take away and start implementing immediately and cost effectively.
Learning Objectives:
Uncovering the implications of learning transfer failure.
Understanding the root causes of learning transfer failure.
Three strategies to increase learning transfer success that attendees can take away and start implementing immediately and cost effectively.
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Transcript
You can listen to today’s webinar using your computer’s speakers or you may dial into the teleconference.
If you would like to join the teleconference, please dial 1.650.479.3208 and enter access code 928 602 711 #
You will be on hold until the seminar begins.
#CLOwebinar
The Secret to Learning Transfer Success: Introducing Three Practical Strategies That
Work
Speaker: Connie MalamedE-Learning ConsultantThe eLearning Coach
Christine TutsselVice President of SalesAxonify
Moderator: Kellye WhitneyManaging EditorChief Learning Officer magazine
#CLOwebinar
The Secret to Learning Transfer Success: Introducing Three Practical Strategies That
Work
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Kellye WhitneyManaging EditorChief Learning Officer magazine
The Secret to Learning Transfer Success: Introducing Three
Practical Strategies That Work
#CLOwebinar
Connie MalamedE-Learning ConsultantThe eLearning Coach
Christine TutsselVice President of SalesAxonify
The Secret to Learning Transfer Success: Introducing Three Practical Strategies That Work
LEARNING TRANSFER SUCCESS
THE SECRET OF
Speakers & Agenda
Agenda:
Factors Affecting Learning Transfer
Implications & Impediments
3 Strategies for Success
Introducing Interval Reinforcement & Axonify
Q&A
MIND MELD:“A technique for sharing thoughts, experiences, memories, and knowledge with another individual. --Wikipedia
LEARNING TRANSFER:Applying the skills, knowledge, and attitudes from a training situation to a work situation.
PERCEIVED VALUE
TRAINING DESIGN
LEARNER TRAITS
USE OPPORTUNITIES
FACTORS AFFECTING LEARNING TRANSFER
ORG ENVIRONMENT
Near Transfer:When original learning task and transfer task closely resemble each other.
Far Transfer:When original learning task and transfer task differ significantly from each other.
Positive Transfer:When prior experience and knowledge benefit learning and performance.
Negative Transfer:When prior experience and knowledge impede learning and performance.
What do we spend on training?
$171.5 billion was spent on learning and development in 2010.-ASTD 2011 State of the Industry Report
Global eLearning Market to Reach $107.3 billion by 2015.-Global Industry Analysts
The global market for training expenditures in 2011 was about $287 billion.-TrainingIndustry.com
Question
What percentage of employees fail to apply what they’ve learned a year after a training event?a. 10%b. 40%c. 70%d. 100%
How much transfer of training fails?
About 40% of trainees fail to immediately transfer skills after training. (Saks, 2002)
About 70% of trainees fail to transfer one year after training. (Saks, 2002)
What’s wasted when training fails to transfer?
TRAINING DOLLARS
TRAINING TIMEOPPORTUNITIES
MOTIVATIONPRODUCTIVITY
What impedes transfer?
Our Cognitive Architecture
Unrealistic Expectations
Fire Hose Training
SENSORY MEMORY
LONG-TERM MEMORY
Our Cognitive Architecture
WORKING MEMORY
Limited CapacityShort Duration
WORKING MEMORY
LONG-TERM MEMORY
Our Cognitive Architecture
SENSORY MEMORY
WORKING MEMORY
LONG-TERM MEMORY
Unlimited CapacityNetworked Structure
Our Cognitive Architecture
SENSORY MEMORY
Long-term Memory
Networked Structure or Schema
Long-term Memory
Retrieval Cue
Fire Hose Training
Curse of Knowledge
Fire Hose Training
Unrealistic Expectations
Unrealistic Expectations
Question
In your experience, which of these three factors most impedes training transfer?a. Cognitive architecture (small working memory)b. Fire hose training (overloaded training)c. Unrealistic expectations (one event isn’t enough)
Strategies for Transfer Success
ENCODE INLONG-TERM MEMORY
EASILY RETRIEVE
APPLY ON THE JOB
SPACED LEARNING
SPACED LEARNING (Distributed Learning):New learning is significantly improved when the same material is presented or studied over time.
1
MASSED LEARNING:Studying or learning in a single continuous block of time.
SPACED LEARNING1
Content 1
Content 2
Content 1
Content 2
Content 1
Content 2
Spaced Learning
Content 1 Content 2
Massed Learning
Teach the technique
Extend length of intervals over time
Vary approaches
HOW TO
WHY DOES SPACED LEARNING WORK?
RETRIEVAL-BASED PRACTICE
RETRIEVAL:Recovering knowledge and information from long-term memory, where it was encoded.
2
RETRIEVAL-BASED PRACTICE2
Retrieval Cue
HOW TO
Practice with scenarios for specific learning groups
Frequent questions and exercises
Provide opportunities for discussion
WHY DOES RETRIEVAL PRACTICE WORK?
ORGANIZATIONAL SUPPORT
A true commitment by the organization to transfer of training as a continuous process.
3
Pre-training
Training
Post-training
• Importance of pre-training motivation
• Intrinsic and extrinsic incentives
• Repetition of key ideas• Relevance of content to
trainee’s job
• Application opportunities• Error correction• Supervisor & peer support
ORGANIZATIONAL SUPPORT3
Frame the trainingHOW TO
Make a long-term plan to promote transfer
Leverage social aspect of learning
WHY DOES ORGANIZATIONAL SUPPORT WORK?
THESE ARE KEY
Trainees start forgetting when the training event ends
Use spaced learning and retrieval practice to facilitate learning transfer
Ensure your organization makes a commitment to transfer of learning
People can only process ~4 to 5 pieces of information at a time
Introducing Christine TutsselVice President of SalesAxonify
www.axonify.com
Axonify is a next generation eLearning solution using gamemechanics + behavioral science to drive knowledge retention.
Reinforcement
Personalized & Dynamic
Fun/Gaming
Axonify is designed around…
www.axonify.com
Training Event
The Impact of Reinforcement
www.axonify.com
Safe DrivingWarehouse
SafetyStrains and Sprains
Hazardous Materials
Slips and Trips
Personalized Knowledge Map
1 1 32 4PRIORITY
DIFFICU
LTY LEVE
L
DEMONSTRATION
www.axonify.com
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Questions & Answers
Connie MalamedE-Learning ConsultantThe eLearning Coach
Christine TutsselVice President of SalesAxonify
Join Our Next CLO WebinarLearning That Lasts – Transforming Learning Into a
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