The “Right” Answer is Key to Analytical Problem Solving • One “right” answer • Convergent thinking • Step x step process • Use a Formula
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The “Right” Answer is Key to Analytical Problem Solving
• One “right” answer
• Convergent thinking
• Step x step process
• Use a Formula
Land Problem
• 4 plots
•Same size
•Same shape
2
22
2
4
4
Land Problem
Land Problem
Land Problem
Pool
Land Problem
Pool
Land Problem
Pool
Land Problem
Pool
?
No “Wrong” Answers is Key to Creative Problem Solving
• Infinite “Right” Answers
• Divergent Thinking
• “Random” Process
• Intuition or Gut Feel
Box? There Is No Box!
• 4 straight lines
• Connect all 9 dots
• No retracing/backtracking
• No lifting pencil/pen
Box? There Is No Box!
• 4 straight lines
• Connect all 9 dots
• No retracing/backtracking
• No lifting pencil/pen
The Experts Aren’t So Smart
• “The phonograph … is not of any commercial value” – Thomas Edison (1880)
The Experts Aren’t So Smart
• “Flight by machines heavier than air is unpractical and insignificant, if not utterly impossible.” – Simon Newcomb noted astronomer (1902)
The Experts Aren’t So Smart
• “Sensible and responsible women do not want to vote.” – Grover Cleveland (1905)
The Experts Aren’t So Smart
• “Who the hell wants to hear actors talk?” Harry Warner (1927)
The Experts Aren’t So Smart
• “I think there is a world market for about five computers.” – Thomas Watson (IBM Chairman – 1943)
The Experts Aren’t So Smart
• “There is no reason for any individual to have a computer in their home.” – Ken Olsen (DEC President – 1977)
So You Think You Can Add1,000
So You Think You Can Add1,000
+40
So You Think You Can Add1,000
+40+1,000
So You Think You Can Add1,000
+40+1,000
+30
So You Think You Can Add1,000
+40+1,000
+30+1,000
So You Think You Can Add1,000
+40+1,000
+30+1,000
+20
So You Think You Can Add1,000
+40+1,000
+30+1,000
+20+1,000
So You Think You Can Add1,000
+40+1,000
+30+1,000
+20+1,000
+10
So You Think You Can Add1,000
+40+1,000
+30+1,000
+20+1,000
+10
= 5,000
4,090+10 ?!
Thinking Inside the Box• 1 “right” answer
• Assumptions
• Conditioning, habits
• Reptilian response
• Pygmalion effect
• Fear
Set directions for your road to creativity
• Defer judgment
• Quantity = Quality
• Put it out there
• Use existing ideas
• Use a Facilitator28
State your challenge by starting with HMW
29
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