The New Look: Fashion Conformity Prevails 1947-1960 Chelsea Bell Southern Methodist University MSA 3325 Spring 2013.

The New Look: Fashion Conformity Prevails1947-1960

Chelsea BellSouthern Methodist University

MSA 3325Spring 2013

The New Look: Fashion Conformity Prevails

Historical BackgroundPost WWII

• Europe was devastated

• Millions were homeless, food shortages, wrecked transportation systems

• WWII ended European imperialism in the Middle East and Asia

• Despite a victory in WWII, the United States seems to be a nation in peril as the Cold War heats up

• Civil Rights takes center stage with a unanimous Supreme Court decision in Brown vs. the Board of Education

http://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&docid=VUJXrjIN40HSoM&tbnid=tEACAbwnvb622M:&ved=0CAUQjRw&url=http://www.wikitree.com/articles/World-War-2.html&ei=vmNvUYf-LOGq2QW_8oDQBQ&bvm=bv.45368065,d.b2I&psig=AFQjCNHtP1iBQllMsyGaMih0PawCnJovIQ&ust=1366340895992812


Influences on FashionThe Silent Generation


Influences on FashionThe Beat Generation “Beatniks”


Influences on FashionThe Teddy Boys


Influences on FashionTelevision


Costume for WomenUndergarments

http://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&docid=RlAvdEt7P9cciM&tbnid=5DvcA-zqksxHHM:&ved=0CAUQjRw&url=http://www.etsy.com/search/supplies?includes%255B0%255D=tags&q=womens+underwear&ref=related&page=1&ei=ZmBvUZMKxpTYBez-gZgJ&bvm=bv.45368065,d.aWc&psig=AFQjCNEN1zHgkXurmDVa662fvoPC26L03Q&ust=1366339955866814

http://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&docid=Jqt6WQNz3u2AbM&tbnid=tSa45Zc7CIuTcM:&ved=0CAUQjRw&url=http://www.mamapop.com/2011/11/victorias-enormous-secret-queens-giant-undies-auctioned-off-for-14500.html&ei=g2BvUZ-oG6Tl2AXYx4CIBg&bvm=bv.45368065,d.aWc&psig=AFQjCNEN1zHgkXurmDVa662fvoPC26L03Q&ust=1366339955866814

http://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&docid=ym4SswLtY6G4kM&tbnid=BanU10cgorc16M:&ved=0CAUQjRw&url=http://www.flickriver.com/photos/april-mo/5856537150/&ei=v2FvUab7CujR2wWdx4HYBw&bvm=bv.45368065,d.aWc&psig=AFQjCNHt8wWHLhGL9tON_mKyBbAECM3Mhw&ust=1366340351027216


Costume for Women1947-1954

http://myvintagevogue.com/gal/plog-content/images/myvintagevogue/1950s/harpers-bazaar-september-1951---photo-by-louise-dahl-wolfe.jpg

http://myvintagevogue.com/gal/plog-content/images/myvintagevogue/1950s/joan-miller-1950.jpg


Costume for Women1954-1960

http://myvintagevogue.com/gal/plog-content/images/myvintagevogue/1950s/christian-dior-1958.jpg


The French CoutureChristian Dior


The French CoutureCristobal Balenciaga

http://4.bp.blogspot.com/-iiuPWUoqXv4/T0v6b3TS8RI/AAAAAAAABlk/se-OHwbE-GM/s1600/balenciaga-1950s-188511-530-765.jpg


The French CoutureGabrielle “Coco” Chanel

http://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&docid=eLwLQdKTxg1mYM&tbnid=YCcSHA3iMwNN2M:&ved=0CAUQjRw&url=http://www.motivatedsista.com/tag/sheroes/&ei=1ltvUdaJDuWg2AWssoCYBg&bvm=bv.45368065,d.aWc&psig=AFQjCNGX0ArOBrBe_LUwVmPIT55zEn5y8w&ust=1366338891367733


The French CouturePierre Cardin

Josef Stalin


The French CouturePierre Balmain

http://3.bp.blogspot.com/-3lgQM6G7k74/T0v6jJq4OeI/AAAAAAAABmM/a4TglpPljjM/s1600/balmain.jpg

http://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&docid=LrGrOnzOz8M3hM&tbnid=rY4ZkePtBs1QPM:&ved=0CAUQjRw&url=http://www.balmain.com/en/histoire-maison-de-couture-balmain/&ei=9VhvUd-gOYiW2gW8ioG4DQ&bvm=bv.45368065,d.aWc&psig=AFQjCNGhV8RgZkOb4kkw_9EIibYDyQRzYg&ust=1366338160246614

http://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&docid=wfukP84mESW7xM&tbnid=Gh6oz1vNOxPTDM:&ved=0CAUQjRw&url=http://www.bluevelvetvintage.com/vintage_style_files/tag/pierre-balmain/&ei=QVlvUZuPE6Xj2QW6mYGQDg&bvm=bv.45368065,d.aWc&psig=AFQjCNGhV8RgZkOb4kkw_9EIibYDyQRzYg&ust=1366338160246614


The French CoutureAmerican Retailers

http://myvintagevogue.com/gal/plog-content/images/myvintagevogue/1950s/gichrist___s-of-boston-1950.jpg

http://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&docid=z_B-aV6dJ9LJ1M&tbnid=v4jDuGtUQhVUcM:&ved=0CAUQjRw&url=http://coutureallure.blogspot.com/2008_09_01_archive.html&ei=YVxvUYSpCeqc2QX5x4D4BA&bvm=bv.45368065,d.aWc&psig=AFQjCNGh1msAmT2cAwpXNYhSNUCOsRuJLA&ust=1366339018326117


American DesignersPauline Trigére

http://myvintagevogue.com/gal/plog-content/images/myvintagevogue/1950s/barbara-mullen-triger-1957.jpg

http://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&docid=PJXRl6OCb0MgwM&tbnid=Pm-AzZVW-sHQNM:&ved=0CAUQjRw&url=http://www.rubylane.com/item/546129-C-334/1950s-Pauline-Trigere-Pink-Taffeta&ei=SVtvUfwP6JrYBazTgYgF&bvm=bv.45368065,d.aWc&psig=AFQjCNEOh2riSLcjEIHe95YmPtBJce_nig&ust=1366338754437370


American DesignersNorman Norell

http://defunctfashion.tumblr.com/image/899966538


American DesignersJames Galanos

http://myvintagevogue.com/gal/plog-content/images/myvintagevogue/1950s/galanos-1956.jpg

http://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&docid=wHJDJUBchDtGMM&tbnid=Cipl-ov_zxEqPM:&ved=0CAUQjRw&url=http://omgthatdress.tumblr.com/page/689&ei=ZE9vUdOKMoS52QW43YGQBQ&bvm=bv.45368065,d.b2I&psig=AFQjCNFU7tY5Cpu-hjAeK9rECh4r3eE3mQ&ust=1366335541938858

http://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&docid=fFhMmzMzuvO4AM&tbnid=uh0qJASCCwOeuM:&ved=0CAUQjRw&url=http://omgthatdress.tumblr.com/page/929&ei=fk9vUb-DNuiC2gXqvIF4&bvm=bv.45368065,d.b2I&psig=AFQjCNFU7tY5Cpu-hjAeK9rECh4r3eE3mQ&ust=1366335541938858


American DesignersCharles James


http://bridesmagazine.files.wordpress.com/2009/05/10charles-james-gowns-by-cecil-beaton1948.jpg


Costume for Men1947-1960

http://www.gentlemansgazette.com/wp-content/uploads/2012/09/Double-Breasted-Suit-in-the-Early-1950s.jpg

http://www.gentlemansgazette.com/wp-content/uploads/2012/09/The-Cut-of-Jackets-in-Germany-1951.jpg

http://www.gentlemansgazette.com/wp-content/uploads/2012/09/Double-Breasted-2x1-Dinner-Jacket-in-White.jpg

The New Look: Fashion Conformity Prevails 1947-1960 Chelsea Bell Southern Methodist University MSA 3325 Spring 2013.

Documents

fashion conformity

new look

fashion television

french couture pierre

french couture christian

women undergarments

silent generation

beat generation beatniks