The National Healthcare Career Network March 28, 2009 ACC Chapter Executive Workshop.

The National Healthcare Career Network

March 28, 2009

ACC Chapter Executive Workshop

Agenda

The Health Care Employment Marketplace.

The NHCN – Why it Matters and How it Works.

How the NHCN Can Benefit Your Chapter.

Next Steps.

© Copyright 2008 Boxwood Technology. All rights reserved.

High demand for health care workers.

(in millions)

2.2 millionReplacement

Jobs3.1 millionNew Jobs

Number of New Health Workers Needed by 2010

Source: Bureau of Labor Statistics, Occupational Employment Projections to 2010 Monthly Labor Reviews November 2001.

3


Yet the labor force is shrinking.

Annual Rates of Labor Force Growth, 1950-2025*

1.1%

1.7%

2.6%

1.6%

1.2%1.0%

0.2%

0.0%

0.5%

1.0%

1.5%

2.0%

2.5%

3.0%

1950-1960 1960-1970 1970-1980 1980-1990 1990-2000 2000-2015*

2015-2025*

*Projected

4


Employers are struggling to keep up.

% Hospitals Reporting Recruitment More Difficult in 2006 vs. 2005

17%

19%

20%

22%

28%

28%

41%

44%

44%

58%

0% 10% 20% 30% 40% 50% 60% 70%

IT Technologists

Housekeeping/Maintenance

Nursing Assistants

LPNs

Billing/Coders

Laboratory Technicians

Imaging Technicians

Pharmacists

Registered Nurses

Therapists (ST,OT, PT)

Source: 2007 AHA Survey of Hospital Leaders

5


Associations can make a difference.

The marketplace for online healthcare recruitment is $1 billion.

Associations offer the best concentration of specialized, qualified candidates

Even the most successful association job boards typically capture less than 10% of the total relevant jobs posted on the internet.

By working together, associations can capture greater market share, provide a more valuable service to members, and increase the revenue potential of their job boards.

6


Associations are the NHCN.

The NHCN is a peer network of health care associations working cooperatively to provide employment resources while also increasing the value of their job boards to their individual users.

Founding Partners:

Managing Partner:

7


8

NHCN members include...


9

Why Boxwood?

Association Focus

Branding Philosophy

Stronger Revenue

Better Data Access & Ownership

State-of-the-art Technology

Unique Networks


How is the NHCN different?

National Healthcare Career NetworkCommercial Job Networks

Commercial site

Association brand comes firstAssociation site the only access pointAssociation maintains controlAssociation owns dataAssociation revenue maximized

NoNoNoNoNo

YesYesYesYesYes

CommercialJob Networks NHCN

10


How the NHCN works.

11


How the NHCN works.

Job seekers accessing the job on other NHCN sites

Employer posting to your site Job seekers coming to

your association

12


Unique value-based revenue model.

13

Your Site + the NHCN:

Employer pays $550 for a 30 day listing

Job appears on your site and all relevant network sites

Job seekers from other sites can apply to that job

You only share a portion of the posting revenue with associations that helped deliver candidates to your employer.

Gross revenues from a network posting range from $275-$550.

Plus, you receive revenue when your candidates apply to network jobs that appear on your site but originated elsewhere.

Your Site Only:

Employer pays $250 for a 30 day listing

Job only appears on your site

No sharing revenue with other network members


The NHCN benefits each association.

More posting options for employers makes you more competitive

Revenue-sharing is based on the value provided

Jobs appear on the right sites, not all sites

Chapters can participate more effectively

All sites perform better than they would as standalones

14


15

Value for national and chapters.

15

Growth of ASAE’s Network with State Societies(since Network inception)


16

Next Steps.

“The number of unfilled healthcare positions is staggering. The NHCN provides a way for healthcare organizations of every kind to come together to address the national crisis.

John H. Graham IV, CAEPresident and CEOAmerican Society of Association Executives


17 800-331-2177 or [email protected]

The National Healthcare Career Network March 28, 2009 ACC Chapter Executive Workshop.

Documents

boxwood technology

network members copyright

nhcn members

nhcn different

posting revenue

network jobs

health care workers

revenue potential