The Medium Is the Message by Patrick Vlaskovits

Page 1 <img data-url='document/the-medium-is-the-message-by-patrick-vlaskovits.html?page=1' data-page='1' class='cut-thumb lazyload' alt='Page 1: The Medium Is the Message by Patrick Vlaskovits' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022061106/54469903afaf9f59178b46fc/html5/thumbnails/1.jpg' width='140' height='200' /> The Medium is the Message:The One Growth Hack to Rule Them All

Lean Startup Conference – December 2013Patrick Vlaskovits@Pv

Page 2 <img data-url='document/the-medium-is-the-message-by-patrick-vlaskovits.html?page=2' data-page='2' class='cut-thumb lazyload' alt='Page 2: The Medium Is the Message by Patrick Vlaskovits' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022061106/54469903afaf9f59178b46fc/html5/thumbnails/2.jpg' width='140' height='200' /> Page 3 <img data-url='document/the-medium-is-the-message-by-patrick-vlaskovits.html?page=3' data-page='3' class='cut-thumb lazyload' alt='Page 3: The Medium Is the Message by Patrick Vlaskovits' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022061106/54469903afaf9f59178b46fc/html5/thumbnails/3.jpg' width='140' height='200' /> Page 4 <img data-url='document/the-medium-is-the-message-by-patrick-vlaskovits.html?page=4' data-page='4' class='cut-thumb lazyload' alt='Page 4: The Medium Is the Message by Patrick Vlaskovits' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022061106/54469903afaf9f59178b46fc/html5/thumbnails/4.jpg' width='140' height='200' /> Discoverer of Penicillin?

Page 5 <img data-url='document/the-medium-is-the-message-by-patrick-vlaskovits.html?page=5' data-page='5' class='cut-thumb lazyload' alt='Page 5: The Medium Is the Message by Patrick Vlaskovits' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022061106/54469903afaf9f59178b46fc/html5/thumbnails/5.jpg' width='140' height='200' /> Page 6 <img data-url='document/the-medium-is-the-message-by-patrick-vlaskovits.html?page=6' data-page='6' class='cut-thumb lazyload' alt='Page 6: The Medium Is the Message by Patrick Vlaskovits' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022061106/54469903afaf9f59178b46fc/html5/thumbnails/6.jpg' width='140' height='200' /> Page 7 <img data-url='document/the-medium-is-the-message-by-patrick-vlaskovits.html?page=7' data-page='7' class='cut-thumb lazyload' alt='Page 7: The Medium Is the Message by Patrick Vlaskovits' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022061106/54469903afaf9f59178b46fc/html5/thumbnails/7.jpg' width='140' height='200' /> Innovative products don’t fit in existing channels.

Innovative products demand innovative context and mediums.

Page 8 <img data-url='document/the-medium-is-the-message-by-patrick-vlaskovits.html?page=8' data-page='8' class='cut-thumb lazyload' alt='Page 8: The Medium Is the Message by Patrick Vlaskovits' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022061106/54469903afaf9f59178b46fc/html5/thumbnails/8.jpg' width='140' height='200' /> Page 9 <img data-url='document/the-medium-is-the-message-by-patrick-vlaskovits.html?page=9' data-page='9' class='cut-thumb lazyload' alt='Page 9: The Medium Is the Message by Patrick Vlaskovits' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022061106/54469903afaf9f59178b46fc/html5/thumbnails/9.jpg' width='140' height='200' /> Brownie Wise, GrowthHacker

Page 10 <img data-url='document/the-medium-is-the-message-by-patrick-vlaskovits.html?page=10' data-page='10' class='cut-thumb lazyload' alt='Page 10: The Medium Is the Message by Patrick Vlaskovits' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022061106/54469903afaf9f59178b46fc/html5/thumbnails/10.jpg' width='140' height='200' /> Lean Startup Experimentation

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The Medium Is the Message by Patrick Vlaskovits

Spiritual