Create data-driven buyer personas Create robust, data-driven buyer personas and target with precision with our deep audience insights that combine psychographic and demographic data. affinio.com [email protected] @affinio The Marketing Intelligence Platform Affinio is the marketing intelligence platform that reveals hidden audience insights at scale. Designed for the enterprise, Affinio instantly turns incomprehensible amounts of consumer data into actionable insights. Our award-winning unsupervised segmentation technology groups users into clusters based on the commonalities they share, revealing segments, patterns and relationships within any data set. Uncover hidden audience segments Uncover natural audience segments and get to know any audience intimately through their interests, affinities, and the content they share and consume. Empower your content strategy Empower your enterprise content strategy and understand what content already resonates with key audience segments including keywords, hashtags, images, influencers, and media. Monitor changing audience dynamics and trends Monitor how the interests of an audience segment change over time to ensure your communications are always relevant. Identify relevant influencers and partnerships Use a data-backed approach to explore relevant influencer and partnership opportunities, and justify your investment. Gain competitive intelligence Identify untapped geographic audience segments and understand how well your competitors are performing regionally or globally.