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MISSION Introducing the Digital Culture Radio. This pioneering and ideal concept is presented by Rizwan Ali Khan
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Page 1: The magic radio presentation

MISSION

Introducing the Digital Culture Radio.

This pioneering and ideal concept is presented by

Rizwan Ali Khan

Page 2: The magic radio presentation

BACKGROUND

The Best Hit Online Station The Magic Radio is Pakistan based Internet Radio since last 6

years . In this short time we established our name in different cities of Pakistan & The

World. We are awarded for the TOP 3 Internet Radio in Asia. We have monthly

approximately more than 6,30000 listeners . We are providing 24 hours Music, Culture,

Informative Programmes. We have the best Presenters / Dj’s & Rj’s of Pakistan, India, U.K.,

U.S.A, U.A.E, Saudia, Dubai..By catching Radio Lovers we are available in whole universe

through streaming , iphones, ipods and Mobile / Smart Phones & Smart Tv. Transmission

is being listened via Nokia internet radio application service too.

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Introduction:For the first time in the history of Pakistan, Pakistan’s First Internet

& Mobile Radio Station with Live Update started 24/7 Transmission in 2009,

In whole Pakistan’s all provinces and world wide connecting

with The Magic Radio

via Internet & Wi-fi.

The Magic Radio, right on your desktop, right on your laptop, right on your pc, right on your mobile, right

on your iphone, right on your smart phone just a simple click away! The Magic Radio has unique &

different identity in Pakistan on internet. Analogue pundits around the globe predicted Internet Radio

Stations to completely take over the FM radio scene within the next 04-05 years.

With The Magic Radio, you get the opportunity to join hands with the pioneers of futuristic media in

Pakistan which has revolutionized how we listen to radio stations and how wemarket our products on

them for-good!

CONFIDENT OF MAGIC RADIO

Nothing is impossible within programming. We can do the best. No one can beat us in

Programming matter.

LISTENERS COMMENTS

Almost our all of Listeners accept that The Magic Radio is entertaining source. Very easy

way to fulfill there all requirements. 80% of our Listeners like very much, behavior of Sales &

Support Team. 90% of our customers always prefer the decisions of our analyst. We are also

giving our services on Nokia Mobile Phone or any others(3G/4G / LTE / GPRS/EDGE/UMTS).

Page 4: The magic radio presentation

Google launches Pakistan Digital Consumer Study

December 3, 2013

Google held a press conference in Karachi this morning to share insights from its first

survey on Pakistani internet users and how they behave on the internet. The survey,

titled the ‘Pakistan Digital Consumer Study’, was conducted in consultation with

research firm IDC over the last two months and surveyed 1000 Pakistani internet users

from seven metros.

Some of the most interesting findings are as follows:

12% of the respondents said they used a mobile as their primary device to access the

internet.

Although 86% of respondents use PCs to access the internet daily, 77% use

smartphones, 73% use feature phones and 59% use tablets, daily.

Respondents said they spent on average 2.5 hours on the internet on weekdays and 3

hours on weekends.

In a comparison of different media, 70% said they spend time on the internet daily as

compared to 41% on TV and 24% on print media.

Source: http://aurora.dawn.com/2013/12/03/google-launches-pakistan-digital-

consumer-study/

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3 Karor internet users in Pakistan, half on mobile

http://www.activebizsolutions.com/blog/3-karor-internet-users-pakistan-half-

mobile.html

There are now 30 million internet users in Pakistan, 15 million of whom browse the web

using their mobile phone, states a new report by mobile survey company Ansr.io.

According to the report, internet penetration in the country has reached 16%, while

broadband subscribers have more than doubled in the last two years.

Terming Pakistan ‘the fifth largest mobile phone market in Asia,’ the report cited 10%

smartphone penetration, although 80% of phones were found to be costing less than

$100.

The report also cited an encouraging 11% of internet mobile visits out of 182 million total

page views in April, 2013.

Read full story:

http://tribune.com.pk/story/567649/30m-internet-users-in-pakistan-half-on-mobile-

report/

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All Data Web Internet Users with Links10 + million internet users according to www.ispak.pk

The report cited International Telecommunications Union (ITU) that

estimated users have been surging significantly on monthly basis however,

the Internet Service Providers Association of Pakistan (ISPAK) estimated

a far lower number of internet users at ten+ million.

The report stated that the Internet is available in all the major cities of the country,

as well as in many remote areas. The majority of people use dial-up connections

whereas broadband internet is growing speedily in big cities.

Pakistan has third generation (3G) and fourth generation (4G) networks, which

are also

for the spread of coverage our transmission with broadband internet and other

wireless services

in the country

The different service providers include PTCL, Wateen, wi-tribe, Qubee,

Link Dot Net, Infinity , Mobile Telecomes and Comsats.

SOURCE: http://propakistani.pk/2011/10/27/internet-users-in-pakistan-cross-20-million-mark/

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Mobile Phone Users in Pakistan Reach 136.5 Million

Cellular subscriptions in Pakistan reached all time high mark of 136.5 million at the

end of March 2014, said recently issued stats by Pakistan Telecommunication

Authority.

With cellular teledensity of 74.9 percent, mobile phone users in Pakistan stood at

136,469,886 at the end of first quarter 2014.

Page 12: The magic radio presentation

Pakistan mobile internet use to overtake desktop in 2014

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Pakistan mobile internet use to overtake desktop in 2014

Pakistani internet users are rapidly moving towards a new era of mobile internet

dominance over access from desktop computer, a new survey sponsored by Google has

found.

According to a press release, this trend follows a decline in the prices of smartphones and

tablets, and anticipated launch of 3G services.

Internet-capable feature phones are expected to continue to play an important role, too. An

additional factor is the unreliability of the electricity supply which is also helping to promote the

usage of tablets and smartphones in Pakistan.

The findings come from a survey of over 1,000 Pakistanis by research firm IDC on behalf of

Google. The “Pakistan Digital Consumer Study” conducted earlier this quarter took a look at the

life of the connected Pakistani consumer.

The survey found that digital consumers are engaging more with the internet than ever

before. The study revealed that home is the preferred location for Internet access — even for

mobile-only users, who prefer to use their home wi-fi connection.

The top three activities in Pakistan both on desktop and mobile Internet are: social media, email

and general search.

The main challenge of Internet proliferation in Pakistan are the quality and reliability of

connectivity — including poor speed or bandwidth availability, perceived value-for-money,

customer service quality, limited choice of plans and frequency of service interruptions. The

unreliability of the power supply is also a factor, the press release stated.

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Pakistan Internet & mobile internet use in 2014

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Pakistan Internet & mobile internet use in 2014

Source: http://tribune.com.pk/story/640562/pakistan-mobile-internet-use-

to-overtake-desktop-in-2014-survey/

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The Magic Radio Strong S.E.O Marketing•The Magic Radio has another big positive sign that S.E.O marketing

(Search Engine Optimization) is very strong and our 35% traffic/listeners come

from Google, yahoo, Aks and Bing etc.

•Our Search keywords are more than 452 keywords and peoples search different

work on search engine but by our quality search engine optimization (S.E.O)

they get our website on first page rank, website comes on first page of Google

search while per day millions peoples search quires on search engines.

•Our web link submitted in 1000 of web directories on different websites

as well we have back links to our radio site more than 365.

•Our traffic rank data calculation by no.1 world estimated website

http://websiteoutlook.com/www.themagicradio.com.

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The Magic Radio is being HEARED on Social Networks. Face book: Our Radio Player is available on these links,

many peoples listen us on face book while chatting with friends.

•https://www.facebook.com/TheMagicRadioFm

•https://www.facebook.com/TheMagicRadio

•https://www.facebook.com/RDjRizwanAlikhan

•https://www.facebook.com/rdjsameerkhan

•https://www.facebook.com/ali.akram.pk

•https://www.facebook.com/junaidsabirfanclub

The Magic Radio Groups

•https://www.facebook.com/groups/201355860363/

•https://www.facebook.com/groups/108151779279070/

•https://www.facebook.com/groups/251422436660/

•https://www.facebook.com/groups/rjrizwan/

•https://www.facebook.com/groups/143457345750927/

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Coverag

e

Sindh Province :

Karachi

Hyderabad

Sukkur

Larkana

Nawabshah

Mirpurkhas

Jacobabad

Shikarpur

Dadu

Tando Adam

Punjab Province:

Lahore

Faisalabad

Rawalpindi

Multan

Gujranwala

Sargodha

Bahawalpur

Sialkot

Sheikhupura

Jhang

Balochistan Province:

Quetta

Khuzdar

Lasbela

Gawadar

Azad Kashmir:

Rawalakot, Muzaffarabad

Bagh, Haweli

Bhimber, Mirpur

Mangla

Khyber-Pakhtunkhwa Province

Peshawar

Mardan

Mingora

Kohat

Abottabad

Swabi

Dera Ismail Khan

Charsada

Nowshera

PROUD TO BE IN PAKISTAN & ALL OVER THE

WORLD

Page 19: The magic radio presentation

Spot Advertising

Total No. of Spots (30 Seconds each) 450

Frequency Per day 15

No. of Days 30

Timings 06:00 Pm to 12:00 Am (Midnight)

Normal Costing Rs. 30,000

Special Discounted Offer (One time) Rs. 25,000/=

Added Value:

During the 30 days transmission daily 2 times product information of

about 15 seconds will be endorsed by the RJ. (Total 60 times).

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TIME CHECKS, ONE MONTH PACKAGE

(30 DAYS)

From: 10:00 AM (Morning)

To: 02:00 AM (Midnight)

Per Day Checks: 34 times

Total Time Checks 1020

Commercial Time: 30 Sec x 1020 = 30600 Sec.

Special Discounted Offer Rs.50, 000/- per month

Tag Line: This time check is brought to you by “XYZ”.

As per above cost per time check cost come to Rs. 49.019

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DAY BRANDINGDuration: 16 Hours

Time of Broadcast: 09:15 AM to 1:15 AM

or as required by the Client

Promos: 16 Times a day (Don’t forget to Listen)

The promos will start before 3 days of

Day Branding

Commercial Time: 150 Seconds (2.5 Mnts in each Hour)

Total commercial time 40 Minutes in 16 hrs.

On Air Cost: Rs.60, 000/=

Added Value:

During the Branded transmission time to time product information will be

endorsed by the RJ. after every 2 songs.

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GOVERNMENT CLIENTS

Rate per Minute: Rs.2000/- per minute

Special Discount: 30 %

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Contact

Pakistan & Globally : +92-315-2206269

Email: [email protected]

[email protected]

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