the long tail What happens when there’s no such thing as scarcity? Monday, September 23, 13
the long tail
What happens when there’s no such thing as scarcity?
Monday, September 23, 13
Monday, September 23, 13
implications for social media
Monday, September 23, 13
Long Tail Consumer Rules: 1. Make Everything Available
2. Help Me Find It
Monday, September 23, 13
One-Size-Fits-One
Monday, September 23, 13
Monday, September 23, 13
Finding conversations.Monday, September 23, 13
What are you looking for?
Monday, September 23, 13
Trends.
Monday, September 23, 13
Issues.
Monday, September 23, 13
Influencers.
Monday, September 23, 13
Narrow?
Wide?
Monday, September 23, 13
Monday, September 23, 13
narrow: diaper products
wide: green/sustainable lifestyle
Monday, September 23, 13
Monday, September 23, 13
BlogsFacebookTwitterPhotosVideoMessage BoardsPodcastsSocial Bookmarks
Monday, September 23, 13
First some tips....
Monday, September 23, 13
Either/OrQuotes
NotSimilar Terms
WildcardAdvanced Search
Monday, September 23, 13
Green OR Recyclable Baby WipesQuotes
NotSimilar Terms
WildcardAdvanced Search
Monday, September 23, 13
Green OR Recyclable Baby WipesGreen “Baby Wipes”
NotSimilar Terms
WildcardAdvanced Search
Monday, September 23, 13
Green OR Recyclable Baby WipesGreen “Baby Wipes”
Green Baby Wipes -Cloth - HomemadeSimilar Terms
WildcardAdvanced Search
Monday, September 23, 13
Green OR Recyclable Baby WipesGreen “Baby Wipes”
Green Baby Wipes -Cloth - Homemade~Green Baby Tips -Green
WildcardAdvanced Search
Monday, September 23, 13
Green OR Recyclable Baby WipesGreen “Baby Wipes”
Green Baby Wipes -Cloth - Homemade~Green Baby Tips -Green
“Baby Wipes” *.orgAdvanced Search
Monday, September 23, 13
Alltop.comGoogle Blogsearch
TechnoratiSocialmention
Icerocket
Monday, September 23, 13
Twitter SearchSocialmention.com
TweetdeckTwitter Grader
KloutMonday, September 23, 13
BoardtrackerBoardreader
Monday, September 23, 13
BlogsFacebookTwitterPhotosVideoMessage BoardsPodcastsSocial Bookmarks
Monday, September 23, 13
YouTubeVimeoViddler
Google VideoTruveoBlinkx
Monday, September 23, 13
Podcast AlleyFindpodcasts.com
iTunesPodomatic
Podcast.comMonday, September 23, 13
FlickrPicsearchAltavista
BingTinEye
Monday, September 23, 13
BlogsFacebookTwitterPhotosVideoMessage BoardsPodcastsSocial Bookmarks
Monday, September 23, 13
Add about feed readersnetvibesfeedly
Monday, September 23, 13