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The Learning-Based Virtual World An intrinsicall y interesting environment to teach kids something. 009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff CEO, DaVinci Minds, Inc.
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The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

Dec 22, 2015

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Page 1: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

TheLearning-BasedVirtual World

An intrinsically interesting environment to teach kids something.

© 2009 Numedeon, Inc. & DaVinci Minds, Inc.

Cliff ZintgraffCEO, DaVinci Minds, Inc.

Page 2: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

www.whyville.netFind PlaneWorks

Play the activity “WingFling”

© 2009 Numedeon, Inc. & DaVinci Minds, Inc.

Page 3: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

Whyvillians Meet a VIP forDiscussion at the Greek Theatre

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Future Virologists

Page 5: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

Whyvillians Meet a VIP forDiscussion at the Greek Theatre

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0 clams

80 clams

20 clams

50 clams

100 clams

They progress and stay for a long time

Page 7: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

Whyville Beach©

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Page 9: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

Our partners.

© 2007 Numedeon, Inc.

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numedeon inc. ©

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Whyville Census - 2007

Page Views: 1 Billion

Visits: 35-40 Million

Monthly Hours Per Unique User: 3.5

Total Hours Spent: 5 Million

Chat Phrases Spoken: 500 Million

Educational games played: 8.5 million

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numedeon inc.©

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> 5 Million Users Served (2009)

1999 2008

0

5

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15

20

25

30

35

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under 13 13-18 over 18

GirlsBoys2/3rds girls

12 1/2 AA

2008Numbers

Page 12: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

Most Engaging.

Page 13: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

The popular virtual world designed by Caltech scientists to give children 8 to 15 years of age a safe online spot to interact, play and learn, has caught fire. virtual world for teens and preteens allows kids to buy cool cyber-gear.

Community

Creativity

Ownership

Creating content in Whyville.

Page 14: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

Avatar & face part design.

Avatars custom designed by users

Thriving face part industry

Millions of face parts created and sold

Users contribute to culture & history

Given tools, users ALWAYS surprise us

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Senator OrEoBaBy

“Digital Kids…researchhas shown that kidsengage deeply invirtual environments”

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Nutrition in Whyville

Healthy Diet

Not-So-Healthy Diet

“Hotwired Educational Site…Don't you wish thiskind of stuff was around when we were in school?”

587,000 requests to the Dietician.

Page 19: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.
Page 20: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.
Page 21: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

RED TIDE

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Getty Museum

Page 23: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

100 articles submitted each week

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Page 24: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

Not Feeling Well?

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0

1000

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3000

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6000

flu shots

infected

"Flu Shot"

Pandemic Data

Virus seeded Christmas Vacation

Detailed Metrics

Page 26: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.
Page 27: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

In 2006, The Texas Workforce Commission funded Whyville to

help attract “tweens and teens” to Texas high-tech, high wage careers

in Biotechnology & Advanced Manufacturing.

Here’s what Whyville has done to accomplish that goal …

Page 28: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

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Future Virologists

Page 29: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.
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WhyvillePlaneworks

Page 32: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.
Page 33: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.
Page 34: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.
Page 35: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

OUTREACH

OUTREACH

CAREERSIMULATION

Career

Pipelines

CAREERSIMULATION

Career

Pipelines

JOBS

Texas users are referred to the web sites of educational opportunities in the region they live in. We ENGAGE kids in

STEM education and we START THE PIPELINE by showing them where to continue their education.

Schools for biotechnology

Schools for advanced

manufacturing

Page 36: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

Adoption in the Classroom – Waco ISD

• Integrated into 8th grade curriculum• Free, online lesson plans• 58 semester long classes• 1,010 students

Page 37: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.
Page 38: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.
Page 39: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

Do We Teach the Way We Learn?

Page 40: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

© numedeon, inc. 2006

Evaluator Cathleen Galas in Why WhyvilleStudying WhyPox Epidemiology

• a meaningful problem• collaborative • think critically about the spread• gathering data … making

hypotheses• many hours outside school• deep questions, researched

answers• took responsibility for their own

open-ended learning• productive citizens

Page 41: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.
Page 42: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

Opening face part stores;Whyville Times articles

Designing face parts

Building airplanes

Building ion engines

Passing chat test

Chat test; tutorials

Page 43: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

The Latest

State Government

CommunityColleges

UniversitiesWorkforce

Boards

GreenEnergy

Non-Profit

Promotion of Green Energy Education and Jobs

Page 44: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

TheLearning-BasedVirtual World

An intrinsically interesting environment to teach kids something.

© 2009 Numedeon, Inc. & DaVinci Minds, Inc.

Cliff ZintgraffCEO, DaVinci Minds, Inc.

Page 45: The Learning-Based Virtual World An intrinsically interesting environment to teach kids something. © 2009 Numedeon, Inc. & DaVinci Minds, Inc. Cliff Zintgraff.

“Report Decision: You are muted for 3 days due to inappropriate behavior.”

City Workers = Law & Order

Underage newbies cannot chat until they….• Visit the site 3 times• Submit signed parental permission slip• Pass ‘Chat License’ test

Whyville is SafeExceeds All Standards Established by COPPA

“A Networked Town That PutsSafety and Education First”

What Is Whyville?

All in all, a proprietary 12 pronged defense

mechanism (11 of which, nobody else does!).