THE IMPLEMENTATION OF THE TRANSPARENCY PRINCIPLE IN THE INTERREG III B SOUTH WEST EUROPE PROGRAMME: ADVANTAGES AND TOOLS Isabelle ROGER Communication manager.

THE IMPLEMENTATION OF THE TRANSPARENCY PRINCIPLE THE IMPLEMENTATION OF THE TRANSPARENCY PRINCIPLE

IN THE INTERREG III B SOUTH WEST EUROPE PROGRAMME: IN THE INTERREG III B SOUTH WEST EUROPE PROGRAMME:

ADVANTAGES AND TOOLSADVANTAGES AND TOOLS

Isabelle ROGERCommunication manager – Joint SecretariatINTERREG III B South West [email protected]

A brief presentation of the INTERREG III B

South West Europe programme

•64 million Inhabitants•780,000 km2 •33 regions and •autonomous cities of

•Spain•France•Portugal•United Kingdom (Gibraltar)

•Total budget of the Programme: € 111 millions•ERDF: € 67 millions

•3 calls for proposals•320 applicants•86 approved projects•More than 500 beneficiaries

The advantages of the transparency principle implementation

The implementation of the transparency principle has been part of the communication strategy: it has been the best way to promote the existence of the cooperation programme within the space recently formed

The « right to know » for all potential beneficiaries andthe general public

The context

Since 2000, the SUDOE Programme has published lists of beneficiaries whatever the phase development of the Programme and projects.

The implementation: 3 phases, 3 examples

•When the applicants were introduced•When the projects were approved•When communicating results from projects

Project Name and title

The transparencyduring the call for proposal

The list of applicants has always been published on the SUDOE website according to this model:

Lead partner Partners

The transparency with

the approved projects

After each call of proposals and Steering Committee, the SUDOE website proposed a description of each approved projects

The transparency with

the approved projects

In the three volumes edited to diffuse the Programme approved projects, the list of beneficiaries has always been indicated

The diffusion of results obtained from projects

In the SUDOE Newsletter, when results of approved projects are mentioned, the list of partners is always indicated.

Therefore Diputación of Badajoz,Diputación Provincial of Castellón, EmpresaDe Desenvolvimento e Infra-estructurasOf Akqueva, Asociación de Productores Forestales of Peninsula de Setubal andCommitee 21 – French Committee forEnvironment and sustainable Development Red-cities 21

Don’t forget transparency regarding communication tools which always present a list of Programme managers

The diffusion tools edited by the Programme always presenta list of the Programme Managers:•Management Authorithy•Member States•Joint Secretariat

CONCLUSION

•It’s easy to do!

•For better diffusion and higher understanding, a location map of beneficiaries is always included with the list

•Programme details are always available in all three languages: it facilitates participation and increases everyone’s interest

A higher diffusion of the Programme’s: when a reader sees the name of a potential similar beneficiary, he/she will ask himself “why not me?”

•Better knowledge of the cooperation area: the acronym SUDOE is nowused by the vast majority of beneficiaries

THE METODOLOGY THE ADVANTAGES