The Greatest Story Ever Folded

What is about to scroll before you is not just an infographic. This is the story of HumanKind in action at Leo Burnett Worldwide. In our story, creativity is the hero, using its power to change how people feel, think and behave, Creativity's power can change the world. And when it's strong enough (as evidenced by a top score of 10 on the HumanKind GPC scale), it does.