The Gatorade Case Study, Rob Schwartz, Chief Creative Officer TBWA/Chiat/Day

Page 1 <img data-url='document/the-gatorade-case-study-rob-schwartz-chief-creative-officer-tbwachiatday.html?page=1' data-page='1' class='cut-thumb lazyload' alt='Page 1: The Gatorade Case Study, Rob Schwartz, Chief Creative Officer TBWA/Chiat/Day' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader034.cupdf.com/reader034/viewer/2022051015/55385bc055034680358b474a/html5/thumbnails/1.jpg' width='140' height='200' /> CONTENT ÜBER ALLESROB SCHWARTZSIGNAL LA, 2011

Page 2 <img data-url='document/the-gatorade-case-study-rob-schwartz-chief-creative-officer-tbwachiatday.html?page=2' data-page='2' class='cut-thumb lazyload' alt='Page 2: The Gatorade Case Study, Rob Schwartz, Chief Creative Officer TBWA/Chiat/Day' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader034.cupdf.com/reader034/viewer/2022051015/55385bc055034680358b474a/html5/thumbnails/2.jpg' width='140' height='200' /> IʼM GOING TO TELL YOU A STORY.

Page 3 <img data-url='document/the-gatorade-case-study-rob-schwartz-chief-creative-officer-tbwachiatday.html?page=3' data-page='3' class='cut-thumb lazyload' alt='Page 3: The Gatorade Case Study, Rob Schwartz, Chief Creative Officer TBWA/Chiat/Day' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader034.cupdf.com/reader034/viewer/2022051015/55385bc055034680358b474a/html5/thumbnails/3.jpg' width='140' height='200' /> LAST YEARʼS MOST AWARDED CAMPAIGN AT CANNES.

Page 4 <img data-url='document/the-gatorade-case-study-rob-schwartz-chief-creative-officer-tbwachiatday.html?page=4' data-page='4' class='cut-thumb lazyload' alt='Page 4: The Gatorade Case Study, Rob Schwartz, Chief Creative Officer TBWA/Chiat/Day' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader034.cupdf.com/reader034/viewer/2022051015/55385bc055034680358b474a/html5/thumbnails/4.jpg' width='140' height='200' /> AN IDEA THAT TOUCHED TWO CITIES HIT HARD BY THE RECESSION.

Page 5 <img data-url='document/the-gatorade-case-study-rob-schwartz-chief-creative-officer-tbwachiatday.html?page=5' data-page='5' class='cut-thumb lazyload' alt='Page 5: The Gatorade Case Study, Rob Schwartz, Chief Creative Officer TBWA/Chiat/Day' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader034.cupdf.com/reader034/viewer/2022051015/55385bc055034680358b474a/html5/thumbnails/5.jpg' width='140' height='200' /> A GREAT HUMAN TRUTH.

Page 6 <img data-url='document/the-gatorade-case-study-rob-schwartz-chief-creative-officer-tbwachiatday.html?page=6' data-page='6' class='cut-thumb lazyload' alt='Page 6: The Gatorade Case Study, Rob Schwartz, Chief Creative Officer TBWA/Chiat/Day' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader034.cupdf.com/reader034/viewer/2022051015/55385bc055034680358b474a/html5/thumbnails/6.jpg' width='140' height='200' /> Page 7 <img data-url='document/the-gatorade-case-study-rob-schwartz-chief-creative-officer-tbwachiatday.html?page=7' data-page='7' class='cut-thumb lazyload' alt='Page 7: The Gatorade Case Study, Rob Schwartz, Chief Creative Officer TBWA/Chiat/Day' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader034.cupdf.com/reader034/viewer/2022051015/55385bc055034680358b474a/html5/thumbnails/7.jpg' width='140' height='200' /> ASK A MORE INTERESTING QUESTION,GET A MORE INTERESTING ANSWER.

Page 8 <img data-url='document/the-gatorade-case-study-rob-schwartz-chief-creative-officer-tbwachiatday.html?page=8' data-page='8' class='cut-thumb lazyload' alt='Page 8: The Gatorade Case Study, Rob Schwartz, Chief Creative Officer TBWA/Chiat/Day' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader034.cupdf.com/reader034/viewer/2022051015/55385bc055034680358b474a/html5/thumbnails/8.jpg' width='140' height='200' /> WHAT IF GATORADE WASNʼT JUST A BEVERAGE COMPANY?

Page 9 <img data-url='document/the-gatorade-case-study-rob-schwartz-chief-creative-officer-tbwachiatday.html?page=9' data-page='9' class='cut-thumb lazyload' alt='Page 9: The Gatorade Case Study, Rob Schwartz, Chief Creative Officer TBWA/Chiat/Day' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader034.cupdf.com/reader034/viewer/2022051015/55385bc055034680358b474a/html5/thumbnails/9.jpg' width='140' height='200' /> WHAT IF IT WAS A NETWORK?

Page 10 <img data-url='document/the-gatorade-case-study-rob-schwartz-chief-creative-officer-tbwachiatday.html?page=10' data-page='10' class='cut-thumb lazyload' alt='Page 10: The Gatorade Case Study, Rob Schwartz, Chief Creative Officer TBWA/Chiat/Day' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader034.cupdf.com/reader034/viewer/2022051015/55385bc055034680358b474a/html5/thumbnails/10.jpg' width='140' height='200' /> Page 11 <img data-url='document/the-gatorade-case-study-rob-schwartz-chief-creative-officer-tbwachiatday.html?page=11' data-page='11' class='cut-thumb lazyload' alt='Page 11: The Gatorade Case Study, Rob Schwartz, Chief Creative Officer TBWA/Chiat/Day' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader034.cupdf.com/reader034/viewer/2022051015/55385bc055034680358b474a/html5/thumbnails/11.jpg' width='140' height='200' /> Page 12 <img data-url='document/the-gatorade-case-study-rob-schwartz-chief-creative-officer-tbwachiatday.html?page=12' data-page='12' class='cut-thumb lazyload' alt='Page 12: The Gatorade Case Study, Rob Schwartz, Chief Creative Officer TBWA/Chiat/Day' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader034.cupdf.com/reader034/viewer/2022051015/55385bc055034680358b474a/html5/thumbnails/12.jpg' width='140' height='200' /> Page 13 <img data-url='document/the-gatorade-case-study-rob-schwartz-chief-creative-officer-tbwachiatday.html?page=13' data-page='13' class='cut-thumb lazyload' alt='Page 13: The Gatorade Case Study, Rob Schwartz, Chief Creative Officer TBWA/Chiat/Day' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader034.cupdf.com/reader034/viewer/2022051015/55385bc055034680358b474a/html5/thumbnails/13.jpg' width='140' height='200' /> Page 14 <img data-url='document/the-gatorade-case-study-rob-schwartz-chief-creative-officer-tbwachiatday.html?page=14' data-page='14' class='cut-thumb lazyload' alt='Page 14: The Gatorade Case Study, Rob Schwartz, Chief Creative Officer TBWA/Chiat/Day' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader034.cupdf.com/reader034/viewer/2022051015/55385bc055034680358b474a/html5/thumbnails/14.jpg' width='140' height='200' /> THANK YOU.

The Gatorade Case Study, Rob Schwartz, Chief Creative Officer TBWA/Chiat/Day

Documents